Saturday June 12th
Flagship Store
Coastal Highway
4-7pm |
Host
Steve Puma
Chateau Ste. Michelle
 h Domaine Ste Michelle Brut Chat. Ste. Michelle Gewurztraminer Canoe Ridge Chardonnay Sabazio Rosso Indian Wells Merlot Hawks Crest Cabernet |
Are You a Silly American?
In 2004 a little movie called Sideways put a big dent in the domestic consumption of merlot wine.
One of the characters in the movie spouted a line "I'm not drinking any f----ing merlot!
Because of this line, many Americans thought that drinking merlot was like drinking white zinfandel.
This caused the American consumption of merlot to greatly fall.
So many times, in our own store, a customer will come in looking for a bottle of red wine. Many times we mention one of our favorite varieties, yes you guessed it, merlot. The customer will usually say that they don't like merlot. When we ask them why, they can never really tell us why.
To set the record straight:
Merlot is a wonderful grape because it's medium bodied and pairs well with so many different types of food such as salmon, shrimp, mushroom sauces, lamb and tender beef.
Just rembember, this was just a silly line in a movie.
Merlot is a grape that you do not need to feel embarresed about buying or drinking!
Sincerely,
Tom & Tom |