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We now have the capabilities to make your performance evaluations more universal. Comment cards are a perfect compliment to the service you are already using at Ann Michaels. Ask us how!
Below is an article showing one way to make use of our comment cards !
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| Customer Comment Cards Can Make You Money |
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One of your customers has just had a bad experience. His eye catches the neat pile of comment cards and within moments he is enthusiastically providing you with a critique of your performance. Or, even better, your customer has just had a great experience. She reaches toward the comment card and you prepare yourself for a nice little pat on the back. Companies have long known that comment cards provide useful tools to gauge the mood of their customers and the quality of their services.
Few companies actually tie employee incentives directly with performance measures like comment cards or customer satisfaction ratings. Instead, managers or employees are typically rewarded when their company does well financially.
Now there's evidence that employee incentives tied to nonfinancial performance measures (like comment cards), cause companies to do better financially. Researchers examined 72 months of results for a hotel chain that created a new incentive program. They published their findings in the November 2005 issue of Cornell Hotel and Restaurant Administration Quarterly. Click here for entire article. |
