Integrity in Tough Times
Ralph James
Bill leaned against his pickup, “You know, Tom, I don’t believe in integrity in construction, especially in these tough times.” A slow grin stole across Tom’s face, “At least you’re honest about it!”
Can we believe in integrity in construction, especially in hard times?
It depends on leadership.
If leaders have made promises based upon unwarranted market assumption, they may find themselves trapped by their own words. “The reason I promised no layoffs was my honest belief that the market would hold up.” But should leaders ever make promises based upon beliefs about future markets? Honest mistakes can still destroy trust.
The leadership opportunity in hard times, therefore, begins with killing off wishful thinking. This is the first step in protecting company integrity. Trust is the essential fabric of corporate culture.
Read on to learn the second step in protecting company integrity.
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