In This Issue
Quote of the Month
The Effectiveness of Promotional Products
Featured Product
of the Month
Bright Green Ideas
Did You Know?
October Specials
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Sling Bag Coffee Set 2

 A great gift for the cold days ahead. This rugged coffee set features a sling bag with front pocket, 2 side pockets, a 16.9oz steel flask and 2 double wall 7oz steel cups. Order by 11/15/11 and receive 20% off the list price!

refer to code: ssoct11

October, 2011   
Motivation Monthly

Greetings! Welcome to Motivation Monthly, Corporate Motivation, Inc.'s monthly newsletter. The Leaves are changing, pumpkins are everywhere and football season is in full swing. That can mean only one thing ...Fall is here!  


This month we are featuring an article that discusses the effectiveness to adding promotional products to your marketing mix. In addition, since now is the time to start thinking about it, we are including great savings on Holiday items, gifts and 2012 Calendars!

         October Quote 2011
  PPAI Study Confirms Effectiveness of Promotional Products

A late 2009, two-part study designed by Promotional Products Association International (PPAI) and fielded through independent research company MarketTools, Inc. evaluated a cross-section of the American consumer population about television, print, online and promotional products advertising. The study surveyed more than 1,000 consumers who recalled receiving a promotional product in the past 24 months.  


The first part of the study, titled "Effectiveness Of Promotional Products As An Advertising Medium," focused solely on promotional products and evaluated the action, reaction and relationship of products and their recipients. The study found that:

  • 94 percent could recall a promotional product they had received in the past two years

  • 89 percent could also recall the advertiser

  • 83 percent reported that they liked receiving promotional products

  • 48 percent would like to receive promotional products more often

  • 69 percent generally keep the promotional product 

The study also looked at which promotional products are most popular and where popular items are kept. According to consumers, the top five items that would motivate them to take a particular action and/or lead them to have a more favorable impression of the advertiser were food baskets, MP3 players, clocks/watches, digital picture frames and luggage. Consumers also reported the kitchen and the office as the two most common places to display these items.  

The second part of the study, titled "Promotional Products and Other Media" compared promotional products to mainstream media (television, print and online advertising) and evaluated their reach, as well as the consumer recall and reaction to each....


source: PPAI

To continue reading click here.

    Featured Product of the Month:


 When is the best time to get those 2012 calendar orders in? Now! Getting your 2012 Calendar orders in now will ensure availability and save you money on rush charges. They also make a great gift for the Holidays. Corporate Motivation, Inc. has thousands of Calendars to choose from. From Green to Motivational to Scenic and many many more. So, give us a call today and save 25% during the month of October!


2012 Calendars 



    BGI Oct 2011
Did You Know?

Corporate Motivation, Inc. offers top quality name brands at affordable prices with your company's logo beautifully imprinted on them.  Great Brands! Such as:


Cutter & Buck


Maple Ridge Farms


American Apparel

Click on the brand name to shop around or give us a call, tell us what you're looking for, and we can do it for you!

We hope you enjoyed this month's newsletter. Be sure to take advantage of this month's coupon (below) for savings on Holiday items! We would like to wish you all the best this fall and a safe and Happy Halloween!



Corporate Motivation, Inc.

1332 N. Halsted Street, Suite #403
Chicago, IL  60642
Phone:  312-867-7111     Toll Free:  800-840-4925     Fax:  312-867-7179


 October 2011 Coupon 2
 We are offering 20% off Holiday Item orders for the next 30 days. Orders must total $400.00 or higher.
Coupon can only be applied to one type of Holiday Item. This offer cannot be combined with any
other special offer
and does not include tax, set up or shipping charges.


Offer Expires: 11/15/11     Coupon Code:  octcc11