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Press Release                                          FOR IMMEDIATE RELEASE
Racine, WI    October 22, 2009
RAM is Pleased to Continue Free Target® Tours for Kids

Touring Jack Earl

The Racine Art Museum (RAM) is pleased to announce a continuing partnership with Racine's local Target® in recognition of the museum's effort to provide art experiences for any local public or private school, day care, after-school or home-schooled children's group. RAM Target® Tours for Kids provide a free one-hour tour of RAM's downtown location to all grades K - 12 to supplement reduced arts education in area schools and provide an understanding of RAM's contemporary crafts collection.

Specially trained docents guide RAM Target® Tours. Students learn all about the current exhibitions, the artists, the media and the techniques involved in the creation of the artworks on display. At the conclusion of the tour, students are invited to return with their families to participate in the museum's free monthly hands-on art projects to learn more about art and further establish their relationship with RAM.

This grant is part of ongoing efforts by Racine's local Target® store to strengthen area families and communities. Since opening its doors, Target® nationwide has given 5 percent of its income to organizations that support education, the arts, social services and volunteerism. Today that translates to more than $3 million every week.

Free RAM Target® Tours for Kids are offered on Tuesdays or Fridays, between hours of 9:30 am and 4:00 pm. Tours must be scheduled one month in advance for groups of 10-60 students. There is a 10 student minimum; 60 student maximum per visit. One adult chaperone for every 10 students is required. Chaperones also receive free admission. Visit www.ramart.org/ram/Free-Student-Tour-Program for more information or to reserve a tour. Or call RAM's Curator of Education at 262.636.9573.
About RAM
The Racine Art Museum is one of North America's most significant museums of  contemporary crafts, with nearly 5,000 objects in the permanent collection. Its focus is on work from internationally recognized artists in ceramics, fibers, glass, metals and wood, as well as painting, sculpture and works on paper.

About Target®
Minneapolis-based Target® serves guests at more than 1,600 stores in 47 states nationwide by delivering today's best retail trends at affordable prices. Target® is committed to providing guests with great design through innovative products, in-store experiences and community partnerships. Whether visiting a Target® store or shopping online at Target.com, guests enjoy a fun and convenient shopping experience with access to thousands of unique and highly differentiated items. Since opening its first store in 1962, Target® has partnered with nonprofit organizations, guests and team members to help meet community needs.

Together, the two campuses of the Racine Art Museum, RAM in downtown Racine at 441 Main Street and the Charles A. Wustum Museum of Fine Arts at 2519 Northwestern Avenue, seek to elevate the stature of contemporary crafts to that of fine art by exhibiting significant works in craft media with painting, sculpture and photography, while providing outstanding educational art programming.

Docent led contemporary craft and architectural tours of the museums are available. Both campuses of the Racine Art Museum, are open to the public Tuesday - Saturday 10:00 am - 5:00 pm, and are closed Mondays, Federal holidays and Easter. RAM is open Sunday Noon - 5:00 pm, while Wustum is closed Sundays. An admission fee of $5 for adults, with reduced fees for students and seniors, applies at RAM. Admission to Wustum is free. Members are always admitted without charge to either campus.

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For more information or to request images, please contact:

Laura Gillespie
RAM Marketing Assistant
262.638.8300 x 114