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Welcome to the latest edition of Update, fortnightly analysis from the Telco 2.0™ Initiative:
LTE - "Late, Tempting and Elusive" - An Investor's View
To some, LTE is the latest mobile wonder technology - bigger, faster, better. But how do institutional investors see it? An in-depth perspective from new Telco 2.0 partners, Arete Research (More)
Top 5 Articles of 2009: so far...
Ranked by the number of readers, with links in case you missed them when first published:
- Google: How (precisely) it profits from YouTube - June 2009 (here)
- Vodafone: "Smart Cooperation" = Telco 2.0 - March 2009 (here)
- Apple on Verizon: Chance to Reinvent Laptop Connectivity - May 2009 (here)
- Twitt-o-nomics: Can Twitter ever make money? - July 2009 (here)
- Credit Crunch Update (Part 7): If Telcos Don't Invest, Cisco Will... - Feb 2009 (here)
New Research:
The ‘Digital Generation’: how Telcos can win it back
A major NEW Telco 2.0 Strategy Report "Serving the Digital Generation" shows there is a deep disconnect between Telcos and the Digital Generation - the early adopter cohorts which will ultimately shape the Telco business. The report shows:
- The threat posed by internet players taking advantage of this disconnect
- The opportunities for related telco business model innovation
- The new and original Telco 2.0™ Customer Participation Framework to support this process
- What to do now, and how to extend the learning to older generations and existing products.
The report is a ‘must read' for CxOs, strategists and product managers seeking to evolve telcos to succeed with the next generation (more here). |
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The 7 Strategic Priority Areas for New Telecoms Business Models
In the last 12 months the fundamental question related to the '2-sided' telecoms market opportunity has changed from "what is it?" to "how do we do it?" Our new report describes the key priority areas. Here's a summary (More)
Mobile Broadband: Urgent need for new business models
While the market for mobile broadband services is growing explosively, telco business models are reaching 'end-of-life' and threaten long-term profitability. This Briefing covers innovative retail and wholesale approaches that can improve returns. (More) |
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Hot Telco 2.0 News this Week
Strategy: Sprint - WiMAX plans and Virgin Mobile; BT, FTel, Telefonica, Motorola shares up on results; 900MHz refarming; Core Services: Secret of the iPhone - telephony; AT&T accused of Telco 2.0 in reverse; B2B Platform: TWC squeezed between Web video and IPTV; Google uses SMS for verification; Enablers and APIs: Qualcomm, VZW plan to "explode" M2M applications; new Nokbrowser; Technology and Devices: spying on Amazon EC2; no Microsoft phone; Intel gives "MIDs" the humane killer; the best papers on internetworking, ever. (More)
Key events – Mark your diaries
Nokia Siemens Networks Marketing Forum
28-30 September, Munich
(More here)
- Risk - how can you manage risk and turn it to your advantage to capture new opportunities?
- Adding value outside your core business - gain an insight into ways to create revenues by launching innovative services.
- Community-driven marketing - communities have blown away traditional marketing models. Find out why and how to match the expectations of community members.
- Telco 2.0 will be presenting and facilitating.
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7th Telco 2.0 Executive Brainstorm (EMEA)
4-5 Nov, London
(More here)
8th Telco 2.0 Executive Brainstorm (Americas)
9-10 Dec, Orlando
(More here)
- Shareholder Value; Consumer 2.0; Digital Money 2.0; Digital Marketing 2.0; Digital Health 2.0; Digital Home 2.0; APIs 2.0.
- New Use Cases; New Case Studies; New 'Roadmap' for Telco 2.0; More Upstream Customers.
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