'Creating Action'
...From Your Database
eXtra Contact's
 Email Marketing Tips
June 2010
In this issue
Discover the Power of Event Marketing
Success Stories:
"...would be so powerful..."
3 Things You Should Do to Bring Search and e-Mail Marketing Together
eXtra Contact Spotlight: Dr. Linda Drake
Would more referrals help your business?
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Each month we share with you powerful Email Marketing Tips to help you GROW your business!

This month I focus in on 'Event Marketing' Do you need help organizing and marketing your events?... Where do you start? Start be reading this month's featured article...

Business/Marketing Tips,
provided by Gail Watson, features
'3 things you should do to bring Search Engines and e-Mail Marketing Together.'

"What do you need to sell more?..."
Please contact us today to review your complimentary 'Sales Action Work Sheet'... and help you sell more!
I'd love to stay connected with you through your Social Media sites as well... send me an invitation!
               Join me on FacebookGet LinkedInTweet Tweet
Looking forward to hearing from you, Dave

Discover the Power of Event Marketing
Do you hold events? Do you need help? Educational seminars, webinars, networking events, trade shows, open house, gala or fund raisers. They they all take proper planning to ensure your organization and attendees get the most out of the gathering. Get a powerful - yet simple - tool to manage your events.

http://www.constantcontact.com/index.jsp?pn=gailwatsonsalescorpConstant Contact's cost-effective Event Marketing is built specifically to help small businesses and organizations shine. Get foolproof step-by-step instructions to help set up events with no software to download and no technical, design, or event planning skills needed.
  • Professional, online registration reflects you at your best.
  • Track your online registrations easily.
  • Promote your event and fill seats quickly with built-in online tools.
  • Collect online credit card payments securely.
  • You've got live help from real people.
For more information and demos go to the website and click on the Event Marketing tab. Need to get your Event Marketing program accelerated...
call eXtra Contact today!
Success Stories
"I had no idea that sending out a simple card like that would be so powerful?  I must have received around 10 emails saying--Thanks Maria Merry Christmas to you as well!!  And I booked a one hour colour consultation :)
Thanks a lot Dave, loved it!!"

... Maria Killam, www.colourmehappyblog.com
Marketing Tip: 3 Things You Should Do to Bring Search and e-Mail Marketing Together
Visit eWomen Network website
"A Tightly Aligned Campaign Will Generate Sales"

A report by Search Engine eMarketing Professional Organization, based on a global online survey of more than 1,500 marketers and agency respondents, estimated that the North American search engine marketing industry will grow to $16.6 billion by the end of this year - a +14% change. But this increase won't come from e-mail budgets.

The report found that respondents would be shifting that money from print and from direct mail. In fact, this shift in spending only illuminates an opportunity for e-mail marketers.

Contact Us if you need helpInclude an e-mail sign-up on every search landing page, and make it very visible. This is a huge opportunity because, when someone opts in when they find you via search, you can tie back any e-mails to the original search terms.

Tightly integrate search and e-mail marketing. What was the subject of this week's e-newsletter? Did you update your paid search terms to reflect it? If you didn't, you may be missing out. If a current reader does a search for something they see in your newsletter and you're the first paid link on the page, it boosts your visibility and caché in that customer's eyes. A tightly aligned campaign is going to generate synergy.

Post your e-newsletter content to a blog to boost organic search rankings. Hosting versions of the newsletter on your website-in proper directory structure, of course-creates content that's multipurpose and will be indexed by search engines, that's the low-hanging fruit.

Contact us if you need extra help incorporating Professional Email Marketing  into your business plan.
eXtra Contact Spotlight: Dr. Linda Drake
Each month we introduce you to an eXtra Contact client: Meet...

Dr. Linda Drake,
DC - Foundation for Integrated Health

Visit FIH's website"Thanks eXtra Contact for taking the stress out of having to set up my newsletter every month.  It is a challenge just to get it written never mind doing all the formatting.  The suggestions for a Featured Product have educated our patients about nutrition for specific conditions and Clinic News has kept everyone in the loop regarding lectures and new staff." ~ Linda

Foundation for Integrated Health offers a holistic integrative medical approach which blends the best of traditional and conventional medicine with the healing philosophies of a variety of non-traditional and holistic therapies including chiropractic, naturopathic, massage, cold laser, laser body sculpting and other therapy services to help you become pain free, healthy and optimally functional.
Do you need More Repeat Business & More Referrals?
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 Special Offer:
  • Would more repeat business and better referrals from your existing clients help your business?
  • Would a systemized Follow-Up Strategy help you convert prospects to clients?

Professional Email Marketing is your most  EASY, EFFECTIVE and AFFORDABLE way to keep you         TOP OF MIND with your customers and prospects.

Get launched with a...
Personal Branded Strategy, a Sales Action Plan,
and a Newsletter & Business Letter templates to help you follow up.   
PLUS, we'll do all the technical work in setting you up... we will design a customized newsletter, work with you on your content & send out your very first newsletter, review follow-up strategies in a campaign Post Analysis!  

A regular value of $2200.00,    SAVE $700.00!!
this Quick Start Newsletter Package is only $1,497.00!

eXtra Contact has successfully completed the Constant Contact University 'The Power of Email Marketing' and the first Canadian company to be certified. Through this certification we are able to present Constant Contact email marketing courses. We are always looking for great opportunities to share our experience and knowledge with new audiences.  If your chamber, trade organization or association would like to learn more about email communications then Email Dave now!
eXtra Contact, our success is your success! We look forward to helping you grow your business by keeping you 'top of mind' with your clients & prospects to build relationships & trust through professional email marketing.
Please contact us today for more details and for your complimentary 'Sales Action Work Sheet' ... that will help you sell more!
David Watson, P.Eng.
eXtra Contact
PS Comments or question? I would love to hear from you!
phone: 604-985-3283