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North Coast SBDC December 2010 Newsletter
In This Issue
SBDC's role in Economic Impact
Website Content Strategies
Del Norte Child Care Flight
Accounting and Bookkeeping Group
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December 1, 2010
News

Recently, our Board President Gregg Foster briefed the Eureka Old Town Rotary group on the role of the Redwood Region Economic Development Commission and the North Coast Small Business Development Center in the community.  He said the the audience was struck by the economic impact numbers generated by clients of the SBDC in 2009. 


Behind the statistics was the fact that real and positive stuff is happening despite a still-negative economic psychology


And the numbers are pretty good:

  • 724 clients received one-on-one counseling
  • 284 hours of workshop or classroom training were offered
  • 139 new jobs were created by businesses that are North Coast SBDC clients
  • 424 jobs were retained by businesses that are North Coast SBDC clients
  • 41 new businesses were opened by North Coast SBDC clients
  • $13,137,291 in increased sales were reported by clients of the North Coast SBDC
  • 39 new loans were received by businesses that are North Coast SBDC clients
  • $13,730,184 in total capital infusion (loans and equity) was reported by the clients of the North Coast SBDC

thumbs upNow entering December, we begin our push to collect this year's economic impact statistics.  I've been saying that it has never been more important.  In the new budget, the State of California put a crowbar into a skinny wallet to come up with 50% in matching funds for the state's SBDC program.  To earn the privilege of keeping that money in the future, we have to show results.  As a taxpayer, I wouldn't have it any other way.  As the leader of this organization, we need to capture every bit of impact that our clients have achieved.


So whether you're making calls this year, or perhaps receiving such a call, we appreciate your help.  I look forward to presenting 2010's numbers soon.


All the best,


Michael Kraft

Executive Director


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Events
Internet Marketing
Training and Networking Group


The Humboldt Internet Marketing Group offers businesses free website training and provides a place for internet professionals to network.

The December 8 meeting features "Website Content Strategies" presented by a panel of local internet marketing professionals.

Monthly meetings are every second Wednesday from noon to 1:30 at the North Coast SBDC, 520 E Street, Eureka.
People with all experience levels are welcome.  Media professionals will share their expertise and offer resources.

Agenda: Introductions noon to 12:20; "Website Content Strategies" presentation featuring Emanuel Rose (strategic eMarketing), Bob Morse (Morse Media), and Robert Gluckson (Good Cause Marketing) to 1:10 p.m.; introductions and networking until 1:30.

Emanuel Rose will speak on "the fundamental purpose of your website and delivering it."  Bob Morse will share strategies for creating a site the client can update.  Robert Gluckson will share "Seven Deadly Sins of Web Design." 

Mary Cruse presents "Online Video Marketing Opportunities" January 12.

Read more on Facebook at Humboldt Internet Marketing Group.

Please RSVP (or for more information) call Robert Gluckson at 541-890-4621 or email Robert@GoodCauseMarketing

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Grants and Programs                

 

Del Norte Child Care Flight

The North Coast SBDC is offering an in depth, seven month business training program in Crescent City for child care providers free of cost.

 child care blocks

The purpose of the Child Care Flight is to support entrepreneurship, cultivate child care home-based business sustainability and profitability, and enhance high quality child care homes.

Workshops plan to include the following skills development:

  • Writing a business plan:  Financial and business basics
  • Using up to date technology for recordkeeping and administrative purposes
  • Creating an effective marketing plan
  • Collections and contracts

 
We also offer many benefits to take away with you:

  • One-on one personalized business advising
  • Peer-counseling and network development
  • Software package to facilitate recordkeeping and design meal plans.

This program is presented by the North Coast Small Business Development Center with collaboration by Del Norte Child Care Council, the Family Resource Center, and First 5.

The program will take place at the Family Resource Center Conference Room, one Saturday per month from 10:00 AM to 12:00 Noon; child care provided.

For more information please contact (707) 464-2168 or see our web site at www.northcoastsbdc.org/dncc  


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People                 


Michael & treeMichael Kraft is a 2010 recipient of the Northern California Small Business Development Network State Star award.  


The State Star program is sponsored by the Association of Small Business Development Centers (ASBDC) that recognizes outstanding Small Business Development Center (SBDC) staff from each state program. Michael was recognized at a special reception at the annual ASBDC conference banquet, and presented his award by Antonio Doss of the US Small Business Administration.


Michael was chosen for this award because he; shows unflagging commitment to the success of small businesses of Humboldt and Del Norte Counties, effectively manages his resources to deliver a high level of business technical assistance and economic impact that exceeds centers in the state's most populous areas, and consistently shares resources and supports regional goals to build business success in the entire region.


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Colleen TraskColleen Trask of the North Coast SBDC is coordinating the Management Accounting and Professional Bookkeeping Group on the North Coast.  There is a three-fold strategy for the group:

  • provide continuing education for those of us in the management accounting and bookkeeping professions here on the North Coast;
  • educate the business community about the value of our profession;
  • provide networking opportunities between our profession and the business owners who need our help.

Contact Colleen at 707-4455076 or trask@northcoastsbdc.org for more information.

 

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Stat for this month.

Bookkeeping, accounting, and auditing clerks held about 2.1 million jobs in 2008, and employment is projected to grow by 10 percent during the 2008-18 decade.


Source: Bureau of Labor Statistics, Occupational Outlook Handbook



We will be closed on December 24 and the entire following week of December 27 through December 31.  We will be back at our offices on Monday January 3, 2011.

Everyone here at the North Coast SBDC wishes you a happy winter.  Thanks for supporting us through 25 years of serving North Coast businesses!


Kathrine Bridgwater head shot     Sincerely, 


     Kathrine Bridgwater
     Small Business Development Analyst



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