Meet the Pacesetter Award Winners 
The winners of the 1st Run Walk Ride Pacesetter Awards were recognized at our March 6 luncheon. The winners are:
Best Mission Integration: Susan G. Komen Race for the Cure I AM THE CURE
Best Sponsorship Activation: Memorial Sloan-Kettering Cancer Center Rock & Run on the River with Crunch Fitness
Best Recruitment Brochure: National Down Syndrom Society 14th Annual New York Buddy Walk Brochure
Best Print Creative: March of Dimes March for Babies
Best Use Online Media:March of Dimes March for Babies
Best T-Shirt Design - Lance Armstrong Foundation LiveStrong Challenge
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ADA Hires Mullen to Buff Image  The American Diabetes Association has hired the marketing agency Mullen for an overall rebranding campaign including communications for its event programs.
The estimated million-dollar a year investment should help ADA's Tour de Cure and Step Out to Fight Diabetes which together brought in more than $35 million in 2008, according to the recently released Run Walk Ride Thirty study. Learn more |
4/16 Teleclass: Dan Pallotta , author of "UnCharitable"
Pallotta Team Works invented long-form AIDS and breast cancer events that attracted 182,000 participants and netted hundreds of millions for charity between 1994 and 2002. The company's work was so groundbreaking that it was the subject of a Harvard Business School case study, but Pallotta Team Works had to shut down in 2002 because of a dispute with the Avon Products Foundation, its main client.
Reflecting on his experience and the entire social sector, Dan Pallotta uses "UnCharitable" to explore norms that he believes seriously hamper the effectiveness of companies and causes fighting disease and other social ills. In this one hour teleconference, Pallotta will lay out his central thesis; revisit the rise and fall of Pallotta Teamworks; and describe reforms he feels are necessary for nonprofits to make major progress in the years ahead.
Join us on April 16 from 1:30 to 2:30 pm ET. The session is $99.00 or FREE to RWR members.
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