Greetings!
Promotional products are something that many businesses use, but few use effectively. In 2012, we will be sharing useful tips and ideas that will help you brand your company more effectively. When you purchase 20,000 crummy no-name pens that work once before running out of ink or clogging, it doesn't project your business in a positive manner. Like employees, promotional products are a direct representation of your business. Make sure that people associate you with quality and value and not cheapness. Make sure you get something that your customer wants to use. Using pens as an example, you should buy and distribute the kind of pens that people will get upset about if they lose. The kind that write well on most surfaces, that don't smear, and that feel good in your hand. You want to provide the type of products that are better than what your customer is used to using. This way, when they look for a pen, they look for your pen first. We've included 6 of our tried and true pens, these are favorites among our staff and customers. To encourage you to try one of these pens, we've included "special pricing" and a "FREE Setup" coupon below to get you started. If you need help finding the right pen for your brand, contact IMS today! Chris Abraham, IMS Apparel & Promotions www.imslogoshop.com (319) 365-7159 Email IMS for more information | 
