(March 23, 2012) INDIANAPOLIS, IN - Internationally renowned authors Charles Fishman and Jeremy Rifkin are coming to Indianapolis to speak at the 'Greening the Heartland' Conference, a three day program that will be one of the largest assemblies of green-minded professionals and citizens ever held in Indiana. Greening the Heartland 2012, the U.S. Green Building Council's 9th regional conference is being hosted by the USGBC Indiana Chapter this May 16th - 18th at the Indianapolis Convention Center. 

Jeremy Rifkin and Charles Fishman will be sharing their revolutionary views on sustainable economic development and how it applies to the building environments we live in.

Charles Fishman will be featured on May 16th, 'Ecology Focus Day' at the Greening the Heartland Conference. He is a senior writer at Fast Company and the author of The Wal-Mart Effect and most recently The Big Thirst. "We use purified drinking water to flush our toilets and water our lawns. That doesn't make any sense," says Charles Fishman. He will present on how "There's Money in the Pipes: The Urgency of Understanding the Value of Water -- Now"

Jeremy Rifkin will be featured on Thursday May 17 'Economy Focus Day'.  Mr. Rifkin is president of the Foundation on Economic Trends and the best-selling author of The Third Industrial Revolution.  Mr. Rifkin is the principle architect of the Third Industrial Revolution - a long-term economic sustainability plan to address the triple challenge of the global economic crisis, energy security, and climate change. The Third Industrial Revolution was formally endorsed by the European Parliament in 2007 and is now being implemented by various agencies within the European Commission as well as in the 27 member-states. Mr Rifkin's presentation focus is "The Third Industrial Revolution: How Lateral Power is Transforming Energy, The Economy, and The World"

Don't miss this opportunity to meet these progressive revolutionary thinkers of the movement towards a sustainable economy.  They will be appearing at 11:00 a.m. as keynote speakers during the lunch hour of the conference and will be available for book signings afterward. 

Keynote presentations at Greening the Heartland 2012 are included with lunch in both the single day and 3 day pass. Greening the Heartland has a tradition of providing lively dialogue with tangible, proven approaches for sustainable development.  Both Jeremy Rifkin and Charles Fishman promise to hold to that tradition. You can find more information and purchase tickets at www.greeningtheheartland.org/registration/

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