Greetings!
This is our first in a series of newsletters that is aimed not only to provide news about Accelteon Partners Inc., but also to provide you with exclusive articles and content.
In our first issue, we have enclosed an article which focuses on the cell phone purchasing habits of youth in Ontario.
We encourage you to contact us with specific questions on the report and forward it to people who would be interested.
Sincerely,
The Accelteon Team
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| The Cell Phone Purchasing Habits of Youth in Ontario - How Brands Can Capitalize
On August 1st, 2007, Accelteon released a report which discusses what youth buyers of cell phones are looking for.
Interesting Findings:
- The features of the plan are more important than price
- There is no dominant sequence of steps used to collect information prior to making the purchase
- The majority of youth prefer to make the final purchase at brick-and-mortar company stores
Key Insights:
- Focus on what young customers want
- Leverage existing customer base
- Provide tactile experiences
Click Here for the Full Report |
