SCHEDULE

9:00 to 10:00 a.m.

DIY: Doing It Yourself Through Artist, Athlete

and Celebrity Owned Entertainment Companies

As commercial opportunities to work with established institutions diminish and become more competitive, many recording artists, celebrities, sports figures and other creative individuals are choosing to develop and exploit their talents through their own business entities.

10:15 to 11:15 a.m.

Stay Off My A$$ets: Celebrity Rights and Brand Protection

In addition to the distinctive talent and content that forms the base of client commerce, other assets arising from name, likeness and celebrity rights are the source of additional commercial exploitation opportunities and require vigilant protection.

11:30 a.m. to 12:30 p.m.

DC/AC: Policy Power Plays in Washington That Impact the

Entertainment Industries

Entertainment business and legal rights frequently fall under the control of Congress. Copyright Termination Rights, the status of the Performance Rights campaign, the Protect IP Act, other initiatives and their likely outcomes will be analyzed.

12:30 to 1:30 p.m. - Lunch (included in program cost)

Funkylunch: Lunchtime Interview With Steven Greenberg

Few hit songs remain as ubiquitous and evergreen as FUNKYTOWN. Regarding music, business, and related legal ramifications, Steven will tell stories, make observations and talk about it, talk about it, talk about it, talk about it...

1:30 to 2:30 p.m.

So Sue Me...or Not: Lessons Learned From Litigation,

Arbitration and Mediation

Hindsight is 20/20 and no one knows this better (and how to avoid similar situations in the future) than litigators as they review what went wrong with a promising transaction that ended up in mediation, arbitration or litigation.

2:45 to 3:45 p.m.

Clear Out! Music Licensing for Movies, TV, Games, Commercials, Apps, Etc.

Licensing of music content continues to grow as an extremely important source of revenue for the licensor and the licensee across many entertainment media and platforms.

4:00 to 5:00 p.m.

Head in the Cloud: What Are the Promising New Digital Distributions and New Music Business Models?

The model of purchasing music and products to own them is quickly evaporating into the cloud. The law continues to chase a myriad of new technology driven options.