Centennial Logoredbankrivercenterlogo

7/17/2008
Red Bank RiverCenter Newsletter

Issue: 10

Welcome to Red Bank RiverCenter
 
tiki partyThank you to all those who attended and supported the RiverCenter Holiday Decorations Tiki Party fundraiser.  It was a beautiful night and the event was a huge success! We raised $15,300 that will be used toward the installation, removal, repair and purchase of holiday decorations for the business district.  Thank you again to all of our sponsors for the Tiki Party:
 
                   Riverview Medical Center (Title Sponsor)
                   Wells Fargo
                   Walt Street Pub
                   Merrill Lynch
                   Fameabilia
                   Leonardo Jewelers
                   Metrovation
                   Investors Savings Bank
 
The weather on June 25th couldn't have been more perfect for the occasion.  Partying on the back lawn of the Elks Club overlooking the river to the tunes of live reggae music made for one special and fun evening.  Look for this fun event next year; we're already working on adding some new elements and hope you'll turn out in support.
 
Best regards,
Nancy Adams, Executive Director
Programs & Services
 
Facade Grants are being made available to business owners in the expanded (west side) district of the SID.  Facade grants were one of the tools RiverCenter used in its beginnings to improve the look of the downtown, by improving the "street wall."  As important as public improvements such as lighting and new crosswalks are, facade improvements, even to small storefronts, help improve the overall look and image of the business district.  The grants RiverCenter is offering are limited to $2,000 each and must be matched dollar for dollar by the business or property owner applying for the grant.  Approval of the design by RiverCenter's Visual Improvement Committee (VIC) is required before a grant will be awarded.  Grants are payable after the project is completed to their satisfaction.  Guidelines and applications are available from RiverCenter.  Call or email for more information.
Business to Business 
 
Carter & Cavero are showcasing one of the Spanish Carter and Caveroartisans who makes pottery they sell in their store at 19 Monmouth St.  Juan Pablo 'Tito' Martinez will be making his famed pottery this weekend at Carter & Cavero.  Check him and his beautiful artwork out this weekend:
Fri, July 18th, 5:30 - 8:30 PM, Sat, July 19th, 11AM - 2PM and 5:30 - 8:30 PM, and Sun, July 20th, 11AM to 2PM.  
 
Investors Savings Bank, 20 White St., is offering a special account, "Optimum Business Banking from Investors" for Red Bank businesses.  The account offers:  Next day availability on VISA, MasterCard and AMEX receipts, unlimited cash deposits, Preferred Partner Banking for employees, VISA Extra reward points and higher rates on Money Market accounts.  (Merchant Services agreement required with Investors Savings Bank.  Ask Cathy Murray at Investors at 732-747-2853 or Cmurray@isbnj.com, and you can check out their website at www.isbnj.com.) 
 
Job Posting:  Ansorge Unlimited, publisher of Red Bankred hot logo Red Hot & Red Bank TipSheet, is looking for a part time graphic designer. QuarkXpress, PhotoShop, and
Illustrator experience a must! Please respond to Claudia Ansorge at Claudia@ansorgeunlimited.com or 732-933-4767. 
 
red ginger chairRed Ginger Home, 65 Monmouth St., is having a Summer Floor Model Sale.  Spectacular savings of 30% - 70% on sofas, chairs, occasional tables, rugs and select accessories, including pieces from the Adriana Hoyos collection! Rob and Mike encourage you to shop the early preview before the Red Bank Sidewalk Sale for the best selection.  Immediate delivery available on most items.
Membership News 
 
RiverCenter Awarded Marketing Grant!  Is it rude to congratulate ourselves?  Well, we don't care if it is or not, because it's good news!  We submitted application for the Cooperative Marketing Grant offered by the State Division of Travel and Tourism in early May in the hope of receiving funding to market Red Bank outside of the town along the NJ Transit commuter train lines.  We applied for $25,000 grant and received notification last week that we are being awarded $16,500.
 
So!  Now the real challenge begins!!  We are brainstorming to develop a longer term branding campaign and a slogan to get people to remember Red Bank when they are considering a day or weekend trip.  We have also talked with the Marketing department of NJ Transit and are brainstorming ways to partner with them to promote rail ridership and Red Bank at the same time.  One idea is to offer special discount at a local business or businesses for anyone who shows their NJT rail ticket. (Let us know if you're interested in being one of those businesses.)
 
We need your help!  Help us come up with a slogan or theme that will spark someone's interest in coming to Red Bank's business district!  Email your ideas to, exdirector@rbrivercenter.com and maybe your ideas will help us come up with a winning slogan!

 
Community Partners
 
Mayor Pasquale Menna and The Centennial Advisory Committee
invite you to join us for Cocktails & Hors d'oeuvres
Honoring former Red Bank Mayors
Tuesday, July 22, 2008
6:00 to 8:00 PM
at the Molly Pitcher Inn
$125.00 per person
Business attire

For ticket information, contact Pam Borghi at 732-530-2797 or pborghi@redbanknj.org.  Or Doreen Hoffmann at 732-530-2748 or dhoffmann@redbanknj.org.

Red Bank Centennial Honorees
The Honorable Michael Arnone
The Honorable Edward McKenna
The Honorable Benedict Nicosia
The Honorable Daniel O'Hern
 
Y Arts Summer & Fall Happenings  For the summer, a limited number of openings are still available in their YArts Programs at the CCC, 51 Monmouth Street.  Paint & Play, Kids Art Club, CIRCUS & Mad Science-Machines Enrichment programs are still available.  For a preview their YArts Fall Programs, check out pages 10 & 11 in the brochure for the Red Bank Family Health & Fitness Center at www.TheCommunityYMCA.org. You can register online too.
 
Free Reusable Bags!  Don't forget to gather up your plastic shopping bags and turn them in at the Jazz in the Park Concerts every Thursday evening to receive your free reusable Red Bank shopping bag!  The Jazz Concerts run through the middle of August.  Reduce, reuse, recycle!!

In This Issue
Programs & Services
Business to Business
Membership News
Community Partners
Calender
Sidewalk Sale Tips
Events
 
 Bank of America presents StreetLife.  Saturdays, June - August, 7PM - 10PM.  Sponsored by Bank of America and RiverCenter.  Performers are at five locations throughout the district providing live entertainment to fill the evening.    
 
Farmers Market at the Galleria.Sundays, 9AM - 2 PM, May - Oct. Pkg Lot at Bridge Ave. & W. Front St. Info: 732-530-7300.
 
     54th Annual Red Bank Sidewalk Sale.  Fri - Sun, July 25, 26, 27th. Fri & Sat, 9 AM - 8 PM, Sun 10 AM - 5 PM.   
 
Red Bank Streetfair, Sunday, September 7th.  11AM - 5PM.  Broad and Monmouth Streets.  For info or to sign up for a booth, contact Darryl Walker at streetfairs.org. 
 
 
Click here for more information 
Sidewalk Sale Tips

sidewalk logo
 
Suggestions for making the sale as profitable as possible!
 
Get rid of items that have been sitting on your shelves for too long. You are better off selling it for a dollar than having it take up valuable space in your store.
Display merchandise in a fun and interesting way and keep it stocked because customers will walk past if it looks sparse.
 
Ask store personnel to make sure displays are neat and make sure they know the lower prices.
 
Clearly display your sale items and have some additional sale items inside to draw people in your store.
 
Use clear and easy prices with some volume discounts.
 
Send out a reminder email to your customer database a day or two before the event.
 
Consider giving an extra discount to your regular customers.
  
Stay open at night - StreetLife performers will be out from 7 - 10 PM on Saturday, July 26th.
 
Have fun!
 
Are You a Part of the Sidewalk Sale?
 
The Sidewalk Sale is quickly approaching next weekend and if you have not yet signed up to participate, please contact us.  The deadline to rent tables and table cloths has past, but there is still time to be part of it.
 
 Remember, PARKING is FREE all weekend, and 107.1 'The Breeze' will be doing a remote radio broadcast on Friday, 07/25 from 11AM - 1 PM.  
Nancy Adams, Executive Director, exdirector@rbrivercenter.com
Harriet Cook, Director of Operations, rivercenter@rbrivercenter.com
Valerie Ryan, Program Manager, program.manager@rbrivercenter.com
Red Bank RiverCenter, 20 Broad Street, Red Bank 07701  732-842-4244