New client retention is 25%. This means that if you serviced 100 new clients in a month, 12 weeks later, only 25 of those NEW clients would return to you. So, what can you do?   
   

Offer a WELCOME GIFT BAG. Take a look at this video clip about Welcome Gift Bags and how Randolph's Salon uses them to welcome their new clients and create return business.

June 2011 - Get Focused! Hot Tip Video - The Welcome Gift Bag

Key Points:

• Give the gift bag BEFORE they go back for their service.
• Offer vouchers, such as:
• Discount on Retail Purchase
• Incentive for Pre-booking Appointment

• Complementary Conditioning Treatment or Hand

  Paraffin Dip 

Did you like the {get focused! HOT TIP VIDEO}?

Give us feedback on Facebook and check out our new video training series, The Anatomy of a Great Front Desk. The series includes several videos of salon owners who provide recommendations and advice based on their successes.

June 2011 newsletter recipients are eligible for a 25% off voucher (see offer below).

GET FOCUSED, GET CRYSTAL FOCUSED!

Colorfully Yours,

Kristi Valenzuela