CONTACT:
Jill Hendrix
Fiction Addiction
864-675-0540
info@fiction-addiction.com
http://www.fiction-addiction.com 

Find Waldo in Greenville, SC!  

Greenville, SC, June 27, 2012 - Where's Waldo? In Greenville, SC, of course! He's turning twenty-five this year, and to celebrate, the famous fellow in the striped shirt and black-rimmed specs is visiting twelve different local businesses all through the month of July. Those who spot him can win prizes, including buttons, books, and more. From Boardwalk at 1175 Woods Crossing Road to Palmetto Olive Oil Company at 2247 Augusta Street, from The Elephant's Trunk at 2222 Augusta Street to Swamp Rabbit Cafe and Grocery at 205 Cedar Lane, Waldo figures are showing up in public areas of local establishments. And of course Waldo will be following Fiction Addiction from our current location at 1020 Woodruff Road to our new location at 1175 Woods Crossing Road in mid-July. You can find the complete list of participating businesses here. Anyone who wishes to participate can pick up a "Find Waldo in Greenville, SC!" search list with the names of all the businesses, and collect an "I Found Waldo at ____" card for each Waldo they spot. Collecting cards in eight or more businesses and turning them in at Fiction Addiction will win a Waldo button and an entry for other, larger prizes to be drawn at a Waldo party at Fiction Addiction's new location (1175 Woods Crossing Road) on July 31. The Grand Prize is a complete six-volume set of Waldo books.

Waldo is the creation of Martin Handford, whose entertaining drawings of crowd scenes swept the world in 1987. Since then, the Where's Waldo books have held a cherished spot on bookstore shelves the world over. There are now over 55 million Waldo books in print worldwide, and they've been translated into eighteen languages. An entire generation has grown up searching for Waldo and his cast of wandering companions.

In celebration of Waldo's longevity and popularity, his American publisher, Candlewick Press, is teaming up with the American Booksellers Association and 250 independent bookstores all across the country, including Fiction Addiction here in Greenville, SC, to have fun and encourage people to visit local businesses. There is no charge to participate, and the game lasts for the entire month of July. For more information about hunting for Waldo in Greenville, SC, visit the Where's Waldo page on Fiction Addiction's website, email us at info@fiction-addiction.com, or call us at 864-675-0540.