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COVER
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your klieg lights HERE |
The
WE ARE GOLDEN
Issue
Golden State Warriors PR Chief 
Executive Director/Public Relations
Raymond Ridder
How to Be Successful in the Ever-Changing World of Sports PR
 reserve now
Reserve before August 18 (midnight), or additional seats are gone.
Is San Francisco Open for Business?
The SF Film Commission Sure Thinks So.
Susannah Greason Robbins
& The July Report
Coming Attractions:
COVER GUYS SET for PRRT Holiday Party!
America's Cup Update
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America's Cup Uncovered
- Episode 1 |
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PRRT CHAIR'S COLUMN FOR AUGUST
Pat Harden
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Patricia Harden,
Managing Partner, Harden Communications LLC - PR Round Table 2011 Chair |
Dear PRRT Members,
With summer flying by, hope you're enjoying it despite the economic and political travails that seem to occur daily. This month I want to remind you what a rare, wonderful opportunity the SF Public Relations Round Table monthly meetings provide for live, in-person conversation with your peers. Plus, we get to hear the inside story and firsthand insights from some of the Bay Area's top communications and media professionals.
PR Round Table luncheon programs present an ideal opportunity to treat your clients, team members or business contacts to a stimulating dialogue on timely issues in a friendly, convivial environment. Not to mention the Michelin-starred cuisine (exceptional desserts) at Campton Place!
Plan now to attend our August luncheon featuring Raymond Ridder, Executive VP of PR for the Golden State Warriors, and bring a colleague or client. It's a fantastic way to make their day - and yours.
Best,
Pat | |
harden@hardenpartners.com
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Matier & Ross To Headline Holiday Party
From PRRT Member
and 2011 Holiday Party Committee Chair
Vivian Auslander
The Chron's brilliant duo, Phil Matier and Andy Ross, will regale
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"Santa, we can explain," say Matier & Ross |
us again this year with their take on California politics, past and future, at our annual Holiday Party. Thank you, Mike Brown, for inviting them!
Mark Your Calendar!
Mark your calendar and join your colleagues, as we "Top off 2011 and Leap into 2012!" on Tuesday, December 6, from 11:30 a.m. to 2:00 p.m. at Victor's, atop the Westin St. Francis Hotel.
 We'll enjoy a sumptuous lunch, with fine wines generously donated by Jim Caudill, Director, Public Relations & Hospitality, The Hess Collection. And we'll bid on exciting Silent Auction items to benefit our Scholarship Fund.
Maureen Knoll and her staff are finishing up the design work for our party invitation, and you'll see the lovely results of their volunteer effort very soon. Many thanks, Maureen!
Lynn, Knox to Co-Chair Auction
Appreciation and applause to Janet Lynn and John Knox, who will spearhead the Silent Auction this year. Send them your ideas and
donations!
The Holiday Party and Silent Auction are a once-a-year opportunity for us to gather together informally with friends and clients for a festive celebration that helps educate a new generation of PR practitioners. You can make this elegant event a great success with your support.
To volunteer for the Holiday Party Committee or serve on the Auction Committee, please contact Pat Harden at pharden@hardenpartners.com.
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PRRT Vice Chair Sheri Cardo - In the News
Northern California Public Media (KRCB) is pleased to welcome
Sheri Cardo to its Board of Directors
(July 19, 2011)--Sheri Cardo is the Director of Communications for the  Sonoma Land Trust, responsible for keeping SLT visible in the community and engaging people in the mission to "protect the land forever." After graduating from Pomona College, Sheri moved to the Bay Area and began a public relations career within the nonprofit sector. Prior to joining the Land Trust in 2008, she worked for the Marin Humane Society, KnowledgePoint Software, Queen of the Valley Hospital, and California Academy of Family Physicians. She lives in Petaluma.
 KRCB Public Television broadcasts from studios in Rohnert Park, California on digital channels 22.1, 22.2 & 22.3 and is seen over-the-air throughout much of the San Francisco Bay Area. KRCB is also seen on Channel 22 via Comcast Cable, AT&T U-verse, Dish and DirecTV satellite services across the entire San Francisco Bay Area. If you enjoy this quality programming, please support KRCB at http://www.krcb.org/.
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A Winner
at July Lunch Drawing
Hollywood-themed drawing for
The Lush Collection
from
VICE Chocolates Owner/Chocolatier
I-Li Chang Brice.
The Lush Collection contained the following truffles made with local beer and wines:
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Twice a Winner: VICE Chocolate drawing & a new PRRT Member. |
- Lucky - Black Lager Beer (Linden Street Brewery);
- Blackbird - Merlot (Ravenswood - Vintner's Blend);
- Dark Knight - Syrah (Eno Wines).
For your own Vice Chocolate fix, see their Vice website, and upcoming Farmers Markets and Festivals. Retail stores around the Bay include: Star Grocery, The Pasta Shop/Market Hall, Draeger's and San Francisco's Chocolate Covered.
WHAT'S YOUR VICE?
Thanks to Eric Steckel for arranging donation
of the drawing prizes:
very, very fine chocolate and a very fine bottle of wine. | |
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Special Report for PRRT  CALIFORNIA FORWARD
Trending but not trendy
The rise of social media has set off seismic changes in communication, shifting attitudes and behaviors around how people connect with their networks, consume content and interact with the marketplace.
Social networks are "where people live" and tell us more than we've ever known about what makes people tick.
Facebook and Twitter have created vehicles for direct messaging and a new expectation of timeliness, relevance, transparency, and interactivity.
The implications are profound, especially for PR and marketing.
Organizations acting in the public interest now have an opportunity (perhaps a responsibility) to use social media to spread awareness and give context to their cause. Giving people a voice in the discussion can amplify an organization's message and help it reach its innate potential.
California Forward is working on the cusp of these social media opportunities to create a more transparent, accountable government that's focused on results. We hope you'll join us. Sign up for our mailing list and like us on Facebook to stay on top of California governance reform issues.
Written for PRRT August NEWS
by Gina Baleria
Communications Manager
California Forward
415-370-8945 (cell)
gina@cafwd.org
Responsive, Representative, Cost-Effective Government.
cafwd.org
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RESERVE NOW
AUGUST 23rd PROGRAM
Raymond Ridder
Executive Director, Public Relations
Golden State Warriors
How to be Successful in the
Ever-Changing World of Sports PR
Raymond Ridder is currently in his 13th season with the Warriors and his eighth as the team's Executive Director of Public Relations. A 20-year member of the NBA PR community, Ridder spent his first five seasons with the Golden State Warriors as the director of public relations and is currently serving his second tour of duty as the Pacific Division's representative on the NBA's PR Advisory Committee. Following last season, Ridder and the Warriors' PR staff were named recipients of the 2009-10 Brian McIntyre Media Relations Award, given annually by the NBA PBWA (Pro Basketball Writers Association) for excellence in media relations. In his current capacity, Ridder is the primary liaison between the Warriors and the local, national and international media. He is responsible for creating various PR plans and strategies for the organization and for coordinating and overseeing all player/media interviews, press conferences and written information disseminated by the team. Additionally, he directs the team's corporate and community communications efforts and assists with the club's overall marketing efforts through various print and electronic media outlets throughout the Bay Area. PR Round Table is proud to present this winning communicator for our August 2011 luncheon program.
WHERE: The Campton Place Hotel at 340 Stockton Street. Parking is available in several Union Square garages, including the Sutter-Stockton Garage, and the nearest BART stop is Powell.
WHEN: Tuesday, August 23 with registration beginning at 11:30 a.m. and time to mingle with colleagues until lunch seating at noon. The program concludes at 1:30 p.m.
For PRRT Membership questions, Beverly Butler. |
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SEATING IS LIMITED FOR THIS EVENT - RESERVE NOW!
To guarantee a seat you must make your reservation via ACTEVA, by midnight, Thursday, August 18 - or until limited reservation slots have been filled (so, do not delay - we continue to sell out and do not like to disappoint).
Vegetarian meals can be accommodated ONLY if requested ahead of time. No changes allowed except for health reasons.
RESERVATIONS:
1. Members, please make your reservation via the ACTEVA web site. When reserving online, you can either pay via ACTEVA, or simply reserve and then pay at the door.
2. Non-members, please reserve and pay in advance at the non-member rate via ACTEVA.
COST:
� Members paying by check or cash at the event, the cost is $35 (after pre-registering via ACTEVA). NOTE: Checks should be made out to: SF Public Relations Round Table.
� Members paying in advance by ACTEVA will pay $38.44 (including ACTEVA & credit card fees).
� Non-members - whether or not escorted by a member - must pay $49.94 (including fees) in advance via ACTEVA.
For the August Luncheon ACTEVA site, click here
or paste into your web browser:
http://www.acteva.com/booking.cfm?bevaid=222260
Cancellation Policy
Cancellation of reservation must be made by midnight the Thursday prior to a regular meeting lunch. Members or non-members/guests canceling reservations after midnight the Thursday prior, or who are no-shows, are subject to the full charge for the function. |
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Welcome (3) More New PRRT Members
Pam Pollace, VP Corporate Communication, Worldwide Marketing, Autodesk (Proposer: David Landis; Endorsers: Cindy Myers and Janet Lynn). Previously, she was VP Corp Committee Intel, Global lead for tech practice Edelman, Communication Director at Gordon and Betty Moore Foundation.
Kim Bardakian, PR director, Cathedral of Christ the Light (Proposer: Mike Brown; Endorsers: Beverly Butler and Gerry Corbett). Previously she was a PR consultant for the City of Oakland, Pandora and CommStreet PR.
Norma Batongbacal, Communications, California Healthcare Safety Net Institute (Proposer: Amy Weitz; Endorsers: Vivian Auslander and Beverly Butler). Past Alumni/PR officer for Moraga High School (2002-2004).
From PRRT Membership Committee Chair
Beverly Butler, APR, ABC
Vice President Public Relations
Wells Fargo & Company
Beverly.Butler@wellsfargo.com
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Kodak Gallery is Hiring
Marketing, Engineering, Manufacturing
Ask PRRT Member Robin Carr, Director, Public Relations.
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"How to Find the Right PR Solution in a Crowded Market"
When: Tuesday, September 6, 2011 at 6:30 PM - 8:30 PM
Where: Adobe Systems San Francisco, 601 Townsend Street
Refreshments will be served. Event sponsors: TweetReach (earned media measurement tool); Hansens soda, and Adobe. $10 to attend. To register, click here. Contact Maura Lafferty at 415.405.5631.
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From PRRT Board Member and
E-Editor Jill Center
... Last seen on national television in The Colbert Report's FEC-approved SuperPAC crawl.
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Win Your Next Dinner Party!
From American Public Radio,
and Marketplace on NPR >>>
TheDinnerPartyDownload.
Pod Downloads recommended
for long-distance summer travel,
business and/or pleasure.
Click Here
To find out what you will be talking about this weekend.
UPDATE
HINT: In most of America, this weekend's weather small-talk will be 105 degrees in the shade. Lucky we live Bay Area! And safe travels.
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From Stephanie Martin
Chief Communications Officer
America's Cup Event Authority
America's Cup Uncovered
New Weekly Series, Behind Scenes Looks
| | America's Cup Uncovered - Episode 1 |
news release - click here
Subscribe to the YouTube America's Cup Channel here.
THE BLOGGING NEWS
A global first, the new weekly magazine program America's Cup Uncovered is designed to connect viewers with the people, places and stories that are the backbone of the America's Cup. Featuring behind-the-scenes sneak-peeks, athlete profiles and up-close action on and off the water, America's Cup Uncovered will take an in-depth look at the 34th edition over the next two years, offering an exclusive window into one of the most prestigious events in sport.
With more than 90 weekly programs planned, the first episode will feature a variety of segments that will set the stage for future America's Cup Uncovered episodes:
- The show begins with a focus on the complete reinvention of the America's Cup, as the sport drives towards the future.
- Viewers will be introduced to the new home of the America's Cup - San Francisco - and how the natural amphitheater of the San Francisco Bay is setting the stage for the Cup's transformation.
read more by clicking here...
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From PRRT Member Paul von Beroldingen
Principal, PVB Public Relations
Paul von Beroldingen
ERIC STECKEL - BARS+TONE VICE PRESIDENT & GENERAL MANAGER
Digital Media Professional & Business Development Advocate
As co-chair of the Small Business Advisory Council (SBAC) for the San Francisco Chamber of Commerce, PRRT board member Eric Steckel recently headed a delegation that met with State Senator Mark Leno to advocate for enterprise zones and High Speed Rail. This fast-paced, results-focused business advocacy group also discussed state contracting for small business on development projects such as Treasure Island.
In addition, Eric participated in an SF Chamber delegation for meetings in Washington, D.C., with Sen. Dianne Feinstein, Rep. Nancy Pelosi and Rep. Jackie Speier, as well as Secretary of Commerce Gary Locke (update: just appointed U.S. Ambassador to China).
An extremely active member of the Chamber since 2003, he was appointed to its board of directors in 2009 and also serves on its Revenue Growth Committee.
Eric manages key operations 24/7 as vice president and general manager at the award-winning video agency, BARS+TONE. He even finds time to contribute to the firm's informative blog on digital media and video production trends. And a quick glance at Eric's LinkedIn profile indicates proactive involvement in more than 35 forward-thinking media, marketing and civic organizations. | |
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Center for Investigative Reporting
Founded in 1977, the Center for Investigative Reporting is the nation's oldest nonprofit investigative news organization, producing multimedia reporting that has impact and is relevant to people's lives. Building on our long track record of award-winning print, broadcast and web reporting, CIR is now seeking to help lead the way in transforming journalism for the 21st century.
Online: http://centerforinvestigativereporting.org/
Facebook: www.facebook.com/centerforinvestigativereporting
Twitter: twitter.com/cironline
Tumblr: http://centerforinvestigativereporting.tumblr.com/
Join them
to support reporters
delving into complex topics,
delivering information
that the public needs to know. | |
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The July Program Report |
Is San Francisco Open for Business?
The SF Film Commission Sure Thinks So.
by Eric L. Steckel
PR Round Table Board and VP/GM, Bars + Tone
July 28th blog post for
Bars + Tone, A Creative Video Agency
If you thought that shooting a film or ad in San Francisco was too expensive and fraught with red tape, it might be time to think again. At the July Luncheon for PR Round Table, Susannah Greason Robbins, Executive Director of the San Francisco Film Commission, says the city is open for business and eager to reclaim its rightful place as a cinematic destination. As a creative video agency and a fan of the movies, this is exciting news.
According to Greason Robbins, "Filming is up 26% in this past fiscal year. We aim to continue increasing the number of productions that shoot in SF by continuing to find financial incentives which help cut the bottom line for productions. That is why we created the Vendor Discount Program, in addition to the Scene in San Francisco Rebate Program, and added a discount with Virgin America. We want to have productions see San Francisco as a competitive, affordable place to shoot."
But don't just take her word for it. Check out this list of films and A-list talent that have been shooting in our little 7�7 in just the last year alone:
- On The Road - A film version the Jack Kerouac novel starring Kirsten Dunst, Kristen Stewart & Viggio Mortenson
- Big Sur - Another film version of Jack Kerouac writings, recounting several visits the author made to a cabin in Big Sur, starring Josh Lucas, Kate Bosworth & Henry Thomas
- Rise Of The Planet of the Apes - Starring James Franco & John Lithgow. This is one of a couple films based in San Francisco featuring Mr. Franco. Perhaps he's using his influence to shoot in his favorite city.
- Contagion - Steven Soderbergh's new film featuring Jude Law, Matt Damon and Gwenyth Paltrow.
- Hemingway & Gelhorn- An HBO film based on Ernest Hemingway's turbulent marriage with WWII correspondent Martha Gelhourn, starring Clive Owen & Nicole Kidman. It was pointed out that this film in particular included lots of local hiring.
- Cherry - James Franco, Heather Graham
- Knife Fight - Starring Rob Lowe, like "Hemingway & Gelhourn" this film shopped local, hiring 60 local crew and lots of extras
- The Five Year Engagement - Judd Apatow's new film consisted of three camera units shooting over 5 days. That was some pretty intense scheduling.
- Crime After Crime - This film in particular was noted by Greason Robbins. The director, Yoav Potash, participated in the filmhouse residency program. The film looks at a domestic violence case in which a woman in an abusive relationship has her husband killed by gang members. This documentary was awarded the Audience Choice Award for the San Francisco International Film Festival and the Sundance Film Festival Official Selection award, will premiere at the Roxie Theater.
So why Shoot in SF?
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Susannah Robbins (2nd/left) with PRRT board members Eric Steckel, Chair Pat Harden & Program Committee Member Mary Currie. |
The Film Commission makes it cheaper and easier to shoot here than ever before. Factor in that we boast some fantastic locations and are, to be modest, a world class city, and it becomes a no-brainer. There are several programs that the commission has rolled out to make San Francisco more competitive. The aforementioned rebates provide cash back on fees paid to the City, up to $600,000 per feature film or per television episode. This includes location fees, police and security fees and any number of costs that pertain to a large production. The vendor discount program provides reduced rates on anything from travel and hotel costs to production and catering services. That adds up to budget-conscious producers.
Reflecting recent developments with Twitter's relocation within San Francisco, the commission now offers low-priced office space in the Mid-Market neighborhood. Low-budget filmmakers can apply to lease one of 11 offices as production headquarters. The first tenants came in this summer. Finally, Greason Robbins pointed out that they are a film office that holds the producer's hand and walks them through the process. It's important to remember that good customer service often wins the day.
As a creative video agency specializing in marketing and advertising, I would be remiss not to enquire about the benefits of shooting spots here. While San Francisco doesn't currently have a specific rebate/incentive for marketing/advertising, commercial productions that get a film permit from the film commission are eligible to tap into the discounts that the Vendor Discount offers. So, there's something to go around for everyone.
We encourage you to support films that shoot in San Francisco. We are proud of our city and our contribution to the film community.
... For the rest of this blog post, and to comment, please click here for Bars + Tone Blog.
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From the PRRT Program Committee
and Committee Chair John Goodwin
For the October 25th Program --
PR Round Table Member (& 2000 Board Chair) John Knox has lined up Oliver Thiel, San Francisco Symphony Director of Public Relations.
This year is the 100th anniversary of our world-class orchestra's inaugural concert.
Details to come in the next PRRT NEWS issue.
Meanwhile, many thanks to John Knox!
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From PRRT Member
and PRRT Board Secretary Maureen Knoll | |
The latest updated PRRT Roster is now online.
- Here
- Here
- and, here.
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Non-Members
Welcome
... and you must be hosted (i.e., introduced) by a PR Round Table member.
If you are not a member and would like to join us for a program, please contact our chairwoman, Patricia Harden, at pharden@hardenpartners.com approximately one week prior to the program and she will arrange a host for you.
If you would like to be considered for membership  in the San Francisco Public Relations Round Table, Beverly Butler is a good place to start. As always, non-members are asked to reserve and pay in advance using the ACTEVA online registration. For August, you will want to click here. | |
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Programs in Review
Now see PRRT Newsletters featuring reports on our speakers - .
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RECENT PROGRAMS IN 2011:
January: John Boland, President & CEO, KQED: Public Broadcasting for Northern California
February: Marcia Parker, patch.com West Coast Editor
March: Bart Ney, CalTrans Spokesman, TELLING THE BAY BRIDGE STORY
April: Stephanie Martin, Chief Communications Officer for the America's Cup Authority, America's Cup Sets Sail for San Francisco
May: Molly Graham, Project Communications Director, Presidio Parkway Project - RE-ENVISIONING DOYLE DRIVE
June: Joel Selvin, SF Chronicle Senior Pop Music Correspondent - WHITHER (even withering) ARTS COVERAGE? DAILY JOURNALISM TO LONGER-FORM BEST-SELLERS
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RECENT PROGRAMS IN 2010: January: James Reid, Eye on the Bay
February: Jonathan Weber, The Bay Area News Project (aka The Bay Citizen)
March: Don Spetner, Executive VP, Corporate Affairs, Korn Ferry International
April: Diane Gage Lofgren, Senior vice president, Brand Strategy, Communications and Public Relations, Kaiser Foundation Health Plan & Hospitals
May 25: Jesse McKinley, San Francisco Bureau Chief, New York Times
June 22: Matt Stiker, Chief Marketing Officer/Executive VP, San Francisco Convention and Visitors Bureau
July 27: Dana King, CBS TV-5 News Anchor
August 24: Vince Sollitto -- Vice President of Corporate Communications, YELP
September 28: Jack Porter, Founder & CEO, Executive Mindshare October 26: Ed Cavagnaro, News Director, KCBS-AM November 16: Interactive Panel - The New Talent: What you need to know, whether acquiring, or seeking to be acquired
December 7: Holiday Lunch, featuring the San Francisco Chronicle's Matier and Ross |
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The Rules of Engagement
 Payment for all San Francisco Public Relations Round Table meeting, events and functions shall be due and payable in full prior to admission.
Acceptable forms of payment include cash or check at the door (only for members, and only if member has pre-registered via Acteva), or online in advance through Acteva. PRRT does not accept advance payment by mail.
RESERVATIONS:
1. Members, please make your own reservation via the ACTEVA web site. When reserving online, you can either pay via ACTEVA, or simply reserve and then pay at the door (make out check to "SF Public Relations").
2. All non-members must reserve and pre-pay in advance on ACTEVA.
If the Reservation Deadline (midnight, the Thursday before the event) has passed: (1) Sending an email or leaving a voice mail for the event organizer does not constitute acceptance; and 2) coming to the event to see if he/she might be accommodated due to no-shows, or if the venue will allow additional attendees, will likely not yield a seat at the lunch. There is no guarantee that a last-minute attendee can be accommodated.
Reservations shall be considered an agreement to pay in full for the PRRT meeting, event or function.
Members not abiding by the reservation, payment and cancellation policy, nor becoming current with past-due payments, will not be allowed to attend future functions until payments are made in full. They also will be subject to review for membership at the beginning of the following membership year.
Non-members/guests not abiding by the reservation, payment and cancellation policy, nor becoming current with past-due payments, will not be allowed to attend future functions until payments are made in full. This may be subject to review for any non-members/guests wishing to be considered for membership. | | Vegetarian meals can be accommodated only if requested ahead of time, during the ACTEVA registration.
Please, no changes at time of service.
Non-members must be hosted by a PRRT member.
If you are not a member and would like to join us for a program, please contact our chairwoman, Patricia Harden, at pharden@hardenpartners.com approximately one week prior to the program and he will arrange a host for you.
Cancellation of reservations must be made by midnight the Thursday prior to a regular meeting lunch. Members or non-members/guests canceling reservations after midnight the Thursday prior, or who are no-shows, are subject to the full charge for the function.
Seating is limited. Reservations will need to be closed once we have reached our maximum, even if that is before the Thursday/Midnight Week Before deadline.
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| www.sfprrt.org
To unsubscribe to PR Round Table News, send an email with the subject line "unsubscribe" to Newsletter Editor Jill Center, click here.
This newsletter is provided as a service for your membership in San Francisco Public Relations Round Table. Your email is never sold or given to another party. |
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