San Francisco Bay Area NARI

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SFBA NARI  NEWS

MARCH 2012

 

In This Issue
Co-Presidents Message
February 2012 Chapter Meeting Recap
March 2012 Chapter Meeting
"Marketing Moments" Presenters for February 2012
2011 REMMIES Winners Showcase
Member Recruitment Incentive Program
Peninsula Building Materials Designer Open House - April 14, 2012
New SFBA NARI Members
Spotlight on SFBA NARI Members
Executive Director's Corner by Judy Tufo
Legal Advice Column by Bryant Byrnes, Esq.
NARI National Online Courses
BuilderLink Webinars
Build It Green Upcoming Training and Events
Advertisers and Sponsors Corner
Golf Tournament Sponsors
Quick Links


 

SFBA NARI

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Upcoming Events:
 Save these Dates

   

March 14

March Board and Chapter Meeting

Earthsource Forest Products

1618 28th Street

Oakland, CA  94608

 (510) 547-7257 

 
 

April 11

April Board and

Chapter Meeting

Location TBD

 

 

May 9
April Board and

Chapter Meeting

M.B. Jessee Painting & Decorating

1552 Beach Street

Oakland, CA  94608

(510) 655-7000

 

NARI's Mission,

 Core Purpose,

and Big Audacious Goal 

 

NARI Membership,

News and

2012 Leadership


SFBA NARI
MISSION STATEMENT
 
SFBA NARI embraces the entire remodeling community and provides members with the benefits of a national organization dedicated to the remodeling industry. We offer members opportunities for enhanced professionalism, camaraderie, business growth, and success through education, advocacy, networking, recognition and promotion. We create opportunities to inform the public about NARI through educational activities, community service, public relations and our everyday interactions.

NARI'S CORE PURPOSE
 
To advance and promote the remodeling industry's professionalism, product and vital public purpose.

NARI'S BIG
AUDACIOUS GOAL
 
All remodelers will want to be part of NARI and customers will insist on contracting with our members. 
 

 

SFBA NARI MEMBERSHIP
$430 - Annual Dues
$50 -  New
         Membership
         Application Fee


To see all the benefits of membership or to get an application, visit www.sfbanari.org
or call (415) 391-2886.
 


SFBA NARI NEWS
Published monthly by the San Francisco Chapter of NARI.

Opinions expressed herein are solely those of the authors and not necessarily those of the
members, officers or directors of SFBA NARI.

2012 SFBA NARI LEADERS
 
Officers
 
Co-Presidents:
  Mark Calender
  Matt Podesta
Vice President:
  Chip Doyle
Secretary:  
  Treve Johnson
Treasurer: 
  Adam Haedt
Chairman of the Board:   
David Ostrom,
   MCR, CKBR
Executive Director:

  Judy Tufo
Board Counsel:
  Bryant Byrnes

Board of Directors
Michael Hamman 
Jeff Kann
Sally Power
Mike Roth

National  Board    
Representatives
Everett Collier, CR
David Freer
David Ostrom, MCR, 
 CKBR

 
SFBA NARI

 

P.O. Box 883783

San Francisco, CA
94188-3783


 

Judy Tufo

Executive Director

(415) 391-2886

 

 

 

 

 
March 2, 2012

Co-Presidents Message

Strength Behind NARI Membership
 
 

Many thanks to our February Chapter Meeting Host and Presenter, Blue Plum Design.  Scott and Kori Martin and their staff did an excellent job of hosting the meeting.  The food and beverages were delicious and plentiful.  Scott's presentation

Mark Calender

on Designer Kitchens for Less Money was very informative and was enjoyed by all in attendance.


We look forward to seeing everyone at the March 14 Chapter Meeting being held at Earthsource Forest Products in the Urban Jungle Showroom.  Chip Doyle, Sandler Training, will make a presentation on Lead Generation and Sales:  Best Practices for Remodelers and Subs in a Competitive Bay Area Market.  This is shaping up to be a great meeting!  Don't wait, reserve your place now!
 
 

The majority of our members should be receiving their annual membership dues renewal notices as this Newsletter went to press.  We want to remind our members that The Chapter's leadership is committed to understanding how we can enhance Member benefits. Please be proactive in sharing your ideas in how we can better serve you. Our hope is that your membership, from a Local an

Matt Podesta Photo
Matt Podesta

d National level, has resulted in tangible improvements to your business.

  

NARI is steadily becoming a major force in the remodeling industry.  NARI members received a notice earlier this week from National regarding Congress' consideration of legislation that would restore the "opt-out" provision to the EPA's Lead Renovation, Repair & Painting (LRRP) rule. The leadership of NARI's Government Affairs was seeking the opinions of NARI's 7,000+ members to assist with the development of a position on this important legislation.  NARI is rapidly becoming a "mover and shaker" in Washington and has the ability to shape and influence policy that directly relates to the construction and remodeling industry.  We have certainly come a long way, and we continue to climb!     

 

 

 

Mark

Mark Calender

2012 Chapter Co-President

 

Matt

Matt Podesta

2012 Chapter Co-President  

February 2012 Chapter Meeting Recap

Wonderful Meeting at Blue Plum Design 


Our sincere thanks and appreciation to Scott and Kori Martin, Sharon Mor Katz, and the entire Blue Plum Design staff for hosting a fabulous Chapter Meeting.  The Blue Plum showroom provided a unique setting and the food and beverages were excellent and delicious.  Scott and Kori also had champagne flutes with for members and guests to drink from that lit up and glowed with multi-colors, creating lots of smiles and laughter, adding a playful element to the evening.  A great time was had by all.
  
 

Scott's presentation on "Designer Kitchens for Less Money" provided excellent and timely information on kitchen designs that was beneficial for members and guests alike, and we thank him for his interesting presentation, including the information on new LED technologies.  Thanks so much Scott.  

 

See you all at Earthsource Forest Products in March!

 

 

 

March 2012 Chapter Meeting

Lead Generation and Sales:  Best Practices for Remodelers

and Subs in a Competitive Bay Area Market

  

  

 The San Francisco Bay Area

Chapter of NARI

 

Invites You to Attend the

March Chapter Meeting

 

"Lead Generation and Sales:  Best Practices for Remodelers
and Subs in a Competitive Bay Area Market"
 

 

 Wednesday, March 14, 2012

6:00-8:30pm

 

 

EarthSource Forest Products
Urban Jungle Showroom
 
1618 28th Street

Oakland, CA 94608

(510) 547-7257

  

Lead generation, sales techniques, and unique strategies can be tailored to a company's strengths to win more competitive bids as well as stop wasting time with those that have no chance. In today's competitive market, sales and marketing skills are more important than ever. Chip Doyle will share some of the lead generation concepts and advanced sales strategies that his contractor clients in the Bay Area and across the country have used to maintain and grow sales in spite of a difficult market.

  

 

REGISTER AT THE SFBA
NARI WEBSITE
 

                                                                  

    

Featured Speaker

 

Chip Doyle,  Director

Sandler Training

 

 

Chip Doyle made the difficult transition from engineer to successful salesperson in 1988 - eventually conducting sales calls in 14 countries.


Since his Sandler Training franchise opened in 2000, Chip has shared techniques and non-traditional methods that allow salespeople, consultants and contractors to take charge of the selling situation and "sell without sounding like a salesperson." He has conducted more than 1000 private and public workshops since 2000 for CEO's, business owners, sales managers and salespeople throughout the US.  

"Marketing Moments" Presenters for February 2012

Members Register Early for Chance at Marketing Their Businesses

 

We had two companies at our February Chapter Meeting make "Marketing Moments" presentations!  Early registering member companies have a opportunity to market themselves in a couple of minutes or less with this program.  This is done spontaneously throughout the networking/dinner hour of the meeting by a SFBA NARI Board or Committee Member, whereby they ring a bell during different times during the hour,  giving each winner their moments.  This is a quick and fun way to get your company name out there!

 

February's "Marketing Moments" were supplied by the following companies: 

                     

       Treve Johnson Photography

Treve Johnson

 

Wilkinson Design & Construction, Inc.

                    Pav Wilkinson       

 

Register early for the monthly chapter meetings to get your opportunity for "Marketing Moments!"             

2011 REMMIES Winners Showcase 
Each month we feature photos of a current REMMIES winner: 
 
 
Entire House $500,000 to $1,000,000
First Place:  FMS Projects, Inc.
 
 
 
 

Member Recruitment Incentive Program

New Member Incentive Program from NARI National
 

  

Recruit New NARI Members ~ Reap Real Rewards

 

How to Participate

Recruit new NARI members to receive cash rewards.  Previous members are considered new only if they have been inactive for over a year.

 

Eligibility

All active individuals from NARI member companies in good standing have an opportunity to receive cash for recruiting new members.  Honorary Lifetime members are also eligible.

 

Program Period

Credit will be given for new member dues payments received at NARI National between October 1, 2011 and September 30, 2012, and accompanied by recruiter identifying information.

 

Rewards

All recruiters have a chance for rewards depending on the number of new members recruited.

  

To be eligible for compensation from the Member Recruitment Incentive Program, a Recruitment Verification Form must be completed by NARI members for any new members recruited. The form is available below.  Please see the form for a complete list of program rules and regulations.  Please return the form to NARI National via email, fax or the US postal service. 

 

NARI New Member Recruitment Form

 

Checks will be made payable to individuals and mailed directly on a quarterly basis as award levels are reached. Chapters will be notified so they may announce at monthly meetings and provide local recognition. The individual with the most new recruits will be awarded an additional $500 and will be presented with a certificate of honor at the Fall House of Delegates meeting.In the case of a tie for the most members recruited, the additional $500 reward would be presented to the individual with the most recruits, whose new-member information and payment arrived at the national office earliest.

 

A Leader Board will be published on the NARI website on a monthly basis.   (Please Click Here to be Redirected to NARI National)

  

Recruit # of New Members

Receive Cash

5

$200

10

Additional $500

15

Additional $500

20

Additional $500

For each additional 5

Additional $500

One individual with the most new recruits at the end of the program year

$500

 

 

 

Peninsula Building Materials Designer Open House

Special Open House on April 14, 2012
 

 

New SFBA NARI Members

We Welcome the Newest SFBA NARI Members:

 

 

Almost Everything Communications 

Albany, CA 

 

Belmont Hardware
Belmont, CA
 

 Canyon Design Build
Oakland, CA  

 

Pella Doors and Windows of Northern California

Hayward, CA 

 

 Sungate Energy Solutions
Hayward, CA  
 

 

 
 


Welcome Black-Blue Image (Animated)
 

 

  Welcome to the SFBA NARI Family!

  

 

Spotlight on SFBA NARI Members

A Look At Recently Joined SFBA NARI Members

 

By David Frane

Editor, Tools of the Trade Magazine

   

Nancy Madynski of W.A. Rose Construction recently joined our NARI chapter.   David Frane ProfessionalA native San Franciscan, she is a graduate of the University of San Francisco with a degree in Environmental Sciences,  and the Construction Practices Program at San Francisco State  University.   After a brief stint at the Environmental Protection Agency,  she became the office manager for a general contractor and worked her way up to project manager.   She has worked for several building contractors, including Winans Construction and Fisher Development,  for whom she traveled the country managing the construction of Gap, Pottery Barn and Apple stores.  

 

She was out of the paid workforce in the years following the birth of her son, but she could not stay away from construction; wheeling his baby carriage by local building sites so she could see what was going on.  During that time, she joined the Steering Committee of the Friends of Dolores Park and was deeply involved with the recently completed $3.5M reconstruction of the playground there.  

 

Nancy now does business development and project management for W.A. Rose Construction, which is owned by another member of our Chapter, Roberts Electric.  W.A. Rose Construction has 6 employees and does commercial (primarily tenant improvement), institutional (churches) and residential work.  The company recently completed a large office space in San Francisco and is nearing the end of a Greene and Greene remodeling project in the Sunset .  Nancy joined SFBA NARI for the camaraderie and training opportunities.  When not engaged in building, she enjoys yoga, tennis, and hiking. 

 

  

Nancy Madynski 

W.A. Rose Construction
478 25th Street
 

Oakland, CA  94612 

(510) 444-2723 

 

 

nancy.madynski@warose.com 

http://www.warose.com  

http://www.friendsofdolorespark.org    

 

  

                            Spotlight YellowSpotlight Yellow 

Executive Director's Corner

Standard and Enhanced Web Subscription Programs

 

By Judy Tufo

Executive Director    

 

Members, we hope that you are pleased with the look of our new website, and we hope that you will find the site easier to navigate and that overall it has a much cleaner and sharper look. 


Your SFBA NARI membership automatically includes a Standard Directory Listing on our website. Your standard listing includes your company name, address and phone number. It also includes a link directly to your company website, the ability for website visitors to directly email you, and five category specialty listings. Consumers, looking for a remodeling professional, can find your
company using one of three search engines utilized by the website on the "Find a Professional" page. There is an alpha search, a city search, and a category search. You are
automatically listed in the alpha search by company name, and the city search by your company city. Your company will also be found in the category search by choosing up to 5 category specialty listings provided to you, at no charge, with your membership.

 

The Enhanced Web Subscription Program includes all of the choices described above, plus five additional category specialty listings, for a total of 10 listings, a 25 word description of your company, and your company logo. The cost of the Enhanced Web Subscription program is $190 per year.

  

If you are interested in the Enhanced Web Subscription but are not yet enrolled, please contact me by phone at (415) 391-2886, email me at judy@sfbanari.org, or you can apply and pay online by going to: http://sfbanari.org/?page_id=82.

Legal Advice Column

How Long Should Documents and Records Be Kept?

 

By Bryant Byrnes, Esq.      

 

 

I recently had an architect client ask me," How long do you recommend keeping documents, and which ones are critical?"  These questions are both good ones and cans of worms. (It is also an ongoing and thorny issue with other professions, including law.) 

 

A Need to Keep Records?  Like most good questions/cans of worms, I am not sure if there is a single hard and fast answer.  But the threshold question is - should you keep records at all?

 

While seemingly a silly query - "of course one should" - there are a number of people who don't, and at least some attorneys who agree with this.  I think one should.  If an issue comes up in five years and you have no records, you are at a real disadvantage.

 

Statutes.  There also appears to be some statutory authority to do so.  Business and Professions Code Section 5536.3 states plans and drawings must be made readily available to a homeowner and/or insurance company in the event of a natural disaster.  However, it does not address how long one must keep these records.  I think a reasonable interpretation of this law is that while it does not create an independent requirement to keep records it certainly encourages it.

 

One statue that does give guidance is California Civil Code Section 337.15.  This states that the statute of limitations for bringing an action for latent construction defects is ten years from substantial completion.  Thus, if one has legal exposure for 10 years it makes infinite sense to keep records for at least that long.

 

Just to be on the safe side, I advise my construction clients to retain records for 11 or 12 years.  Sometimes lawsuits are filed on the very last possible day and then not actually served on the defendants until later.  Further, often other construction professionals are later brought into these defects lawsuits by a cross-complaint by the original defendant.  This also can take some time to play out. 

 

Critical Documents.  So what do you keep?  Construction documents encompass a broad range of materials, including building plans, estimates, contracts, subcontracts, supply orders, purchase orders, change orders, photos, et seq. 

 

However, critical documents are in the eye of the beholder.  A litigation attorney would probably say keep everything.  I think initially whatever you have in the file at the end of the job is what you keep.  As time goes by and you need to free up the storage space, it would be reasonable to do a bit of prudent weeding.

 

Emails/Electronic Files.  Rapidly replacing the old fashioned letter, emails can be a pain because there is often so many of them.  Stored on a disk with the file might be the easiest way to handle this aspect of keeping documents.

 

Although I am not a litigator, I am pretty sure electronic files suffice as opposed to keeping the hard copies.  Indeed, one can now do most of the litigation filing of documents with courts electronically.

 

When to Clean Out?  I think if one decides to keep paperwork for the suggested 11 or 12 years, you could safely toss most of it at the 11 or 12 year mark.  You have exercised prudent and reasonable care.  But keep the client thank yous and other mash notes to remind you in your dotage of jobs well done.  The older we get the better we were.

 

#  #  #  #     

 

Previous Articles.  For my previous articles, please visit SFBA NARI's website and click on the link "News and Articles."  They are also available on my website under "Articles."  As always, my discussions are summary in nature and intended to simply give the reader a heads up on various topics and issues.   

  

Bryant H. Byrnes, Esq. practices construction law in the San Francisco Bay Area and is counsel to the SFBA NARI Board of Directors.  Questions?  His website is www.bryantbyrnes.com.  Feel free to contact Bryant by email at bhbatty@pacbell.net 

 

NARI National Online Courses,

Webinars and Social Media 

NARI Online

 

    

Webinars and On-Demand Video 
 
Participate in live webinars, or watch on-demand from NARI's growing library.

nari webinars

 

 

 

NARI Radio

 

NARI Radio provides on-the-go education and information, 

and is also available on iTunes.

 

 

 

Explore All NARI Programs, Blogs, YouTube and

 NARI on Facebook and Twitter! 

 

 

Click Here for All NARI Education Programs 
 

BuilderLink Webinars

 

 

BuilderLink Webinars

 

   

 

 

Click Here For A Complete List of Webinars

 

 

 

Build it Green Upcoming Training and Events

  

  

For a Complete Listing and Descriptions of  Build it Green Trainings and Events for February 2012, please click on the link below:

 

 

Click Here - Build it Green Events & Training   

   

Advertisers and Sponsors Corner

 

 

 

Golf Tournament Sponsors 

Club Pro Sponsor

  

 

 

Hole In One Sponsors

 

 

 

  

 

 

 


 

  

 

 

 Custom Sponsor

  

Caesarstone Logo 2011

  

 

Thank You for Making The

6th Annual SFBA NARI Golf Tournament

 A Huge Success!