Yes, times are tough, and non-profits are feeling the effects of the economic downturn in reduced funding. Although corporate donations are down and individuals are scaling back, feedback from our community is loud and clear - people want to give back - they want to help. 

 

In times of crisis, the desire to assist others in need becomes even stronger. People need to find different ways to give and be involved, and as an organization, we need to adjust our strategy to fit the times in order to continue to serve as many children and families as possible.

 

So what will we be doing differently? You won't see us put on a black-tie gala this year. It just doesn't feel fiscally or socially responsible in the current economy. Instead, watch for more low-cost events that more of our supporters will be able to participate in. 

 

Our motto this year is increasing our human capital.  This means optimizing what we as individuals can do:  more involvement from current members, cultivating new volunteers, increasing the number of people who serve on our board, bringing in new donors, holding more life enrichment events for children, collaborating with partners such as the Rotary Club, and more outreach to city chamber associations. It will take all of us but, together, we can make progress even in the toughest of times.