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Upcoming Trunk Show
Tampa, FL |
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New Authorized Retailers
Congratulations to owners Dan and Gloria Scalero for becoming an Authorized Russian Pointe Retailer.
Gigi's Dance & Active Wear
375 Jaques Ave.
Rahway, NJ 07065
Congratulations to owner Tina Phillips for becoming an Authorized Russian Pointe Retailer.
The Dance Shop
2485 Forest Park Blvd.
Fort Worth, Texas |
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Trade Shows 2011
We look forward to seeing you at the upcoming trade shows around the country.
March 13-14 NEDR Warwick, RI |
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Upcoming Event
Youth America Grand Prix
New York, NY
March 21-23
See Aleksandra at the Youth America Grand Prix, the world's largest student ballet scholarship competition, where dancers ages 9 to 19 compete for more than $250,000 in scholarships to leading dance schools. |
Spring Sale at Russian Pointe Boutique
It's time for spring cleaning at the Russian Pointe Dance Boutique so we can make room for some exciting new additions. Come in for our store-wide sale from March 3 to March 31. Items will be marked down anywhere from 10% to 80%! Come in, stock up and save!
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Connect with Aleksandra & Co. on Facebook
Want to know where Aleksandra is today? Or when the next special event will be? Stay connected to all of us at Russian Pointe on Facebook! You can now become a fan of Aleksandra Efimova, Russian Pointe, and our newest company, Growing Through Arts. Check us out!
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Russian Pointe Supports:
Russian Pointe is pleased to have sponsored the following organizations in the month of February 2011.
Lane Tech Guatemalan Club, Innervation Dance Cooperatives, American Heart Association, and Renegade Dance Architects.
Please visit our Sponsorship page to see the many others that have received support from Russian Pointe in 2010 and 2011.
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Russian Pointe Newsletter
March 2011 |
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Arts Touching People's Hearts
Loyal Russian Pointe customers Danielle Cortes DeVito and her daughter attended the Valentine's Day Pointe Shoe Decorating event at the Russian Pointe Dance Boutique. Then, a few days later, I was touched when she asked if I would autograph two pointe shoes for the American Heart Association's Go Red for Women Luncheon, where Danielle was the honoree. I am delighted that the arts hold such an important place in people's hearts and that the love of dance continues to inspire people everywhere!
Read more > |
New Russian Pointe Carryall 
Look stylish with these new Carryall bags that are 15 ½" W x 12" H. Made out of recycled material, these eco-friendly bags are perfect for a grocery bag, laptop case or dance bag. The bags come in black with pink lettering and a large front pocket. |
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Coming soon: Muse
Russian Pointe is excited to be announcing a new shoe coming in April - Muse! Part of the Spotlight Collection, Muse features an extra-wide toe platform that is perfect for the dancer who wants ample room for extra-thick gel toe pads or for dancers who have three toes of the same length or a broad toe structure. Muse features Russian Pointe's famous pre-arched construction, which helps dancers with low arches reach full pointe and reduces break-in time to extend the life of the shoe. Order Muse today! |
Scholarship Awards Do you know a middle or high school student who is involved in the fine arts? Or a college or graduate student interested in studying Russian culture? Russian Culture Now, a new non-profit organization, is awarding ten $500 scholarships to deserving students. The deadline to apply is March 14. Apply today! |
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Joffrey Ballet's Pointe of Departure
Members of Russian Pointe were among the more than 300 people who attended "Pointe of Departure" on Feb. 10, a fundraiser for the Joffrey Ballet, where 40 artists created works that were inspired by pointe shoes. The event also included cocktails, hors d'oeuvres, a DJ and a silent auction, and Aleksandra went home with a Nureyev poster! Read more > |
Tchaikovsky's Swan Lake for All Ages I took my four-year-old niece, Klava, to see Swan Lake at the Auditorium Theater on Feb. 4. She was so enthusiastic, she reminded me of myself when I was young and would go to performances by the Kirov Ballet at the famous Mariinsky Theater in St. Petersburg. I look back now and realize how much I learned by being exposed to the arts at an early age. Read more > |
Joffrey Ballet's The Merry Widow -- Feb. 26th
The Joffrey Ballet put on a stunning rendition of this comedic ballet, starting Victoria Jaiani. The exquisite sets and lavish costumes, including Jaiani's wedding dress with a feather cape in the last act, were outstanding. And it was so exciting to take my sister and my niece with me backstage after the show. Read more > |
Oscar Night -- Jan. 27th
It was lots of glitter and glamor at the Gene Siskel Film Center's annual Oscar party. We walked down the red carpet, enjoyed food and champagne and cheered on as Natalie Portman won Best Actress for her role in the ballet movie Black Swan. Read more >
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