May Newsletter
Developing a Corporate Community Involvement Strategy

developccistratOn April 26th CBSR hosted a webinar focused on helping companies develop corporate community involvement strategies. 

 

We set the stage by identifying the following learning objectives:

 

  1. Learn how to develop a corporate community involvement strategy that integrates organizational culture, competencies and assets, community and employee interests, and core business strategy to deliver social and business impacts over the long-term.
  2. Understand the relationship between brand impact and local discretion when determining the corporate community involvement model that works best for your organization.
  3. Understand what questions you need to answer to determine the intersection between business priorities, organizational assets and stakeholder expectations.

      


memberspotlightMember Spotlight  

 

Purolator - Enhancing Community Involvement through Collaboration

  

Purolator_spotlight

Since launching the Purolator Tackle Hunger™ program in 2003, Purolator and partners have helped deliver the equivalent of more than 4.5 million pounds of food to local food banks across Canada.

 

This year, to mark the 10th season of the program, Purolator is on a drive to deliver the equivalent of 1 million pounds of food. Reaching this goal will be a multi-partner effort of existing and new initiatives which highlight how the program has evolved from a sponsorship marketing program to a multi-stakeholder partnership which is contributing to CSR integration throughout Purolator's operations. 

 

The delivery of goods is Purolator's business; the company recognized how much more community-based organizations could accomplish when they have delivery vehicles to enhance their ability to respond to donors and those in need. Purolator has committed to 10 Trucks for 10 Years, an effort that is improving the capacity and increasing the efficiency of food banks to reach more families who are in need.  

 



Members Share Recent CSR News

 

Loblaw Companies Ltd. Shares Long-Term CSR Position and Sustainability Goals - Read full story

 

Dessau Increases its Environmental Science Expertise - Acquires Environnement Illimité - Read full story  

 

Bombardier Inc. published 2011 Corporate Social Responsibility (CSR) Report, entitled All Aboard - Read full story

Carillion Annual 2011 Sustainability Report is now live - Simon Buttery, President & CEO, Carillion Canada Inc. addresses CBSR Members - Read Letter (PDF)

Bullfrog Power is hosting Greener Horizons: Navigating a New World of Business, June 19, Toronto. For more info and RSVP, email greener.horizons@bullfrogpower.com

 


newmemberNew Member Welcome! 

      

CBSR would like to welcome:  

isidconferenceToward a Framework for Resource Extraction Industries - ISID Conference Summary

Recently Maria José Ramos, CBSR  Advisor, attended the Institute for the Study of International Development, (ISID) Resource extraction conference. The conference brought together top-level speakers from all sectors (government, private sector, NGOs, communities, civil society, the international community and the finance sector) to talk about mineral extraction, and both the challenges and opportunities of public-private partnerships for sustainable development.

The array of speakers and their different positions and perspectives made it an enriching conversation that was able to steer away from the one-sided discourses, to get into more of the "grey zones" of this discussion and the potential solutions to addressing these.

       


responsiblebiznycJoin the Responsible Business Summit, June 28-29th 2012, New York
EthicalCorp

 

Learn how to make corporate responsibility a core aspect of organizational culture; collaborate with key stakeholders; and use CSR to enhance reputation and gain competitive edge.  

 

To learn more about this Summit, click here to get the brochure.  

 

CBSR members receive $300 discount available until June 1st. Use CBSR1 when registering.

 


 

CBSR Events

 cbsrevents
CBSR WEBINAR - GlobeScan Radar Report: Making Sense of How the World Sees the World

May 31, 2012,
1:00-2:00 PM (EST) / 10:00 - 11:00 AM (PST)
Join GlobeScan for an informative and interactive presentation of the annual Radar Research Program findings. GlobeScan has been conducting the Radar Research for more than a decade, providing insights into changing public expectations and opinions of the corporate sustainability agenda. 

Click here for more information and to register Free for CBSR Members

CBSR WEBINAR - Implementation Strategies: Keeping Your CSR Plan Moving Forward

June 21, 2012, 1:00-2:00 PM (EST) / 10:00-11:00 AM (PST)
Take part in a discussion with CBSR and CSR leaders Royal Canadian Mint, and InterfaceFLOR Canada with regards to what is important in an initial action plan and how those who have already begin this work ensure the plan continues to make progress.

Click here for more information and to register Free for CBSR Members


Partner Events and Learning Opportunities       

 

The Natural Step Canada's Sustainability Courses

Highly-reputable in-person courses coming up in Toronto and Whistler. Click here for course dates and locations nationwide       

 

Toronto Greenhouse   

CPG: Unilever, PepsiCo Foods & ModRobes

May 29, Toronto, Ontario   

Speaker series exploring what consumer packaged goods companies are doing to make their products more sustainable. 

Get more information and register

   

Sustainability Learning Centre  

Advanced Employee Engagement for Sustainability     

June 1, Toronto, Ontario
Develop a customized 6 step plan for a meaningful and measurable employee engagement program. CBSR Members receive 20% discount. Get more information and register   

 

Centre for Sustainability and Excellence

Global Certified Sustainability (CSR) Practitioner Training
June 14-15, Toronto, Ontario

The training entails a global perspective on the most relevant frameworks and best practices of CSR and Sustainability.

 

Social Investment Organization:
SRI + 20: The Future of Investing
, June 18-20, Montreal, Quebec

Latest SRI developments and opportunities, examining the future of SRI over three days. Get more information and register

Toronto Sustainability Speaker Series

Bob Willard's "The New Sustainability Advantage"- Book Launch and Workshop, June 20, Toronto, Ontario

Dr. Willard will illustrate how the business case for sustainability is even more compelling that it was 10 years ago and guide attendees with an interactive workshop. Get more information and register

 

For a full listing of Canadian and international CSR Events please visit our website. 
 

RESOURCES FOR MEMBERS   

 

Developing a Corporate Community Involvement (CCI) Strategy WEBINAR Speakers share an approach that builds executive support, identifies  corporate "cause", and establishes  criteria for partnership selection.
Click here for recording of this webinar session.   

  
(To access member resources, please log-in with your CBSR member username and password)
 

CSR RESOURCES 


Integrating Human Rights Due Diligence into Corporate Risk Management

ICMM has launched a comprehensive guide that aims to assist mining companies in reviewing existing risk management processes, identifying how to ensure they are adequately addressing human rights and whether their existing processes are consistent with the UN Guiding PrinciplesClick here to download  

 

WWF Report: Green Game - Changers:
50 innovations to inspire business transformation. Click here to download report (PDF)
 


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