May 2010

Get in the Game with Tony Hawk!
Nexus brands upcoming A Sporting Life
- a Health & Fitness Festival

 
We recently completed the design of the branding and all marketing materials for A Sporting Life event. Sponsored by the Encinitas Chamber of Commerce, AT&T and Clear Channel the event features a day packed with athletes, health & fitness activities, entertainment and music.

Legendary skateboarder Tony Hawk and other skateboarding greats will be performing and over 30 world-class champion athletes will be on hand. The event is this Sunday, 5/23, at Oak Crest Middle School in Encinitas. Over 3000 people are expected to attend.                 .

We set out to design a really strong logo using bold colors and graphics depicting the excitement and vibrance of this sporting event. The graphic theme was integrated into all advertisements, flyers, on-site banners, posters as well as web banner ads and online graphics.

Marilyn Phenow, Public Relations & Chamber Development Director said, "Thanks so much to Nexus for the time, effort, and amazing work they provided for all the graphics and marketing materials for A Sporting Life event. It's a huge undertaking and Nexus was with us every step of the way."

For you locals - tickets are still available online for will call pickup and at selected retail locations. Go here.

Get in the Game!


Giving back

A Sporting Life is one of many pro bono projects that we work on throughout the year. Proceeds from this event benefits three local non-profits, Fresh Start Surgical Gifts, Rancho Coastal Humane Society and Star/Pal-United for Youth. All really worthwhile causes.

Here are their websites if you are interested in finding out more about them.

Fresh Start Surgical Gifts
Rancho Coastal Humane Society
Star/Pal - United for Youth

We've worked with the American Red Cross, Fresh Start Surgical Gifts, Ronald McDonald House Charities, The Carlsbad Music Festival,  Rady Children's Hospital and both local Chambers of Commerce.

Usually our involvement starts with event branding including logo design, marketing materials, invitations, banners, website design, eblasts and social media sites - anything that gets the word out.

We have been really fortunate to partner with many worthwhile non-profits through the years and it feels great to give something back.



Nancy Buckley
Account Supervisor

email me here
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About Nexus 
Nexus Design is a full service graphic design, advertising and marketing firm located in Cardiff by the Sea, California.

The company has worked with a diverse array of companies, from large corporations and civic groups to fiercely independent start-ups.

Nexus designs and produces award winning brochures, corporate identity programs, print ads, product packaging, point-of-purchase displays, trade show graphics, signage and web site design.

TOY STORIES
                                
$75 billion
- 2009 estimated global toy sales

$960 million
-2009 U.S. ad spending for toys, games, hobby crafts (digital not included)

55 million
- U.S. visitors to kids Web sites (kids, games, toys) in March 2010

17 million  
- Kids 2-11 who accessed internet in March 2010


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