SOUTHEAST COMPASS
Southeast South Dakota Tourism Association                 January 2011
IN THIS ISSUE
Mobile Web
New Secretary of Tourism
Tourism Conference
Top of the Stairs Social
Email Marketing
2011 Event Submission
Member Spotlight
Web Coop's
SSDTA Board Meetings
Link-Up with SSDTA

Mobile Web
We are adding a new feature, so our website is easier to view and use on mobile devices.

Everyone uses some type of mobile device and creating a mobile friendly website is key to reaching people on the move. Watch for the new mobile site at: southeastsouthdakota.mobi


 
JOIN TODAY!
Southeast South Dakota Tourism Association exists to increase the economic impact of the visitor industry in Southeast South Dakota.
Membership Info

Membership benefits

Southeast Tourism
Board of Directors

Lisa Scheve President
Yankton CVB

Cathy Buchheim Vice President
Sioux Falls CVB


Mark Schilling
Past President
Corn Palace, Mitchell


Hannah Walters Sec/Tres
Mitchell CVB

Steve Howe Exec. Committee
Vermillion Chamber

Dawn Glover
City Manager, Elk Point

Chrissy Spoo
Empire Mall, Sioux Falls

Jacquelynn Skotvold
Centerville Development Corp

Julie Gross
Madison Chamber

Don South
Strawbale Winery

Jason Bradley
Culvers, Mitchell

Emily McNamara
Wild Water West, Sioux Falls

Ryan Friez
Thunder Road, Sioux Falls

Jeff VanMeeteren
Lewis & Clark Rec Area, Yankton

Terri Schelm
Country Inn & Suites,
Dakota Dunes

OTHER LINKS
 

Southeast SD Tourism
 
southeastsouthdakota.com


Great Lakes Region
 
www.sdgreatlakes.org

Glacial Lakes Region
 
www.sdglaciallakes.com
 

Black Hills Region
 
www.blackhillsbadlands.com

South Dakota Tourism

www.sdvisit.com
www.travelsd.com

Oyate Trail
www.oyatetrail.com

Missouri National
Recreational River

www.nps.gov/mnrr

BROCHURES &

VISITOR GUIDES

      Need a new brochure or your old brochure need a face lift? Let SSDTA design your new brochure or community magazine.
    Design costs just $50 per hour for SSDTA members. Call Cindy at 605-665-2435 or email cindy.sesd@iw.net.
    Printing prices are remaining low so now is the time to get your new brochure printed.

SPRING Printing Special:
10,000 rack cards - just $340
for files received by March 15
After March 15 - $355.
Pryntcomm - 800-675-4656
www.pryntcomm.com
 
New Year News

Change In The Air
    The new year brings many changes beginning with a new Governor, Dennis Daugaard,
and new tourism secretary, Jim Hagen (See the press release below).
     The 2011 legislature brings some new faces and new legislation. We will be watching closely as tourism funding is discussed... a key issue to watch and communicate with your local legislators about.

     SSDTA has some changes of our own with a new branding Simply South Dakota Cover
effort. Out with the old and in with the new. We are letting go of
our "Off the Beaten Path" brand and beginning new with "Simply South Dakota." Our regional publication will reflect a new feel of a real South Dakota experience, it's great faces and great places of the most diverse area of the state. We will highlight the outdoors from hunting/fishing to prairie sunsets, family friendly attractions, unique shopping, small town main streets to big city night life and cultural and heritage festivals.
     The new year starts in tourism with the annual Tourism Conference Janu
ary 19-20 in Pierre. Hope to see many of our members and tourism friends at the conference.
     Wishing you all a very prosperous 2011.
 
                                                                   - Jacquie, Executive Director
Jim Hagen  Secretary of Tourism
Great Faces logoGOV.-ELECT DAUGAARD APPOINTS JIM HAGEN SECRETARY OF TOURISM
 
PIERRE, S.D. - Gov.-elect Dennis Daugaard announced today that he will appoint Jim Hagen to serve as South Dakota Secretary of Tourism.
 
Currently, the tourism chief is a director within the Department of Tourism and State Development.  Daugaard has announced that he will create a stand-alone Department of Tourism within his cabinet.  The new department will also include the South Dakota Arts Council and State Historical Society.
 
"Jim's work at Crazy Horse Memorial and his experience in state government make him an ideal choice to lead the Department of Tourism," Gov.-elect Daugaard said.  "I am elevating Tourism to Cabinet-level because the visitor industry is such an important driver of South Dakota's economy.  I know Jim will be a strong advocate for the industry and a leader in our efforts to attract more visitors to our great state."
 
"I am honored to be asked by Gov.-elect Daugaard to serve the people of South Dakota as Secretary of Tourism," Hagen said.  "I have a great appreciation for the tremendous impact the tourism industry has on our economy, generating millions of dollars and creating thousands of jobs.  As secretary, I will work with our partners throughout the state to carry out the Governor's vision of taking the visitor industry to new and greater heights."
 
Hagen, a native of Aberdeen and Sisseton, worked from 2006-2009 as National Campaign Director and Development and Public Relations Director for the Crazy Horse Memorial Foundation.  Prior to that role, Hagen served from 2004-2006 in the Gov. Mike Rounds Administration as Secretary of Tourism and State Development, overseeing the Division of Tourism as well as divisions dealing with economic development and tribal relations.
 
During the Gov. Bill Janklow Administration, Hagen served at various times as Chief of Staff, Deputy Chief of Staff, and Special Advisor to the Governor.  In those roles, Hagen served as the Governor's day-to-day liaison with the Department of Tourism.  Hagen also worked as Campaign Manager for Janklow for Governor in 1998, Janklow for Congress in 2002, and Knudson for Governor in 2010.
 
                                                                        -30-
Tourism Conference
Giddy up
           JANUARY 19-20   BEST WESTERN RAMKOTA HOTEL - PIERRE

MORE INFO - REGISTER HERE

Top of the Stairs Social
Wanted ticket
    
     WANTED!

     Tourism Friends here's your ticket to a stompin' good time at the
     SSDTA annual Tourism Social. Let's meet up at the
     Top of the Stairs, Ramkota Lobby, Pierre
     Wednesday, January 19th
     5 - 6:30pm.


     REWARD!
     Lip smackin' South Dakota Wine, some local cowboy grub, and
     lots of tall tails.

     EVERYONE WELCOME!

     
  Email Marketing to Visitors
      We are sending a monthly newsletter to 5000 visitors who have opted-in to receive email from us. The newsletter includes vacation packages and features member businesses. Each newsletter features events and on-line vacation packages.
    If you want your business included in this email newsletter, consider creating a packaged vacation or weekend getaway. Each offering must include a lodging property with an attraction or event. Packages are listed free on our website and we choose from those packages what will be featured in the E-newsletter. The newsletter also includes a link to all of the packages. Submit your package here.
    We are giving visitors ideas for creating their own unique vacation. The email list continues to grow so we reach more visitors with each E-newsletter. Contact the SSDTA office to see how you can be part of this on-line marketing effort.
2011 On-Line Events Submission
Get your events on  www.SoutheastSouthDakota.com
Submit on-line or by email to jacquie.sesd@iw.net.
Events Submission Page
Member Spotlight
National Music MuseumNational Music Museum
Founded in 1973 on the campus of The University of South Dakota in Vermillion, the National Music Museum & Center for Study of the History of Musical Instruments is one of the great institutions of its kind in the world. Its renowned collections, which include more than 15,000 American, European, and non-Western instruments from virtually all cultures and historical periods, are the most inclusive anywhere.
On the campus of the University of South Dakota  414 E Clark, Vermillion    www.nmmusd.org
Coop Opportunities
     We have several affordable opportunities to help you reach visitors. Those listed below are easily tracked so you know if they are working for you. Great bargains from $0 - $300 annually.

Your Brochure On-line.
     Make your brochure or community visitor guide available to visitors 24/7, exhibited in view and print format on-line at www.southeastsouthdakota.com. (There may be an additional fee for set-up of magazines). Your on-line brochure then links directly to your website. Click here to view on-line brochures.  Annual fee for Magazine - $300  Brochure - $150

Story Ads on the web
     Not just a "banner ad" but a photo and full length story about your business, including logo and important contact information. Web visitors want to read more about you. The Story Ad links directly to your website for even more information. Fee for Home page $250 Other pages $150

Web packages/specials/coupons - FREE
     Place your packaged vacation on www.southeastsouthdakota.com for free. Put together an attraction or event with an overnight stay, add other things if you like such as meals, gift coupons etc. One package price, one phone number. Did we mention this service is FREE!  And these packages are promoted on the website and in our email newsletter to visitors who have opted-in to receive information about the region. Click here to see other packages.

Coop costs and more...
Southeast Tourism Board Meetings
Board
   SSDTA Board Meeting Schedule
   January 19-20 - Tourism Conference - Ramkota Pierre
   January 19th - 5pm SSDTA Top of the Stairs Party - Pierre
   February 23 - 10am Freeman
   Everyone is welcome to attend board meetings and  serve on a
committee.  We value your opinion and welcome your input at meetings. Please feel free to attend and participate.
    Please join us for a meeting and lunch. If your business would like to host an SSDTA board meeting call 888-353-7382  or email:
jacquie.sesd@iw.net
Link to www.southeastsouthdakota.com
Website Links Are An Important Step In Providing Visitor Information
      All SSDTA members are linked from our website to their own website. Now we would like you to link back to the SSDTA website. WHY? Often when visitors are searching for information, they may look at your website and then want more information about what else there is to see and do in the region. With a link to www.southeastsouthdakota.com visitors can easily find that information and maybe stay an extra day.
     If visitors find your website from another source, they can get more information from linksSSDTA Logo you have on your site. We hope that you value the information provided on the SSDTA website and will link up today. If you need assistance in linking, please call and we can help. Here's the link and logo: http://www.southeastsouthdakota.com/
Thanks to those who already link to SSDTA. Sioux Falls CVB is one of our top referral sources.
SSDTA Logo Southeast South Dakota Tourism Association exists to increase the economic impact of the visitor industry in southeastern South Dakota.
   A non-profit 501c6 membership based organization established in January 1987 by tourism businesses looking to pool resources to market the region.

                
More...
 
Contact me at 1-888-353-7382 or email: jacquie.sesd@iw.net
Phone 605-665-2435  Fax 605-665-8776
Jacquie Fuks, Executive Director

Southeast South Dakota Tourism Association
www.southeastsouthdakota.com

COMING EVENTS
 


Car

 

JANUARY

Jan 1-31 '"WNAX Radio" Exhibit' Dakota Territorial Museum, Yankton, (605) 665-3898 www.dakotaterritorialmuseum.org

Jan 8 "Christmas With the Animals" - Great Plains Zoo - Sioux Falls, 605-367-7003, www.greatzoo.org
Jan 14-15 "Winter Crazy Days" Downtown Sioux Falls, 605-338-4009, www.dtsf.com
Jan 15 "ROC Day" South Dakota Art Museum, Brookings, 605-688-5423, www.southdakotaartmuseum.com
Jan 20 "River City 6" Yankton Area Concert Series, Summit Activities Center Theatre, Yankton, (605) 665-7662, www.yanktonaca.webs.com
Jan 20-21 "Photoshop Workshop" South Dakota Art Museum, Brookings, 605-688-5423, www.southdakotaartmuseum.com
Jan 23 "Black Tie Bridal Showcase" Sioux Falls Convention Center, Sioux Falls, 605-332-6000 www.gonnagetwed.com
Jan 28 "Brown Bag Lunch - Klassic Klarinet Klezmer" National Music Museum, Vermillion, 605-677-5306, www.nmmusd.org
Jan 29 "2nd Annual Chamberlain/Oacoma/CVB Ice Fishing Tournament" Chamberlain, 605-234-4416, www.chamberlainsd.org
Jan 31 "A Midsummer Night's Dream" Marian Auditorium, Yankton, (605) 668-1533 www.nationalplayers.org

 

FEBRUARY

Feb 1, "The Scarlet Letter" Marian Auditorium, Yankton, (605) 668-1533 www.nationalplayers.org
Feb 3-6 & 11-13 "Harvey" Dakota Theatre, Yankton, (605) 665-4711
Feb 2 "Artist Demonstration with Tara Barney" Rehfeld's Art and Framing, Sioux Falls, 605-336-9737
Feb 5 "Valentine Make & Take" South Dakota Art Museum, Brookings, 605-688-5423, www.southdakotaartmuseum.com
Feb 11-13 "Winterfest of Wheels" Sioux Falls Convention Center, 605-231-3100, www.winterfestofwheels.com
Feb 18 "Trio con Brio Copenhagen" Washington Pavilion, Sioux Falls, 605-335-7323, www.siouxfallsconcerts.org
Feb 24-26, "An Inspector Calls" Bistro Theatre, Mount Marty College, Yankton, 605-668-1533, www.mtmc.edu
 

 

More...