May 15
From "Got Milk" to "Got Done:" Creating Marketing and Communications Plans that Really Work
Radisson West, Madison
June 13-14
MPI-WI/WSAE Golf and Summer Spectacular
Wilderness Resort, Wisconsin Dells
September 19- 20
National Summit
on Innovation for Associations
Hyatt Milwaukee
December 5-6
Race for Relevance: Five Radical Changes for Associations
Sheraton, Madison
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Find out what your colleagues
are talking about Join the conversation:
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What innovative idea is changing
the way you do business?
Share it and win $200
The Wisconsin Society of Association Executives invites individuals in associations, business and academics to apply for the WSAE Innovation Awards. We're looking for bold, creative ideas in leadership development, marketing, membership and community engagement, human resources, social responsibility, volunteer management, product development, and business practices.
2012 Categories
* Innovation in Business
* Innovation in Academics
* Innovation in Associations
* Freedom to Fail Award (get an "e" for effort)
One winner in each category will be awarded $200 and invited to participate in the National Summit on Innovation for Associations, Sept. 19 - 20, 2012, in Milwaukee.
The Summit provides a unique collaborative environment for a diverse audience of association executives and other stakeholders to engage and exchange creative ideas that lead to the advancement of associations.
Learn more and apply here.
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 Project-based volunteer opportunities
How do you want to get involved?
Thank you to those who have volunteered for our new task groups. These groups will tackle objectives and strategies identified via WSAE's mission and core competencies. There was a strong response from our call for "task-based" volunteers and new groups are off and running. Our first group, the Editorial Council, is meeting for the first time today!
As groups evolve and new projects are started, there will be a continuing opportunity to get involved on a project-by-project basis. Please review the list of task forces and let staff know where you would be interested in volunteering.
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 Step right up!
Sponsorship opps available now for the 2012 Innovation Summit
WSAE is excited to once again offer the National Summit on Innovation for Associations, Sept. 19-20, 2012 in Milwaukee.
Last year, we welcomed 16 sponsors to the event, from meeting properties to publishers, and consultants to financial planners.
We're doing it again. And we've got a clean slate!
Note all sponsors committed by June 1 will be included in the preliminary brochure, mailed to over 500 association professionals in and around Wisconsin, plus sent electronically to hundreds more! |
 Golfers and nongolfers unite!
Mark your calendar for June 13-14
Plans are in the works for the 2012 WSAE/MPI Golf and Summer Spectacular on June 14 at Wild Rock Golf Course in Wisconsin Dells. As always, there will be a great educational program the day before (June 13), opportunities to network and fun to be had.
WSAE and WMPI-Wisconsin are looking for sponsors to help make this event successful. This is a great opportunity to showcase your organization to members from two professional associations. All sponsors will be included on signage and recognized in the program and at the awards reception.
New to sponsors in 2012! For an additional $50, set up a display table in the clubhouse. Be visable to all registrants (golf and nongolf) during the morning registration and post event reception. Space is limited for this added feature. Reserve your place today!
Please see the sponsorship form for more information. We appreciate your support!
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From "Got Milk?" to "Got Done:" Creating Marketing and Communications Plans that Really Work
Tuesday, May 15
Chad Ritterbusch, President, The Ritterbusch Group
Everyone is familiar with the "Got Milk?" campaign. But how does an organization take an objective - like, say, selling more milk - and craft a sensible plan that can cost effectively accomplish the objective? Today's discussion, which will combine presentation time, case studies and interactive discussion, is intended to help association executives plan for marketing and communications activities in a practical and actionable way.
Location
517 Grand Canyon Dr., Madison
(608) 833-0100
Schedule
9:00 - 9:30 a.m. > Registration/Networking
9:30 - 11:30 a.m. > Program
11:30 am - 1 p.m. > Lunch
Fee
$30 Members, $80 Non-members (additional $10 after May 8)
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To date, five member-created Innovation Circles have been established. Here's a list of circles and circle managers:
Search Engine Optimization
Denise Rockhill, CAE
Association Mergers
Rob Poehnelt, CAE
Member Engagement
Eric Lanke, CAE
Charitable Foundations
Membership Strategy
Follow all the Innovation Circles on the WSAE Connected Community. If you have an issue you would like to explore with WSAE colleagues, consider creating an Innovation Circle in your area. Here is a tip sheet for getting started. Or, call the WSAE office and we will help you get started.
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Legal and legislative update
on employment law
April 2012
Provided compliments of Bob Gregg, Boardman Law Firm
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- Sharon Kirn Marshfield Convention & Visitor Bureau
- Jason Moskalik Heart of America Restaurants and Inns, referred by Deana Birmingham-Heinisch
- Tim Mueller Country Springs Hotel - Water Park & Conference Center
- Sarintha Nelson Cambria Suites
- Kim Othmer DoubleTree by Hilton Madison
- Heather Stetzer HotelRED, referred by Joey Greeno
- Christopher Stevenson Credit Union Executives Society, referred by Barb Kachelski
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About Us
The Wisconsin Society of Association Executives has over 350 members dedicated to the profession of association management. Its mission: to serve as a forum where the association community thrives and grows.
22 N Carroll St., Ste 300
Madison, WI 53703
(608) 310-7850
www.wsae.org
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