a monthly newsletter from Crystal Communications December 2004

in this issue

Events to Help Your Business Grow

Tips for a Successful Business

Get Free Tips on Ways to Improve your Finances

Volunteer at the largest small business event!

Focus on Business Growth

Recover your storage space


Events to Help Your Business Grow

Join me at some of the following events:

Wednesday, December 8
9:30 -11:00 a.m.

Presented by The BottomLine at the Greater Chamber's Small Business Resource Center - FREE
RSVP to 210-392-3309

this month.

Tuesday, December 14
5:30 - 7:30 p.m.


Presented by all the area Chambers of Commerce, in conjunction with the City and County SMWBE Conference, at the City's Development and Business Services Center, 1901 S. Alamo at S. Flores. FREE
Register online at or call (210) 207-3900.

Wednesday, December 15
7:00 a.m. - 4:00 p.m.


Get IN the Game and Stay IN the Game at this all day event at the Henry B. Gonzalez Convention Center. FREE admission, FREE breakfast, FREE lunch. Program flyer, conference agenda, and registration are available at You can also sign up there for an exhibit booth if you have opportunities for small business.

Thursday, December 16
9:00 -10:30 a.m.

Presented by The BottomLine - FREE
RSVP to 210-392-3309

Wednesday, January 5
7:00 - 9:00 a.m.

Presented by The Greater San Antonio Chamber of Commerce at the Petroleum Club, 8620 N. New Braunfels, Energy Bldg., 7th Floor. I won't be emcee anymore, but I'm being replaced by my favorite mechanic, Mike Koebke of Gus Mann Automotive. This is the Best Networking Event for Small Business in San Antonio. Please join me! Click here to register for the event or call 210- 229-2119.

My Upcoming Seminars

Wednesday, February 23, 2005
6:00 - 9:00 p.m.

Wednesday, March 9, 2005
6:00 - 9:00 p.m.

Wednesday, March 23, 2005
6:00 - 9:00 p.m.

Wednesday, April 6, 2005
6:00 - 9:00 p.m.

Each class: $21.00, John Marshall High School, 8000 Lobo. Register by phone (210-522-8100) or online at NISD's Community Ed Department

For seminars custom-created for your business...


I hope you enjoy this issue! But if, at any time, you no longer want to receive my newsletter, please know that the opt-outs at the top and bottom of this email really work. (If you have a Roadrunner or SBC Global address, just shoot me an email and I'll take you off.) If you want to make sure you continue to receive it, click on the "Confirm" link at the top.

  • Tips for a Successful Business
  • This is Tip #12 for creating a successful business.

    Give something away.

    It's December and we're finally into the holiday season, although we've been surrounded by Christmas decorations since before Halloween. This season, or Christmahanakwanzakah, as Virgin Records is calling it, appears to be about spending money. But no matter what holiday you celebrate, the idea of giving to others (especially those less fortunate than you) is central to this season.

    As people in business, we get hit up by so many worthy causes that it's hard to decide which ones should be the recipients of our personal and business donations. Let me suggest one way of handling the decision.

    If your budget is like mine, you don't have a lot of money to spread around. In that case, find a cause you really believe in and give as much as you can to one organization whose mission is that cause. It may be one of the major disease organizations because you have a relative or friend with that disease (or you may have it yourself.) Or you may be an enthusiastic reader and want to support a library or a particular literacy program. Whatever it is, decide what cause is closest to your heart first. Then, when the requests come in, you can make a decision based on that passion.

    While you're at it, donate some of your time, too. When the cause is in line with your passion, it makes the giving a whole lot easier. It also makes saying no to the other causes easier, too.

    I hope this season of giving finds you surrounded by the friends and family who love you and doing those things that make you joyful. Happy Holidays!

    Learn more about Crystal Communications...
  • Get Free Tips on Ways to Improve your Finances
  • My friend Cheryl Cook has a wonderful newsletter (and if you like this one, you'll like hers, too.) Learn how to get more cash in your pocket, more sales in the door, and reduce the amount of cash leaving your business. To visit her website and sign up for this biweekly ezine, click here.

  • Volunteer at the largest small business event!
  • Join me at the City of San Antonio's and Bexar County's Fourth Annual Small, Minority, Women- Owned Business Enterprises Conference on Wednesday, December 15.

    It's that time again! I'm looking for as many people as possible to help with registration, directions, seminar assistance, display floor assistance, etc. Shifts start at 6 AM, but if you aren't an early riser, you can pick any two-hour shift during the day. We especially need people from 10 AM to 2 PM to help direct during lunch.

    This event gets bigger every year. This is a great opportunity for your business or organization to market itself. Put together a team and have your volunteers wear their company T-shirts. But I'll take individual volunteers as well who want to be a part of this amazing event.

    If you've already volunteered, I'll be in touch by Monday with details. If not, email me at the link below with the time you can work. I'll be in touch soon. And be sure to register for the event itself. It's the best opportunity in town to find business!

    Register for the conference here - whether or not you are volunteering.
  • Focus on Business Growth
  • Do you have a clear growth strategy for your business?

    Can you articulate that strategy to others?

    Do you have trouble prioritizing when faced with the competing demands of customers, employees, limited resources, and dwindling time?

    Focus on Business Growth from The BottomLine is a succinct, but highly effective one-on- one three-hour strategic solution for the small business owner. It will quickly help you clarify your options and rank your priorities. Led by veteran business strategists and marketing consultants, you'll leave with greater insight and practical next steps on your path to growth.

    For more information, click on the link below to visit The BottomLine or call 210-392-3309.

    Visit my friends at The BottomLine...
  • Recover your storage space
  • Do you have used computer equipment taking up valuable storage at your business? Are you keeping it in the hope that you will be able to sell it and recover some of your investment? Is the equipment dropping in value every day you hang on to it?

    Corona Visions will pick up your equipment, wipe any storage (hard drives, fax machine memory, etc.) of existing data, and repair and resell or recycle your equipment. You may even qualify for the new E- Broker Program and have part of the net profit of any resale value returned to you.

    Call 210-521-7612 to find out how Corona Visions can help you free up that storage space.

    Visit my friends at Corona Visions...
  • Mexico by Touch
  • My friend, Larry Johnson, has a wonderful and entertaining book about his experiences. Larry spent time as a disc jockey in Mexico. He's an amazing guy who is blind and has never let his disability stop him from doing what he wanted to do. I highly recommend this!

    You can order a copy of Larry Johnson's "Mexico by Touch" personally autographed by the author and mailed to a friend or family member in time for Christmas. Just send your check prior to December 12 to the address below. Request either the paperback edition for $18.00 or the CD version for $28.00. (Price includes shipping.)

    Send to: Larry Johnson, 10863 Lake Path Dr., San Antonio, TX 78217

    :: 210-863-2250

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