Or - Don't Throw a Great Idea Under the Bus Just Because a Few Idiots Are Mis-using it

I submit that, just like going to a real store, if you don't know like and trust the sales person (the sales letter) the product, and completely buy into the value of what you're about to invest, only spend as much as you are willing to lose.

Level One: Are You Struggling to Fill Your Business?

Have you heard the saying, "Your Niche will make you rich?"

Here's what I've found:
 
Every single business that's NOT making as much money or helping enough people is doing the same thing - failing to pick a niche or failing to choose the RIGHT niche.
 
You'll know that's true for you if you:

• feel like you spend most of your time networking or marketing with limited results
• spend a lot of time with clients who drive you nuts
• have trouble answering the question "who is your ideal client" without using the words "someone," "anyone,"  "people who" or "small businesses"
• feel like you're worth a lot more money than your getting for the time you spend

If those things feel true for you, or if you would just like to get more clients without working any harder, there's good news.
 
Introducing: "The Art of The Niche - Live Strategy Session"
 
I've created a simple but powerful process that will help you nail down, once and for all exactly who your niche should be and how to find them.  All we need is about an hour or two together by phone or in person. Click here for more information about The Art of the Niche
 



Level Two - Go Platinum and Get 6 Figures Or Maybe 7!

Attention! There is only one spot left at the sale price!

Your marketing isn't getting you where you want to go. Your networking isn't working right and you're frustrated. But you're busy with the business of doing business. Perhaps you're thinking, "Who has time to do all that stuff?"
 
Or maybe you're working with a marketing person or a web designer who has just said "OK, now all we need is content -  and you have no idea where to even begin."

There's good news! You don't have to do it yourself and I can help. 

Introducing 3 E Communications Platinum Marketing and Networking Makeover Plan

This is for you if you:

• are serious about creating a business that supports your desired lifestyle
• have a "do whatever it takes" attitude
• have an open mind about trying new tactics and strategies
• have a business that could potentially help thousands of people - if only you could get to them all
• are ready to add systems to capture potential clients who aren't ready - yet
• are ready to kick start your business and make the next 6 months your most lucrative - and spend less time doing it

This is intensive one to one work with me. You'll get my best stuff all to yourself. click here for more information about the Platinum Marketing and Networking Makeover Plan



Affiliates anyone? 

Want to receive cash? Be an affiliate! When you refer a friend or colleague, you will receive 10% of their total tuition when they sign up for the Art of the Niche or the Platinum Level Marketing and Networking Makeover plan. Your bonus will be sent straight to you as soon as your referral has paid and been accepted into the program. You'll also be elligible for significant discounts for all programs and workshops, plus you'll get an exclusive newsletter just for you. Email my assistant to become an affiliate.

 

"Hell, there are no rules here. We're trying to accomplish something."
-Thomas A. Edison

Are you Sending Illegal Emails?

Having just attended back to back to back self development seminars, following up is on my mind.

I am sure that within a few days I'll receive email newsletters from people I don't remember meeting.

It's not just annoying - it's against the law!

You may not realize this, but just because someone handed you a business card doesn't mean you can put them on your email list.

This is illegal and can get your email account shut down. You can even be fined or risk jail time.

So what do you do?  Here are three tips to keep you from getting into trouble.

1. Plan ahead to save time. When you are promoting an email newsletter, you might consider carrying along a list where people can sign up. It should plainly state that they are signing up for an email newsletter and can unsubscribe at any time.  An even better idea is to create a lead capture page and put the link for your lead capture page on the back of your business card, along with the magic words (What they're going to get when they sign up and why they need that).

2. Ask if they want to be on your newsletter list when they hand you their card.  This can be a little awkward if you are unable to articulate your magic words (above). Be sure to make a note on the back of their card later that they did give you permission so you have documentation. (remember, never write on someone's card in front of them - for more on that, you can check the article archives)

3. You can always get permission later. This is not a case for asking for forgiveness rather than permission! If you've forgotten to ask in person, you could always give them a call, or send a personal email and request permission to put them on your ezine list.  Better yet, send a personal email, telling them you enjoyed meeting them, something you remember about them or the conversation and then simply referencing that you  have an ezine if they are interested. 

You can (and should) have a link in your signature line in every email you send which uses the magic words (above) with a link to your lead capture webpage. This allows them to sign up themselves if they are interested and takes any pressure off of you to "sell them" on the idea of your ezine.