Greetings Thank you for subscribing. This struck a cord with me: I received an e-mail from a friend recently sharing a war story about the rejection of one of their designs -- the client "HATED it," she said. Here's what I told her... http://tinyurl.com/4d8nfyw
Be well, Chuck
P.S. I've spend hundreds of hours creating templates -- not the canned-looking stuff, but carefully constructed document frameworks. Use just two or three of the 300-plus files and you'll pay for the entire book and disc...
For Adobe InDesign > For QuarkXPress
We're discussing design and marketing topics daily on Facebook -- will you join me? Go here > http://www.facebook.com/ideabookfb and click the "Like" button...
The best Intercommunipackastratapromotising out there
Intercommunipackastratapromotising™ is a catchy little, easy-to-remember term Grip Limited devised to plant their ideas in your head. Once you see their work, you won't need a device to remember it - the work is brilliant.
So is their website - in fact, it works so well, on so many levels that it's difficult to know where to start.
A few things that caught my eye:
1. The "top down" menu at the top of the home page screen. 2. The fact that the layout would appear to work well on just about any device. 3. The adept choice and use of typefaces. 4. The fact that whether you scroll, drag, or click, you quickly see what does what.
To me, this site makes lots of other sites look like yesterday's news.
Here > Grip Limited...
Here > And as if that weren't enough, a blog: The Big Orange Slide...
Comments
Entrepreneurs: As the world becomes more homogenized, we are going to celebrate the things that make ideas, places, and products unique. Bob Levine lists his top ten new features of InDesign CS5 http://ht.ly/3uAwIRun don't walk to pre-order Von Glitschka's new Vector Basic Training http://ht.ly/3uept Concept: If there's no big news to report, instead of making stuff up, channels put up a screen that says, "No news now, try back later." Happy birthday Jumpola.com: THE designer's links page turns 10... http://ht.ly/3m7fO
Meet illustrator Chris Whetzel (an update)Last year I pointed you to Chris Whetzel's comic book-like illustrations - they are bold, brash, and powerful. I want to point aspiring illustrators (and the curious), back to his blog - provides excellent insight into the development process. Here > Example 1...Here > Example 2...Here > Example 3...Here > A recent article about a new series of illustrations...Here > His blog details many more process examples...Here > Chris Whetzel's website...Comments
Web and app design -- inside one of the world's top design firms We live in a time of increasing transparency. People and organizations seem more willing, than ever before, to share their process and production insights. Such is the case of The Wonderfactory, arguably, one of the top web development organizations in the world - a firm that counts among it's clients, behemoths such as WebMD.com, MarthaStewart.com, Newsweek.com, NationalGeographic.com, TheWashingtonPost.com, and TheHuffingtonPost.com On it's web you'll find many interesting and important insights about how it's team develops in general and a history of some of the proprietary materials typically shared only with clients... moodboards, concepts, wireframes, and more... Here > The Wonderfactory - a portfolio example... Here > More examples - select a client to see the details... Here > A recent, five-star profile of the Wonderfactory from HOW Magazine... Here > Wonderfactory Creative Director David Link's Twitter feed... Comments
"Any font can be successfully combined with any other font"It's a bold statement from the originators of many bold designs - Emigre. "Emigre has its own take on this typographic technique," they say. "Instead of providing rules, which often render safe but bland results, we believe that ultimately any font can be successfully combined with any other font. It's not so much a matter of which font combination to pick, it's a matter of how you use the fonts in combination. Size, color, tracking, contrast, layout and overall purpose determine how fonts can be combined successfully." Take a look, they make convincing argument. Here > Emigre's Historia Type Specimen...Here > An interview with Emigre founder Rudy Vanderlans from Plazm Magazine...Comments
About the briefing I try to remain as objective as possible about the information I share here. Unless otherwise stated, I receive no compensation from the organizations and people mentioned except for occasional product samples. Comments? Suggestions? Write me at chuckgreen@ideabook.com Chuck Green
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