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The Leading Edge Q2
April, 2007

A New Beginning

Notice something different about this newsletter? After five years, Coeur Coaching has changed its name to J.Ferm, LLC.

We still offer executive coaching services, but our new name better reflects the range of leadership development offerings we provide, such as assessments, TeleCourses, workshops and keynote speaking. Our new home on the web is www.jferm.com.

This month we’re off to Chicago as a sponsor of the Life Sciences Day at the Swedish-American Chamber of Commerce Entrepreneurial Days Conference. Much of our “no fluff” approach to business is founded in our Swedish roots, so we are excited about this opportunity to partner with Swedish and American businesses looking to forge new relationships.

We hope your spring is full of fresh ideas and new approaches. As always, thank you for your interest and support for J.Ferm!

In this issue
  • Client Stories
  • Upcoming Events & TeleCourses
  • We Recommend
  • Success Strategies

  • Upcoming Events & TeleCourses


    The 2007 Annual TeleCourse Schedule

    May Event:
    Wednesday, May 16, 7:45am-9:30am, Westerville, Ohio

    Dealing Effectively With the Dominant Big Shot. Hosted by Precision Printing. For more information and to register for this free event, click here

    May TeleCourses:


    We Recommend
    No Asshole Rule



    The No Asshole Rule, by Robert I. Sutton

    Yes, it is actually named that!

    When I first saw this book in the bookstore, I carefully looked around, grabbed a copy, and retreated to a quiet corner to speed-read through the first couple of pages. I was stunned that the author had found a publisher (and a reputable one at that) daring to go with this controversial title.

    After buying the book and spending a few days digging into the content, I was pleasantly surprised to find a well-researched and articulated concept. The book takes a serious look at the costly issue of bullying in the workplace and discusses the emotional and financial affects such as lost productivity and expensive turn-over of top talent. This book may have a controversial title, but the topic is no joke.

    Sutton uses several examples of companies that actively enforce "no asshole rules" and reports positive results from refusing to accept bullying behaviors from clients, co-workers, and partners. He also makes distinctions between assholes, jerks, and people just having bad days. I think it is safe to say that we all carry traits (if not full- blown characteristics) of all of these distinctions, from time to time. The key, as Sutton explains, is to stop the destructive behaviors as quickly as possible and immediately engage in damage control should these nasty habits rear their ugly heads.

    Though it may not be feasible to implement a "No Asshole Rule" with people already in your life, it is possible to do so before starting new relationships. We recommend considering the rule during these opportunities:

    • When interviewing for a new job (if you don't like the tone or approach of your future boss, chances are you won't after he or she has hired you)
    • When deciding to take on a new client (if you experience bullying-like behaviors early in the relationship, address them immediately -- this is not the time to play nice in the sandbox)
    • When hiring top performers (select employees who display integrity and professionalism, not just business results)


    Success Strategies
    J.Ferm


    Many leaders secretly share with us that they wish they had received management training earlier in their careers.

    By the time they take on major leadership roles, it is assumed that they know HOW to manage. They tell us that this is rarely the case.

    Effective management is a skill and, like other skills, it takes practice and patience to develop. Here are three proven tips that will give you a leading edge:

    1. Write down your top performance standards and share them with prospects, clients, employees, and your boss. If you are not sure what they are or how to express them, chances are others don’t know either and you are leaving a lot to chance. J.Ferm client, Barbara Wayman of BlueTree Media, shares her standards with prospects, clients, and partners so they know what to expect when working with her. They include: "Quality matters, so you'll always receive our best work," "We'll speak up and share our expertise so that you can make the best decision," and "Our work is start-to-finish. Once you hire us, consider it done."

    2. Become a “debriefing expert” and help your people reflect on what works well and what doesn't. Former Top Gun pilot Chris Greene teaches managers in corporate America to formalize the debriefing process he learned in the military so that it becomes a natural part of the team's continuous performance improvement process. In the military, failing to address and correct mistakes immediately can have disastrous effects. Organizations and corporations may not have lives on the line, but unchecked mistakes can prove very costly.

    3. Schedule time for strategic planning. According to Pat Nickerson, author of Managing Multiple Bosses, senior executives spend between 30-40 percent of their time engaged in strategic planning. Managers, on the other hand, spend about 5-10 percent. This leaves little to no time to plan what to delegate, how to motivate, and resolve conflicts strategically. Avoid this trap by scheduling a recurring appointment with yourself to plan.


    Client Stories
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    Jack, a senior leader at a major consulting firm, was struggling to get his work done. A few months ago he had been promoted from individual contributor to team leader and was now responsible for 10 direct reports.

    Read on...
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    Last Chance to Sign Up for the Spring Session of the "Management Skills Certificate Program"


    Are you or your mangers ready to sharpen your management tools?

    If so, take advantage of this last minute offer.
    Sign up for the Spring Session of the "Management Skills Certificate Program" before April 23, 2007 and receive a $200 discount off the full registration fee. The program starts on May 4 and runs through September 21, 2007.

    May not be combined with any other offer.

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    Special Q2 Price: $200 off full registration fee before April 23, 2007
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