BRI

BRI

August 4, 2010  _______________________________________________________

BRI
In This Issue
One Week Photo Book Sale!
NEW - Specialty Shaped Stickers
Facebook Contest
BRIdge Contest
Tip of the Week
Hot Landing Topics
BRI Quick Links
 
 
Follow Us On:

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Visit Our Corporate Brands
See My Prints  
 
See My Prints is our online sales service you can use to host, manage and sell your images.
 
 
 Landing Small
Black River Landing 
 
We encourage everyone to come join the fun at the Landing.  This is our forum and hangout for several thousand of our professional clients. 
Join Our Mailing List
We appreciate the opportunity to inform you of our ongoing launch of new products and services.  Please take a moment to look below at what is new this week at Black River Imaging.
 
Feel free to visit our website for more information about these and other products.  If you are new to Black River Imaging, don't forget to create a login to get started. 
 
Photo Books Sale

ONE WEEK ONLY

Take 30% off your entire Press Printed Photo Book order through August 11th, 2010.

This offer includes all paper types, options and sizes. Please visit our website for details.  Preview Books are not included.
Sports Season Is Here!
Here some reminders for making this season smooth and profitable

VIP
 
We have an alternative pricing model that is sure to maximize the value you get from buying your sport and event products from Black River Imaging.


Here's how it works:
We have selected our most popular products and combined them to create 26 different "Lab Packs" commonly sold in your packages. These Lab Packs contain various combinations of basic products priced at $4.00 (lab cost) per pack. In order for you to qualify for V.I.P. pricing, you simply need to have any one of the 26 Lab Packs included in each of the packages you offer your clients.


What is the incentive?
Additional items can be added to your packages at sharply reduced lab prices. Better yet, when an individual purchases one of your packages, any add-on (A La Carte) items will cost you 15% - 70% off with most being around 50% off!


Money Envelopes
 
Get your order in now for money envelopes. We just made photographing preschools easier with our new Preschool Money Envelopes. The Picture Day money envelope design allows you, the photographer, to better market to your customer with products specifically designed for the younger students.

The backside of each envelope has a money sleeve along with your entire custom offering and studio information.
First time ordering envelopes?  Call: 1-888-321-4665
Fax your artwork to: (417)866-6700
Email: moneyenvelopes@blackriverimaging.com

The usual delivery time for Money Envelopes is:

  • 2-3 days for layout
  • 2-3 days for printing after layout is approved
  • 2-3 days if your layout is on file and you need minor changes
For more details and pricing please visit our website

Custom Playing Cards Facebook

Check Facebook tomorrow to see the winners of the WPPI Road Trip Registration Contest!

Winners from the contest will be announced on our Facebook page  August 5th! Thanks to all the great entries we've had for the last couple of weeks. We love seeing your work and know our other likers do as well.
 
What some people are saying about us on Facebook

Lori Smith -  Seriously???? 9pm on a Saturday night and I have a question....sent off an email and I already have my answer!!!! Thanks, Stacey!!!!!! I totally was not expecting an answer until Monday!!! Woo Hooo!!!! I can get all of my ordering done tonight!!!!

Rosemary Taglialatela - I love everything I have ordered from BRI. Esp love the print press books with pearl paper, they are a fav of my customers! You can't beat their customer service either.
Contest Banner

The BRIdge Contest is a weekly chance to win

Black River Imaging products.

This week - Enter for a chance to win:

16x20 Standout Mount

All you need to do to enter is just simply click on the banner above.
 
Standout Mounts are a popular way to make your prints ready for display in an unframed presentation . Prints are mounted to a durable, lightweight board and finished with a black edge and come ready to hang.
 
This week's offer includes:
  • 16x20 Standout Mount
  • $39.75 value
  • Includes print and mounting
  • Ready to hang
_________________________________________________________

We Congratulate Our Previous Winner:


Previous winner:
10 Sets of Pocket Calendars
were won by Neil Colton
of Neil Colton Photography
in Warrenton, Virginia
www.coltonphotography.com

Click the website link above if you'd like to send Neil a notice of congratulations!

Philip


Get in Good Form!


The heat is on! Summer is here and that means one thing - fall sports season will soon be in full swing!  With pre-season training starting as early as August 1st, it's time to get your money envelope order forms in top shape so you can score that sale!

Here's a three-pointer to help you get that edge over your competitors:

A Carefully Wrapped Package
Using Packages & Add-ons - For optimal marketing impact, offer 4 to 6 main packages that include both individual and team pictures, with at least a $5-$6 difference between each package. Try to keep specialty items such as traders, buttons, key chains, etc., as add-on items, and try to limit the number of add-on items.  While it seems good to offer as many items as possible, this can lead to confusion or indecision, which in turn may lead to decreased sales.

V.I.P. Pricing for Even Greater Savings - Starting soon in 2010, you will be able to take advantage of our V.I.P. pricing (Value Incentive Program), available through our SportsPix software.  This new program allows the photographer to benefit from huge savings on many popular products by choosing packages that include preset "Lab Packs".  For each Lab Pack ordered, heavily discounted add-on items can be purchased or added to your package offerings, enabling you to make big savings, which can either increase your profit margin or be passed on to your customer.
 
Learn more about V.I.P. Pricing and enjoy great discounts such as, Sports Composites and 10x13's for $1.00 or Traders for $3, by clicking here.

Designed to Sell
Choose the best design impact for your shoot:

Starting Lineup - Our most popular design, this envelope is an effective display of our most popular products.

Capture the Dream - If you do not offer the full range of sports products available, you may want the more traditional look of this envelope.  This elegant design is ideal for a wide variety of sports shoots.

Picture Day - This new cheerful layout is aimed to meet the needs of school or Pre-K photographers.
Plain - The perfect envelope for non-sport related shoots such as Dance, Proms etc.

DIY - While we will print your package list at no extra charge, you can also purchase them blank if you prefer to print your own.

Eye the Details
In addition to packages, be sure to provide full contact information in case of questions - don't lose a sale to uncertainty.

Useful Information - Who to make checks payable to and return check charges. Protect yourself by including return policy for incorrect or missing items - customers often wait a year to mention these things!

To Order
Fax or e-mail your order information to:
Fax: (417)866-6700
Email: moneyenvelopes@blackriverimaging.com
For more information on ordering money envelopes, or to view samples, be sure to check out our web site

GAME ON!
What's Going On at the Landing Forum?
BR Landing

Here are some HOT THREADS going on at our professional photographers forum. Come join the FUN!!!
 
Misc. Photography
Boudoir or not to Boudoir (that's the question)

High School Senior Photography
Vintage "Senior"

You'll need to be logged in to view these threads. Black River Landing requires a user name that is separate from your BRI account. Click here to register for the Landing.

 
Black River Landing is open to all professional photographers so encourage any of your fellow photography friends to join in and learn and/or contribute to making us all better at our craft.

BRI