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WineTime Bar Wins Accolades
The ground-breaking, patent-pending, award-winning Resveratrol WineTime™ Bar goes from strength to strength. From Times Square and Wall Street to Hollywood and Nashville the first and only gourmet nutrition bar containing resveratrol has been making waves. Times Square. The launch of the bar was heralded on the JumboTron with the attention-grabbing headline "First Resveratrol Nutrition Bar Hits the Market." Wall St. The WineTime Bar was featured in a Wall Street Journal article called "Toast to Your Health With a Supplement." Hollywood. Oscar winners and other major celebrities attending the Academy Awards were given WineTime Bars in the Four Seasons hotel swag bags. Nashville. Country & Western stars and others supporting the Nashville Rising concert for food victims also got to sample the bars. Major trade publications such as The Gourmet Retailer, Vitamin Retailer, Nutraceuticals World, Nutritional Outlook, Drugstore News and more (and dozens of websites) have all reported favorably on the WineTime Bar.
Kellogg's 0 1 ResVez ResVez beats Kellogg's? How can that be? Just read the June issue of Vitamin Retailer, a major publication which is distributed to health food store owners throughout the country. A four-page story is headlined: "Positive Real Function." The sub-head is: "With more realistic goals set by manufacturers, consumers are embracing functional foods. After a learning curve, the category is moving in the right direction."
After mentioning that a "notable failure in the functional food arena" was a brain health bar introduced by Kellogg's, which it described as "a glorified candy bar," the article presented the WineTime Bar in a positive light. It said: "But with that failure comes a success story. ResVez Inc's resveratrol product is presented as a tasty chocolate bar."
It went on to quote ResVez President and CEO Malcolm Nicholl: "We are promoting the bar as a healthy indulgence. We provide the benefits of resveratrol in a bar that is 'sinfully delicious.' It's as much of a gourmet chocolate bar as it is a nutrition bar." In effect, the magazine is telling its readership that Kellogg's got it wrong and that ResVez has got it right!
EVERYWHERE The WineTime Bar has been popping up all over the place. Health food stores, wine stores, wineries, groceries and drugstores across the country have begun to put the bar on their shelves and big-name internet M.D.s are promoting the bar in their newsletters. If you were staying at the Four Seasons hotel during the Academy Awards and count as a celebrity you certainly had the chance to enjoy WineTime Bars. If you're just an ordinary jet-setter you may have seen us at the launch of the WannaJet executive jet company held in New York's Intrepid Sea, Air and Space Museum on June 9th. Or, still in New York, maybe you went to the Taste of the Nation charity event. We donated bars for the chefs who gave their time to raise funds fighting childhood hunger in the U.S. Nashville is the other city where it has all been happening in June. If you went to the Food and Wine Festival you might have seen us-or if you're one of the celebrities like Faith Hill and Tim McGraw performing at the Nashville Rising concert for flood victims (June 22nd) you certainly had the chance to munch on a WineTime Bar in-between performances. Getting forgetful? Eating a chocolate bar may be the answer Wondering where you put the car keys? Can't remember what day of the week it is? Perhaps you need to eat a WineTime bar. A recent study showed that consuming resveratrol, a key antioxidant found in chocolate and red wine, might be a memory-booster. The study was conducted using a particular form of resveratrol called resVida which is available in our bar. And while the new research tested the abilities of elderly mice the results, say experts, may equally apply to aging baby boomers. In the study the mice were put through a variety of tests after four weeks of supplementation with resveratrol. Researchers headed by Hasan Mohajeri of DSM Nutritional Products concluded that resVida significantly improved memory and learning skills in daily situations of the aged mice. Researchers also found in vitro exposure to resVida significantly protected brain cell function. Mohajeri said: "These findings suggest resVida supplementation to be a viable approach for delaying age-associated reductions in learning and memory, and therefore may further help to prevent the normally occurring age-associated deterioration of cognitive performance." Mohajeri's study was released at the annual conference of the American Aging Association. |