The New Year is off to a good start with the economic recovery underway and additional government plans to aid the process. Announced in his annual
State of American Business address, the US Chamber of Commerce president was in positive spirits while outlining a
four-point plan to get Americans working.
The economic rebound now brings about an interesting turn of events as it is presenting
automotive suppliers with a new struggle -
keeping up with the increase in business with limited resources. Toolmakers should focus on continuous innovation and making greater use of advanced technologies to streamline workflow and meet customer demands.
Many shop owners are facing the need to find
new ways of doing business. Some are now entering the world of
sales to keep the jobs flowing in. Fear not -
Mold Making Technology Magazine offers helpful tips to make a smooth transition into this role.
Embracing marketing is another step companies can take to reach profitability and beat the competition. A website is a critical part of the marketing mix and if done right, it can be used to actually generate revenue. Now is the time to
turn your website into a powerful marketing tool!Enjoy the issue.
Lisa Sterling
Director of Marketing
Cimatron Technologies, Inc.