What's one of the best ways to attract new customers and reinforce the decisions of current customers to do business with your organization?

Introduce clients and prospects to your employees and your culture using professionally produced, online video.

We're not talking a quick "Hello" from the CEO, but employees from all areas... from the boardroom to the shipping room.  The common theme should be optimism and positive attitude with enough company culture to give website visitors a solid idea of what you're about - in people terms - and why you're a good bet for their business.

Just as customer testimonials ad unequalled third-party credibility to your products and services, employee sound bites offer a similar credibility about what's under the hood of your organization. Serious customers will want to know more than the face that takes their sales order. They'll sleep better at night knowing who's handling it.

Examples

For a great example of what I'm talking about, click here to see what we created for Scheibel Halaska. This site features both employee testimonials and a lively, online tour that also helps sell customers on the company.

Nueske's, the legendary Wisconsin smoked foods company, uses video to simultaneously showcase agricultural processes and people. Click here for an entertaining, informative video, Responsible Family Farming.

It Needn't be Costly - It's Cost Effective!
Probably the biggest myth about video is cost, especially where online video is concerned. Getting a small collection of professionally-produced, effective testimonials can be done for under $800! Often, a single sale can more than offset the cost of video. But wait - there's more! Proper planning can also reduce costs, plus increase future utilization, further increasing ROI. To get your video rolling, call us for a no-obligation creative analysis and cost estimate. And click here or on the camera, above, to go to our video gallery.