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SFBA NARI
Website
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Upcoming Events:
Save these Dates |
April 11
April Board and
Chapter Meeting
Domicile SF
680 8th Street
San Francisco, CA 94103
(415) 864-0800
May 9
May Board and
Chapter
Membership Drive
Wooden Window
SF Showroom
111 Rhode Island Street, Suite F
San Francisco, CA 94103
(877) 704-3667
June 13
M.B. Jessee Painting & Decorating
1552 Beach Street
Oakland, CA 94608
(510) 655-7000
July 11
TBD
August 8
TBD
September 12
Tileshop, Inc.
1005 Harrison Street
Berkeley, CA 94710
(510) 525-8430 |
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NARI's Mission,
Core Purpose,
and Big Audacious Goal
NARI Membership,
News and
2012 Leadership |
SFBA NARI
MISSION STATEMENT SFBA NARI embraces the entire remodeling community and provides members with the benefits of a national organization dedicated to the remodeling industry. We offer members opportunities for enhanced professionalism, camaraderie, business growth, and success through education, advocacy, networking, recognition and promotion. We create opportunities to inform the public about NARI through educational activities, community service, public relations and our everyday interactions.
NARI'S CORE PURPOSE To advance and promote the remodeling industry's professionalism, product and vital public purpose.
NARI'S BIG AUDACIOUS GOAL All remodelers will want to be part of NARI and customers will insist on contracting with our members. SFBA NARI MEMBERSHIP $430 - Annual Dues
$50 - New Membership Application Fee
To see all the benefits of membership or to get an application, visit www.sfbanari.org or call (415) 391-2886.
SFBA NARI NEWS Published monthly by the San Francisco Chapter of NARI. Opinions expressed herein are solely those of the authors and not necessarily those of the
members, officers or directors of SFBA NARI.
2012 SFBA NARI LEADERS
Officers Co-Presidents: Mark Calender
Matt Podesta Vice President: Chip Doyle Secretary: Treve Johnson Treasurer: Adam Haedt
Chairman of the Board:
David Ostrom,
MCR, CKBR Executive Director: Judy TufoBoard Counsel: Bryant Byrnes Michael Hamman Jeff Kann
Sally Power
Mike Roth
National Board
Representatives
Everett Collier, CR
David Freer
David Ostrom, MCR,
CKBR |
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SFBA NARI |
P.O. Box 883783
San Francisco, CA
94188-3783
Judy Tufo
Executive Director
(415) 391-2886
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Co-Presidents Message | | |
The Value of NARI Membership
It's Time for Rebuilding Together
 | | Mark Calender |
Thanks again to our March meeting host, Earthsource Forest Products, and our featured speaker, Chip Doyle of Sandler Training, for an excellent Chapter meeting. Despite the stormy weather, it was an outstanding evening in an interesting venue with a wonderful and interactive program. Chip really engaged the audience, and there was active participation with guests and members alike. It was another excellent Chapter meeting.
The majority of the Chapter membership should have received their annual Membership renewal package. We hope that those of you who have not already positively responded have full intentions of renewing your membership, and we strongly encourage you to be sure to renew during April.
While we have established some clear goals for the Chapter for this fiscal year, we
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Matt Podesta |
never want to lose sight of the basic value a NARI membership has to offer our members. There is access to an excellent cross section of LOCAL experts that collectively can give you a good insight as to how the local industry is performing. What better way to keep your finger on the pulse of the remodeling industry than to pick up the phone and reach out to your fellow NARI members. Ask them how their business is performing. There are always opportunities to cross promote members' businesses. We want you to continuously find value in your membership. Some of the real value in membership is by attending Chapter meetings, networking at those meetings, and the educational opportunities that are offered. Another real and growing value that affects your bottom line is by working with other NARI members. There is increasing value of NARI members working with each other, and that network is continuously growing.
It's April, which means it's time for the annual National Rebuilding Day with Rebuilding Together. This year, we are partnering with Rebuilding Together Oakland. There are still plenty of volunteer opportunities available for those interested. Please see the article later in this Newsletter for further details on how to volunteer for this extremely worthwhile program. We need you!
We look forward to seeing you at the April Chapter meeting at Domicile, in the Sobel Design Center!
Mark
Mark Calender
2012 Chapter Co-President
Matt
Matt Podesta
2012 Chapter Co-President
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| March 2012 Chapter Meeting Recap | | |
Fabulous Meeting at Earthsource Forest Products
Big thanks are in order to the entire staff at Earthsource  for hosting a wonderful Chapter Meeting. We really appreciated all the extra effort to accommodate our members and guests, despite the inclimate weather.
The atmosphere inside the Urban Jungle Showroom was jumping, despite the bad weather! We had a lively crowd of enthusiastic members and guests, with lots of good networking going on.
Our sincere thanks to our presenter and SFBA NARI Board Member, Chip Doyle, from Sandler Training, who gave an absolutely fabulous presentation on best practice s for lead generation and sales. Chip captivated his audience with a wonderful interactive program; despite the poor weather conditions, members and guests alike stayed for his entire presentation and even participated in a post-presentation evaluation. Thanks Chip!
We look forward to seeing everyone at our April 2012 Chapter Meeting at Domicile!
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| April 2012 Chapter Meeting | | |
Proposed Mandatory Seismic Retrofit Legislation &
Future Construction Trends
The San Francisco Bay Area
Chapter of NARI
Invites You to Attend the
April 2012 Chapter Meeting
"Proposed Mandatory Seismic Retrofit Legislation &
Future Construction Trends"
Wednesday, April 11, 2012
6:00-8:30pm
Domicile
Sobel Design Center
680 Eighth Street, Suite 166
San Francisco CA 94103
(415) 864-0800
Please join us to hear an enlightening presentation from Rodrigo Santos on current seismic retrofit legislation and future trends in the construction industry. You won't want to miss it!
Domicile - Ken Burghardt & Ron Sasina, Owners
Sandler Training, Chip Doyle, Director
Co-Sponsors
Domicile is a purveyor of fine custom cabinetry, countertops, surface treatments and appliances. Kitchens, baths, libraries, wardrobes, home offices, wet bars, outdoor kitchens and much more are available through Domicile's diverse selection of suppliers, including exciting alternatives in sustainable, green products.
Custom products require custom service, and Domicile's design team tailors their approach to each project's particular need. Full design services are available in addition to selection of materials.
The Domicile Showroom is located at the San Francisco Design Center and is open to the general public and to the trade Tuesday through Saturday and also by special appointment. To learn more about Domicile, please Click Here.
Chip Doyle made the difficult transition from engineer to successful salesperson in 1988 - eventually conducting sales calls in 14 countries.
Since his Sandler Training franchise opened in 2000, Chip has shared techniques and non-traditional methods that allow salespeople, consultants and contractors to take charge of the selling situation and "sell without sounding like a salesperson."
Chip has conducted more than 1000 private and public workshops since 2000 for CEO's, business owners, sales managers and salespeople throughout the US.
Chip has also provided expert opinions for publications such as Remodeling Magazine and the San Francisco Business Times and has conducted several train-the-trainer sessions at Sandler's International Conferences. To learn more about Chip Doyle and Sandler Training. please Click Here.
REGISTER AT THE SFBA
NARI WEBSITE
Register Here
Featured Speaker
Rodrigo Santos
Santos & Urrutia, Structural Engineers
Rodrigo Santos is an innovative engineer who approaches any project from many different angles while making the development of durable and efficient structures his top priority. In 1977, he came to the United States from his native Ecuador to study engineering and soon earned his Masters in Civil Engineering from Stanford University. He currently brings his 20 years of experience to the development of mixed-use spaces, office complexes, apartment buildings and hotels. He has collaborated with world-renowned architectural firms StanleySaitowitz, Ace Architects and Arquitectonica on such acclaimed structures as the Mill Race Park in Columbus, Indiana, the Dixie Jordan House in Oakland and the Alpine Drive Residence in Beverly Hills. Click Here to learn more about Rodrigo Santos and Santos & Urrutia Structural Engineers.
We Look Forward To Seeing You At the Meeting! |
| "Marketing Moments" Presenters for March 2012 | | |
Members Register Early for Chance at Marketing Their Businesses
We had two companies at our March Chapter Meeting make "Marketing Moments" presentations! Early registering member companies have a opportunity to market themselves in a couple of minutes or less with this program. This is done spontaneously throughout the networking/dinner hour of the meeting by a SFBA NARI Board or Committee Member, whereby they ring a bell during different times during the hour, giving each winner their moments. This is a quick and fun way to get your company name out there!
March's "Marketing Moments" were supplied by the following companies:
On The Beam Remodeling
Lisa Schliff
Wooden Window
Bill Essert
Register early for the monthly chapter meetings to get your opportunity for "Marketing Moments!" |
| 2011 REMMIES Winners Showcase | | | Each month we feature photos of a current REMMIES winner:
Entire House Over $1 Million |
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Rebuilding Together for 2012 | | |
SFBA NARI Partnering with Rebuilding Together Oakland for 2012
SFBA NARI is working with Rebuilding Together Oakland this year on two projects.
 
WE NEED VOLUNTEERS!
Can you assist us by helping out? We have needs on the following dates in April:
April 21 - Site Prep Day
April 28 - National Rebuilding Day
We need volunteers to asssit with a variety of tasks at two project sites on April 21 and April 28. Needs fall into the following areas:
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Item |
People |
Duration | |
Replace 6 double hung windows-front |
4 people |
1 day | |
Fix gutters and downspouts |
2 people |
1 day | |
Repair exterior trim |
1 person |
1 day | |
Replace 3 broken panes of glass |
1 person |
1 day | |
Replace broken shingles in front |
1 person |
1 day | |
Replace back porch |
2 people |
1 day | |
Repair bathroom joist and pots |
1 person |
1 day | |
Clean up, tape, and paint basement |
6 people |
2 days | |
Prime and paint front of house |
10 people |
2 days | |
Prime and paint back of house |
6 people |
2 days | |
Repair and replace kitchen roof |
2 people |
2 days | |
Repair and paint 2nd/3rd floor ceiling |
2 people |
2 days | |
Paint bathroom |
1 person |
1 day | |
Replace shower head |
1 person |
under 1 day | |
Repair all interior doors |
1 person |
1 day | |
Fix interior hand rail |
1 person |
under 1 day | |
Carpet upstairs |
2 people |
2 days |
In order to coordinate activities, please contact Judy Tufo, Executive Director, at judy@sfbanari.org, or call her at (415) 391-2886 and let her know if you are able to volunteer, and which day(s) you are available. Notification deadlines are as follows:
To Volunteer for April 21 - Please notify Judy by Monday, April 9
To Volunteer for April 28 - Please notify Judy by Monday, April 16
Any and all assistance is appreciated! We need you, so please call to volunteer.
SFBA NARI Rebuilding Together Team
Experience the satisfaction of
improving a home for someone in need.
Thank You for Your Support! |
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A Big REMMIES Thank You | | |
Acknowledgment To Collier Warehouse
SFBA NARI would like to take this opportunity to acknowledge and thank Collier Warehouse for their continued support of the annual REMMIES and Leadership Awards Banquet by providing the beautiful orchid plants that decorate our tables each year.
Collier Warehouse has been donating these orchids to the Annual REMMIES and Leadership Awards banquet for a number of years now, and we have been remiss in thanking them for their generous donations. These orchids add a beautiful and elegant touch to our annual REMMIES and Leadership Event.
Thank you Collier Warehouse!
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New SFBA NARI Member | | |
We Welcome the Newest SFBA NARI Member:
Bo Gustincic, Consultant
Professional Cost Estimator, Scheduler, and Project Manager
Belmont, CA
Welcome to the SFBA NARI Family! |
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Generate Leads With Photography | | |
By Treve Johnson
Treve Johnson Photography
SFBA NARI Board Member
How many times have we heard that a picture is worth a thous and words? Good photos generate emotional impact and thats what you need to grab the attention of your prospective clients. I can also safely say that your primary source of new business is referrals. I've been giving some thought to how you can use photography to generate referrals. Some of these ideas I've heard from talking to my clients and some are simply ideas I'd like to throw your way.
Here are some ideas:
Share photos of the finished project with your client. Encourage them to put the photos on Facebook. If they share the photo with their friends, you will reach more people. Your return on your time and money will likely be much higher than direct mail, or other forms of advertising.
Set up a Twitter account for your next project. Make sure your client follows your twitter postings. You can share progress photos this way, for example, a photo of tile being installed. You can even use your smartphone to snap the photo and send the tweet. The homeowner will likely show the photo to co-workers or neighbors, and you can encourage him to send the tweet to his contacts. This will give you more exposure and turn your clients into sales people working on your behalf.
Put a photo on a note card and use the note card as an invitation to send on behalf of the homeowner for an open house. Get the mailing list from the homeowner and send the invitations hi his/her behalf. This, of course has to be coordinated with the home owner, but it's an excellent way to get your name in front of prospects.
Use an on-line e-mail distribution service such as Mail Chimp or Constant Contact to stay in touch with your clients and prospects. Send out an email on a regular basis, perhaps every month or two. Include a photo of a recent project, and a short story, written to capture the attention of the reader.
If you have other ideas about how to generate leads, I'd love to hear from you. I'm always looking for ways to maximize your return on your marketing resources. |
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SFBA NARI Sponsorships and Advertising Programs | | |
Sponsorships and Avertising Now Available
Market Your Business to NARI Members and Guests
San Francisco Bay Area NARIoffers a variety of advertising and sponsorship packages for you to market your business. We offer you the following advertising and sponsorship packages to provide information and market your products or services:
- REMMIES/Leadership Dinner Sponsorships
- Golf Tournament Sponsorships
- Chapter Meeting Sponsorships
- Advertising Sponsorships in Monthly Newsletter
- Advertising Sponsorships on SFBA NARI Website
- Education / Certification Sponsorships
- Co-sponsorships are available; Partner with Another Member
- Full Year Sponsorship Packages
For more information about the our sponsorship and advertising programs, please contact one of the Chairs of our Business Development Committee, David Ostrom (david@collier-ostrom.com) or Marc Lindsell (marc@2marchitecture). You may also contact Judy Tufo, Executive Director by phone at (415) 391-2886 or by email (judy@sfbanari.org).
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Peninsula Building Materials Designer Open House | | |
Special Open House on April 14, 2012
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| Energy Upgrade California | | |
"Business Opportunity Through Energy Upgrade California"
Webinar on April 11, 2012
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Advertisers and Sponsors Corner
Thank You to Our Generous Sponsors and Advertisers: | | |
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| NARI Member is Honored By White House As A Champion of Change | | |
Pablo Fuentes, CEO of Proven.com, is Honored
On W ednesday, March 7th, the White House honored eleven local leaders from around the country as Champions of Change, recognizing outstanding leaders in entrepreneurial mentoring, counseling and training. Pablo was nominated for the work he has done as a mentor to other entrepreneurs and as someone who works to connect small businesses with job candidates.
For more information on the Champions of Change and Pablo, please see:
http://www.whitehouse.gov/champions/business-mentorship/pablo-fuentes
To view Pablo's blog post on the White House website, please see:
Congratulations to Pablo and Proven.com!
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| Executive Director's Corner | | |
Membership Listing Spring Cleaning
By Judy Tufo
Executive Director
Spring represents a time of renewal; a time to clean out the old and spiff it up, make it new. In that regard, I would like to request that all members go online to the membership section of the SFBA NARI website (http://sfbanari.org/?page_id=354&srch=all&act=search) and check your listing. Please check it for accuracy, including address, phone number and email address information, as well as the most correct category specialty information. As a reminder, Standard Web Package allows you to have 5 category choices, and the Enhanced Web Package allows you 10 category choices.
Keeping your membership information updated is vital so that members and customers can reach you. Thank You!
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| Legal Advice Column | |
New Laws for 2012 That Affect You
By Bryant Byrnes, Esq.
Law Offices of Bryant Byrnes |
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With the new year fully launched, contractors must be mindful of the new laws impacting the construction industry. There are many new laws. There are also many lists of  these new laws - including one on the Contractors State License Board website. But the following discussions are about what I consider to be the several important new statutes the working contractor needs to be mindful of. Please note the following changes take effect on July 1, 2012 unless otherwise noted.
Changes to Mechanics' Lien Laws. The California Legislature has revised and renumbered the Mechanics' Lien laws. (Why I don't know.) They can now be found in California Civil Code Sections 8000 to 9566. These changes are the second round of changes to the California Mechanics' Lien law. The first changes took effect in January 2010.
Terminology regarding mechanics' lien has changed. For example, "direct contractor" is used in place of "original contractor"and is defined as "a contractor that has a direct contractual relationship with an owner" (Civil Code §8016); "Materialman" has also been replaced with "material supplier" (Civil Code §8028). The once used "20-day Preliminary Notice" is now referred to "Preliminary Notice."
Civil Code §8416 - The "proof of service affidavit" must establish service on the property owner. It is required that the affidavit show the name of the owner or reputed owner of the property, and the title or capacity in which the person or entity was served.
Civil Code §8132 - 8138 - Statutory waivers and releases have been revised. (Such provisions will also apply to subcontractors.)
My Comment. Failure to both serve the mechanics' lien and the proof of service affidavit on the owner will cause the mechanics' lien to be void and unenforceable. This is tricky stuff; be sure to get it right. Business & Professions Code §7125.5 - Contractors renewing license must certify workers' compensation status. Upon renewing, an active contractor licensee with an exemption for workers' compensation insurance on file with the Contractors State License Board must either recertify the licensee's exemption or to provide a current and valid Certificate of Worker's Compensation Insurance or Certificate of Self-Insurance.
Contractors State License Board Licensing/Workers' Compensation.
This bill would also provide for retroactive license renewal for otherwise acceptable license renewal when the documentation is provided within 30 days after notification of the renewal rejection.
Business & Professions Code §7125 - Workers' compensation carriers must report cancellation of policy to the Contractors State License Board.
Workers' compensation insurers are now required to report to the Contractors State License Board a licensee whose workers' compensation insurance policy is canceled and found through audit or investigation that the contractor made material misrepresentation.
Willful or deliberate disregard and violation of workers' compensation insurance constitutes a cause for disciplinary action by the Registrar.
Business & Professions Code §7145.5 - Contractors State License Board may discipline contractors for failing to pay Board of Equalization liabilities. Registrar may refuse to issue, reinstate, reactivate, or renew a license or may suspend the license of a contractor for failure to resolve outstanding liabilities.
My Comment. These statutes should help the State of California chase those scofflaws who presently make our dreadfully costly workers' compensation system even more costly.
Independent Contractors. Labor Code §2256.8 - Stiff new penalties for willful misclassification of employees as independent contractors. The Labor and Workforce Development Agency is now authorized to issue fines for the willful misclassification of employees as independent contractors, the Board will be notified of violations by licensed contractors. Disciplinary action will be taken against violators, and notice of violation must be posted on websites.
My Comment. Is California as a governmental entity finally going to chase some of these bad guys? This is another tool if it wishes to.
Small Claims Court (effective January 1, 2012). Civil Code of Procedure §116.221 - The maximum amount an individual is now allowed to recover is $10,000. Businesses are still capped at $5,000. However, the limit on businesses does not apply to sole proprietors.
My Comment. This is good for the consumer, but not so much for your typical law abiding contractor, who is incorporated. And it makes for even more confusion. Our friends in the Legislature should simply increase the limits for everyone.
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Previous Articles. For my previous articles, please visit SFBA NARI's website and click on the link "In the News/Newsletter" under "For the Trade." They are also available on my website under "Articles."
Bryant H. Byrnes, Esq. practices construction law in the San Francisco Bay Area and is counsel to the SFBA NARI Board of Directors. Bryant's website is www.bryantbyrnes.com. Feel free to contact him by email at bhbatty@pacbell.net. |
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NARI National Online Courses, Webinars and Social Media | |
Webinars and On-Demand Video
Participate in live webinars, or watch on-demand from NARI's growing library.
NARI Radio provides on-the-go education and information,
and is also available on iTunes.
Explore All NARI Programs, Blogs, YouTube and
NARI on Facebook and Twitter!
Click Here for All NARI Education Programs
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Build it Green Upcoming Training and Events | | |
For a Complete Listing and Descriptions of Build it Green Trainings and Events for April 2012, please click on the link below:
Click Here - Build it Green Events & Training
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Golf Tournament Sponsors
Thank You to Our Sponsors of the 6th Annual Tourney in 2011! | | |
Club Pro Sponsor
Hole In One Sponsors
 
Custom Sponsor
Thank You for Making The
6th Annual SFBA NARI Golf Tournament
A Huge Success! |
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