'Creating Action'
...From Your Database
eXtra Contact's
 Email Marketing Tips
January 2008
97% of people DO NOT follow up - Be the top 3% ...in this issue!
In this issue
Implementing a Follow-up System
No limits to our opportunities
Success Stories: "...sold over $1000 in product"
New Year Special: Start your own Newsletter
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Happy New Year!
It's time to start working that plan you so carefully wrote up at the end of last year. What was lacking in 2007 that you are determined to change in 2008? Are you doing something with all the business cards you collected last year to keep in touch with your database this year? You need a system for 'follow-up.'
Each month we share with you powerful Email Marketing Tips to help you GROW your business! This month is about 'Implementing a Follow-up System.'
Networking Tips, provided by Gail Watson, of eWomen Network focuses in on 'Opportunities.'  
Is 2008 the year to start your newsletter "keep in touch" program? Scroll down to view our 2008 special offer to get you heading in the right direction.
"What do you need to sell more?..." Please contact us today for your complimentary 'Sales Action Work Sheet'... to help you sell more!
 Looking forward to hearing from you, Dave
Implementing a Follow-up System
  • 97% of businesses do NOT follow-up with a prospect after the first month of meeting them
  • Following up with prospects is rated in the top three 'pain points' for small businesses
  • On average it takes 6-9 contacts with a prospect before they buy

Start your newsletterDo you have a structured system in place?

5 Simple Action Steps
  • Sign up with an Email Marketing Provider.
  • When you come back from your marketing event (trade shows, seminars, networking, etc), enter your contacts information right away while it is small enough to manage.
  • Create an email (newsletter, announcement, invitation, greeting, etc), upload the new contacts and hit send.
  • Analyze who opened your email and what their interests are by viewing which links they clicked on.
  • Reach out to the 'warm' leads with a phone call to find out about their needs and how you may be able to help. Stay in touch on a monthly basis to stay 'top of mind' and to be there for when they are ready to buy.
Don't have the time... too busy? Can't afford full time staff? eXtra Contact can help you get started, plan and keep you accountable.
Networking Tip: No limits to our opportunities
by Gail Watson, Regional Director, eWomen Network
Visit eWomen Network website
There are no limits to our opportunities. 
Most of us see only a small portion of what is possible.  We create opportunities by seeing the possibilities and having the persistence to act upon them. 
We must always remember Opportunities are ALWAYS HERE but we must be open to seeing them.

I believe that there are no 'chance meetings'; that everyone we meet is for a reason, and everything that happens is for a reason. 
When out networking, never judge  nor dismiss an individual based on your first impression.   Networking is about sharing connections, knowledge and compassion.  Give with abundance.
As you meet numerous, success-minded people, remember "The Fortune is in the Follow up". FOLLOW UP is the secret to nurturing and growing those budding relationships.
Success Stories
"Within 5 days of sending my very first newsletter, I sold over $1000 in product, booked two business meetings and had seven inquiries from people interested in joining my business.  The biggest surprise was the post analysis as it gave me specific results which allowed me to create an efficient, targeted strategy for follow-up!   Plus, I love the gift of being able to stay in touch with my clients in a personal and memorable way!"
Tina Overbury
Filmmaker, and Executive Regional Vice President
Arbonne International
eXtra Contact Update - Start your own Newsletter
Please visit our website

New Year Special Offer:
  • Needing a Follow Up Strategy?
  • Do you want  to start a newsletter?

Professional Email Marketing is your most  EASY, EFFECTIVE and AFFORDABLE way to keep you TOP OF MIND with your customers and prospects.

2008 GIFT!  Lets get you started!  Call today and we'll walk you through the technical set up, FREE, to get you started with Constant Contact, the #1 email management system
for small businesses.   
Email Marketing
eXtra Contact, our success is your success! We look forward to helping you grow your business by keeping you 'top of mind' with your clients & prospects to build relationships & trust through professional email marketing.
Please contact us today for more details and for your complimentary 'Sales Action Work Sheet' ... that will help you sell more!
David Watson, P.Eng.
eXtra Contact
PS Comments or question? I would love to hear from you!
phone: 604-985-3283