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Buzz Marketing Monthly.
theKbuzz's monthly newsletter on what's happening in the world of word
of mouth marketing...the good, the bad, and the buzz-worthy!
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Table of
Contents
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Welcome and theKbuzz News (We're in New York, Boston & Chicago now!)
- Breaking: The TOP 40 Facebook Fan Pages for business, as picked by theKbuzz
staff (+20 more!)
- Free Webinar this Wednesday 6/24 at 3:30 E.S.T. - part of our growing (15)
Social Media Free Webinar Library
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Highlights from the Twitter #140conf Conference - 140 characters at a time
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Facebook Opens up Vanity URL addresses to Profiles and Pages
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Recent Blog Posts from Buzz Marketing Daily
Welcome
and theKbuzz News
Welcome to
Buzz Marketing Monthly, your source for the latest news, tips, trends, and
ideas in word of mouth marketing, social media marketing, and of course, buzz
marketing! If you're a new recipient, you should know that this newsletter goes
out every month on the 20, 21st, or 22nd. In the last 3 months, we
proudly introduced thePageStarter and theTwitterTrainer to help sole
proprietors and small businesses build a presence on Facebook, Twitter,
MySpace, LinkedIn, and/or YouTube, and Social Ideation for bigger brands, companies and non-profit organizations to build
a 12 month roadmap of how to use all of the many social media tools and sites
to best accomplish their objectives. This month, we're happy to announce the
opening of our 3rd office, in Chicago! Feel free to reach out to
Susan Diamond, our Chicago Director of Buzz, for any help in social media and
word of mouth marketing, at 847.945.2850. You can also reach us in Boston at
617.980.3360 and of course in New York at 718.416.2899. If once a month isn't
enough to hear from us, you can check out our blog for daily content. In other news, theKbuzz
is happy to welcome Offereti, TheOnlineMom, Uno Chicago Grill, and Verizon Small Business Solutions, 4 of the new additions to our client family.
Enjoy our latest Buzz Marketing Monthly! As always, if you'd like some social
media buzz, just give us a buzz via phone or email Dave@thekbuzz.com. From all of us @theKbuzz, we wish you a month filled
with excitement, opportunity, and success- and a summer filled with some
relaxation too. See you on July 20th!
Breaking:
The TOP 40 Facebook Fan Pages for business, as picked by theKbuzz staff (+20
more!)
There
are over a million Facebook Pages for businesses, brands, organizations,
non-profits, celebrities, politicians, artists, sports teams, government
entities and more. We've sorted through many of them, and based upon criteria including responsiveness, interactivity, creativity, design, and fan count, we've selected our favorite 40 Fan Pages
that we can all learn from. In order to remain credible and ethical, we've
excluded any Pages theKbuzz has worked on from consideration, but we've
included as an addendum a list of 20 of our favorite theKbuzz client Pages as
well. Some of the "winning" Pages won't surprise anyone, such as Barack Obama, Coca Cola, and Pizza Hut, but we're guessing some
Pages will be brand new to most of you, such as the North Dakota State Fair, Ocean City, and SmartyPig. For a complete list of our
TOP 40 Facebook Fan Pages, plus our Top 20 theKbuzz Facebook Pages, please click here. Be sure to let us know if you think we've missed any obvious
amazing Facebook Pages!
Free
Webinar this Wednesday 6/24 at 3:30 E.S.T. - part of our growing (15) Social
Media Free Webinar Library
You
still have time to register for this Wednesday's free webinar, A Detailed
Review of Our Top 40 Facebook Fan Pages
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Examples of great, interactive Fan Pages across an extremely wide variety of
industries: Big Brands, Non-Profits, Small Businesses, Government Agencies,
Schools, Restaurants, Celebrities, and Politicians, just to name a few!
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The Basics of How to Build a Fan Page or Improve Your Existing One
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How to Build a Community of Fans on a Limited Budget
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Case Studies of Successful Use of Facebook Ads on Various Budgets.
If you'd like access to any of our free webinars about social media and word of
mouth marketing through various channels and for various industries, we now
have a pretty extensive webinar library available exclusively to Facebook fans. You can now access free
downloads of webinars on Facebook, MySpace, Twitter, LinkedIn, and YouTube, and
for businesses, non-profits, politicians, sports teams, schools, attorneys,
consumer products, restaurants, and health fields, all through our Facebook Public Profile on the "Fan Us" or "Webinar" tabs. We'll be back on July 8th, the anniversary of the
birth of theKbuzz, with our next Webinar, Twitter for Small Businesses.
Hope to "see" you at a Webinar soon!
Highlights
from the Twitter #140conf Conference - 140 characters at a time
Our
Chief Buzz Officer, Dave Kerpen, attended the 140-Character Conference. The
#140conf took a look at twitter as a platform and explored some of the
industries which have been disrupted by the advent of twitter, and Dave was
there to tweet it all. The conference was as succinct as the medium-with each
speaker taking 5 to 15 minutes of stage time. The conference featured brands,
celebrities, and journalists, and it seems abundantly clear that Twitter has
forever changed the face of how breaking information will be communicated. For
a full account of the Twitter 140-Character Conference, check Dave's recap here.
The Facebook Landrush...What it Really Means For You:
I'm sure you've heard about the fabulous opportunity to
create a custom, easily shareable web address for your Facebook Public Profile
for your business using custom URLs. There has been a lot of frustration about
smaller businesses being unable to secure a vanity url due to the fact that
they did not meet the requirements of having 1000 fans by the set timeframe.
However, a small business can still protect their page name. On June 28th,
you will be able to claim your business name, regardless of the number of
fans. IMPORTANT: If someone has taken the name of your business, you can
file copyright infringement by filling out the form located here.
The primary reasons the username is so important are SEO and
shareability. With a URL that is easy to share and supports your SEO messaging,
you are positioned to utilize Facebook as a primary method of communication,
rather than just a fun side project. For more on Facebook URLs, check out our
posts on Buzz Marketing Daily.
Recent
Blog Posts From BuzzMarketingDaily.com
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theKbuzz
A Word of Mouth and Social Media Firm
71-19 80th Street
Glendale, Massachusetts 11385
theKbuzz
718-416-BUZZ (2899)
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