8 Customer Experience Megatrends
8 Customer Experience Megatrends
June 2010
Greetings!

I've been sending updates for a while, but this is our first edition of "The Customer Experience Journal." I hope that you enjoy it.

In this edition, I'll highlight some of our research and blog posts as well as an update on the Temkin Group.

I'm also excited to announce that our website, www.temkingroup.com, is finally live. Please come visit us!
New Research

We will continue to do research which will be published on my blog, Customer Experience Matters. Our goal is to raise the level of understanding and the sophistication of the discussion in customer experience.

We've already completed two Temkin Group Insight Reports:
Keep an eye out for more upcoming research looking at the state of customer experience in large companies, progress on voice of the customer and Net Promoter programs, and our customer experience competency model.
Customer Experience Matters Blog

In addition to highlighting some of the most interesting data from Temkin Group research, I've also written a number of recent blog posts that you might find interesting:
Temkin Group Update
8 Customer Experience Megartrends

It's hard to believe that the company is only about one month old. We're very thankful to already have several clients who are looking for help on their customer experience journeys.

Last week we even received our first payment from our first client. Thanks Jacada!

Our engagements have included speaking at the Allegiance Engage Summit in Deer Valley (along with Billy Beane from the Oakland Athletics), giving a speech to the global customer experience team of a large technology company, and leading a customer experience workshop for a global pharmaceutical company.

Here are a number of the ways that Temkin Group can help companies:
  • Speeches and webinars on a wide range of customer experience and leadership topics.
  • Interactive workshops for executive teams or other groups to gain alignment around key customer experience principles and priorities.
  • Educational curriculum to establish and reinforce an understanding of good customer experience principles across an organization.
  • Assessments of customer experience efforts, including voice of the customer programs, to identify gaps and opportunities.
  • Strategy reviews of marketing and product plans for vendors who want to help companies transform their customer experience.
If you need help with your customer experience efforts, drop me a line at bruce@temkingroup.com or give us a call at (617)916-2075. Temkin Group is here to help.

And don't forget to visit our Website, www.temkingroup.com.
 
Sincerely,
 
Bruce Temkin
Customer Experience Transformist
& Managing Partner
Temkin Group
In This Issue
New Research
Customer Experience Matters Blog
Temkin Group Update
8 Megatrends
What Is
Temkin Group?

We are a consulting and research firm that combines customer experience thought leadership with a deep understanding of the dynamics of large organizations to help senior executives accelerate their transformational efforts
Featured Research
8 Customer Experience Megartrends
We've identified the following 8 megatrends that will change customer experience management over the next 3 to 5 years:

1.Customer insight propagation... customer insights will drive decisions across the company
2.Unstructured data appreciation... text analytics will become a critical capability
3.Customer service rejuvenation... online interactions will increasingly use touch-screens
4.Loyalty intensification...loyalty metrics will be a major element of executive dashboards
5.Interaction iPod-ization... online interactions will increasingly use touch-screens
6.Social media assimilation...social media will get absorbed into the fabric of companies
7.Digital/physical integration... experiences will blend mobile devices with retail locations
8.Cultural renovation... engaging employees will become a key stepping stone for engaging customers
Quick Links
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