For the Love of Soccer...FIFA World Cup
GGGGGGGOOOOOOAAAAAALLLLLLL!!!!!!!!!!!!
One of the most powerful words in the world of sports that brings chills, tears,
and laughter to the viewers and followers of soccer. It's that time again when
worldwide soccer fans gather around the television, radio, and internet to
watch the planet's most cherished sport at its fullest in the FIFA World Cup.
The games will be played between June 11 and July 11, 2010, and it is the first
time that they will be hosted by an African nation, South Africa. The World Cup
venues include ten stadiums in nine different cities.
Out of the 32 classifying World Cup nations...............
Click to Read On...
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Social Media, more than a buzz for 2010 By: Gabriela Trench, Global Mind
This year the global online
population will reach 1.8 billion. That is a staggering number; it is indeed a
very large pond for brands to swim in. Social media will continue to grow and
play a very significant role that affects consumers, producers and users of the
Internet. In 2009, social media came to the forefront of many marketing
professionals yet brands are still catching on. It is true that there are risks
but even more risky is to ignore the power of social media and the benefits of
learning about your product or service by letting the community define the
need, want, problem, and value proposition.
Participation in community
building:As
the significance of social networks continues to grow, businesses will continue
to invest more in community building as a marketing driver.
Allocating a budget towards emerging media, brands have the opportunity to be pioneers,
embracing communities and technological platforms before............
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Strongest
Mediums in Central America By: Lionel Guillioli

Estamos
experimentando en la región Centro Américana y el Caribe un cambio en
hacía donde los clientes quieren dirigir sus presupuestos y en la forma en la cual hacen
publicidad. Cada día existen más herramientas de medición de efectividad,
medición de resultados y claro la optimización del presupuesto. Cada uno tiene
que ir de la mano con la evolución y estar investigando los nuevos medios que
salen y además ir viendo nuevas opciones y formas de hacer publicidad. Aunque la
tendencia de enfocarse en medios................ ___________________________________________
In Central America and the
Caribbean region we are experiencing a change in what customers do to manage
their budgets and how they advertise. Every day there are more effective measurement
tools that help reach greater budget optimization. Advertisers
have to grasp the revolutionizing developments and research emerging media and
analyze new options and ways of advertising. Although
the trend of focusing on traditional media no longer exists in.............
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