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November 2009
Inaugural Issue
Greetings!
Besides writing and editing instructional materials for Grade 6-12 students and first-year-college students, I thought it was time to pick up a new computer skill. So I opted to learn how to make and send--with a single click--regular, colorful, illustrated e-notes to selected friends and clients. Here's e-note #1, with its story of creative partnering.
About Fran Weinberg
 
FW with books
Here are a couple of the things I've done since I was Executive Group Director, Language Arts, at Glencoe McGraw-Hill.

Click here for complete details about my professional background.
 
» Professor Denny Wolfe, of Old Dominion University, and I created a database of Civil War literature and presented it to eight Grade 11 teachers. Each made choices and sequenced them. When we printed and classroom tested the eight different units, we saw firsthand the power of custom-published anthologies.
 
» I moved from NYC to Lenox, MA, where I gained more office space and met new creative folks to call on for publishing assignments.
 
What can I do for you? Have a project that you want to assign, partner on, or just talk about? Want to ask about something in this issue? Please email or call (413.637.4453).


A Name and a Logo

Why Educational Lions?

Because as a young school girl growing up in New York City, that's what I called the two big marble cats outside the public library. Decades later, I picked that name for my editorial business.

When I checked out New Yorker cartoons for logo inspiration, I found these book-loving lions from 1938.

New Yorker Lion
© The New Yorker Collection 1938 Richard Taylor from cartoonbank.com

In search of a graphic designer to do another take on a reading lion, I came across James Wells, a recent grad about to leave for his first semester at the Massachusetts College of Art and Design. He proved that creative partnering--here, putting an old drawing into the hands of new talent--can produce great results.

I'm pleased that my logo was created by someone making the transition from high school to college; after all, several times a year I move from secondary school to college projects and back.

This inaugural issue of my e-note is the logo's debut. Look for regular messages from Educational Lions in your in-box. They will tell you what I'm up to and pass on editorial tips and thought-provoking ideas.


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Sincerely,

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Fran Weinberg
Fran@EducationalLions.com
413.637.4453
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