In today's era, children are growing up faster than they did years ago, and it can be seen in the buying power that they have over their parents. It has been known that children hold some power over their mother's buying decisions but the age in which they start to influence their parents seems to get lower every decade.  Moreover, kids are no longer considered as one group from 2-11 years old like in the 1960's, but instead it seems more accurate to divide them into five age segments. The Advertising Educational Foundation......