San Francisco Bay Area NARI

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SFBA NARI  NEWS

FEBRUARY 2012

 

In This Issue
Co-Presidents Message
Great Kickoff to New Year at California Closets
February 2012 Chapter Meeting
"Marketing Moments" Presenters for January 2012
2011 REMMIES Winners Showcase
Member Recruitment Incentive Program
SFBA NARI Members Win NARI National Regional CotY Honors
New SFBA NARI Members
Executive Director's Corner by Judy Tufo
Legal Advice Column by Bryant Byrnes, Esq.
BuilderLink Webinars
NARI National Online Courses
Build It Green Upcoming Training and Events
Advertisers and Sponsors Corner
Golf Tournament Sponsors
Quick Links


 

SFBA NARI

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Upcoming Events:
 Save these Dates

  

  

February 8

February Board and Chapter Meeting

Blue Plum Designs

41 Arkansas Street

San Francisco, CA  94107

(415) 341-8727

 

 

March 14

March Board and Chapter Meeting

Location TBD

 

 

  

NARI's Mission,

 Core Purpose,

and Big Audacious Goal 

 

NARI Membership,

News and

2012 Leadership


SFBA NARI
MISSION STATEMENT
 
SFBA NARI embraces the entire remodeling community and provides members with the benefits of a national organization dedicated to the remodeling industry. We offer members opportunities for enhanced professionalism, camaraderie, business growth, and success through education, advocacy, networking, recognition and promotion. We create opportunities to inform the public about NARI through educational activities, community service, public relations and our everyday interactions.

NARI'S CORE PURPOSE
 
To advance and promote the remodeling industry's professionalism, product and vital public purpose.

NARI'S BIG
AUDACIOUS GOAL
 
All remodelers will want to be part of NARI and customers will insist on contracting with our members. 
 

 

SFBA NARI MEMBERSHIP
$430 - Annual Dues
$50 -  New
         Membership
         Application Fee


To see all the benefits of membership or to get an application, visit www.sfbanari.org
or call (415) 391-2886.
 


SFBA NARI NEWS
Published monthly by the San Francisco Chapter of NARI.

Opinions expressed herein are solely those of the authors and not necessarily those of the
members, officers or directors of SFBA NARI.

2012 SFBA NARI LEADERS
 
Officers
 
Co-Presidents:
  Mark Calender
  Matt Podesta
Vice President:
  Chip Doyle
Secretary:  
  Treve Johnson
Treasurer: 
  Adam Haedt
Chairman of the Board:   
David Ostrom,
   MCR, CKBR
Executive Director:

  Judy Tufo
Board Counsel:
  Bryant Byrnes

Board of Directors
Michael Hamman 
Jeff Kann
Sally Power
Mike Roth

National  Board    
Representatives
Everett Collier, CR
David Freer
David Ostrom, MCR, 
 CKBR

 
SFBA NARI

 

P.O. Box 883783

San Francisco, CA
94188-3783


 

Judy Tufo

Executive Director

(415) 391-2886

 

 

 

 

 
February 3, 2012

Co-Presidents Message

Strategic Planning

 

On January 7, our Board of Directors conducted its annual  Strategic Planning Meeting.  With a relatively smaller and experienced Board, we devoted more time to the critical areas of our Chapter.  The critical theme 

Mark Calender

for this year will be Membership.  We have put together an outstanding Membership Committee that will be organized as follows:  Adam Haedt (Caesarstone) will be responsible for prospecting, Chip Doyle (Sandler Training) will be responsible for conversion and orientation, and Dave Freer (Collier Warehouse) will be responsible for retention and will also serve as the Committee Chair.  The overall goal is to increase membership by two every month.  The enthusiasm and ideas surrounding how to attract new members and also how to enhance the benefits toward
new and existing members is unprecedented within this Committee.  We would encourage all existing members to consider themselves as advocates of NARI and to also think of ways they can contribute as informal members of the Membership Committee.  NARI
 

Matt Podesta Photo
Matt Podesta

National is placing the same level of commitment to this function of the organization.


Additional strategic planning was dedicated to the Programs & Locations, Marketing and Business Development Committees.  For Programs & Locations, we set an overall goal of 50 attendees per meeting.  We wanted to continue to build on the incredible success of last year.  For Marketing, we will focus on leveraging the newly launched website as a source for developing business for our Members and to also create revenue for the Chapter.  We also set the goal of launching a pilot program for job site barbecues in which the Chapter will assist in promoting NARI at the location of a Member's completed job site.  For Business Development, we set the goal of raising $15,000.00 for the Chapter, leveraging the use of the recently completed Sponsorship Opportunity Package. 
 

In the next month, most or our Members, who are on an April 1 annual renewal cycle, will be receiving their renewal notices.  The Chapter's leadership is committed to understanding how we can enhance Member benefits.  Please be proactive in sharing your ideas in how we can better serve you.  Our hope is that your membership, from a Local and National level, has resulted in tangible improvements to your business. 

NARI National recently conducted a study which was compared against the Home Improvement Research Institute's (HIRI) "Remodeling Professional Study Data for Generalists."  The net results of this comparison is that NARI members are more successful in just about every significant business metric.  The article can be read in the January/February 2012 issue of Remodelers Journal.  We felt that this was as compelling of a justification for both becoming a Member and for maintaining your Membership.
   

Many thanks to our January meeting host,  California Closets with Lynell Dow and her staff,  and speaker David Fogt, Enforcement Chief of the Contractors State License Board.  It was a great meeting.

We look forward to seeing everyone at the February 8 Chapter Meeting being held at Blue Blum Design, an SFBA NARI member, where Owner and Lead Designer Scott Martin will lead a synergy-related discussion on how to effectively offer cost effective solutions for designer kitchens for your clients.   

 

 

Mark

Mark Calender

2012 Chapter Co-President

 

Matt

Matt Podesta

2012 Chapter Co-President

Great Kickoff to New Year at California Closets

January 2012 Chapter Meeting Recap

 

A wonderful time was had by all at the January 2012 Chapter meeting.  Our host was California Closets, at their new showroom on Fourth Street in Berkeley.  It was a wonderful gathering at a marvelous showroom.

 

David Fogt, Enforcement Chief of the Contractors state License Board (CSLB), gave an insightful presentation on a variety of issues from consumer complaints to the CSLB to unlicensed contractors and partnering opportunities to combat the underground economy.

 

Our sincere thanks to Mr. Fogt for traveling all the way from Sacramento to speak present important and timely information and to Lynell Dow and her team from California Closets for their wonderful hospitality in hosting our  Chapter meeting. 

February 2012 Chapter Meeting

Designer Kitchens for Less Money

  

  

The San Francisco Bay Area Chapter of NARI

  Invites You to Attend the
February Chapter Meeting

 

"Designer Kitchens for Less Money"

 

Wednesday, February 8, 2012

6:00-8:30pm

 

Blue Plum Design

41 Arkansas Street

San Francisco, CA 94107

(415) 341-8727

 

 

 

 

 

Learn how a top kitchen designer creates stunning kitchens on smaller budgets. After presenting the hottest low-cost designer trends, Scott Martin will teach you how to quickly determine a cabinet manufacturers' pricing structure.  As a bonus, you will learn about multiple switching options in new LED technologies. If you do kitchen remodels, this must-see presentation will save you thousands.

 

REGISTER AT THE SFBA
NARI WEBSITE

 

Register Here

 

 

 

    Featured Speaker

  

Scott Martin

Owner and Lead Designer

Blue Plum Design

 

  
 
Scott is passionate about kitchen design and loves to create stunning spaces. His company, Blue Plum Design, provides cabinetry for many contractors and developers.

 

Featured in numerous national magazines, Scott is one of the top West Coast designers.

  

"Marketing Moments" Presenters for January 2012

Members Register Early for Chance at

Marketing Their Businesses

 

We began our 2012 Chapter Meetings with again featuring our "Marketing Moments" Program, where the early registering member companies have a opportunity to market themselves in a couple of minutes or less.  This is done spontaneously throughout the networking/dinner hour of the meeting by a SFBA NARI Board or Committee Member, whereby they ring a bell during different times during the hour,  giving each winner their moments.  This is a quick and fun way to get your company name out there!

 

January's "Marketing Moments" were supplied by the following companies: 

                     

       Fine Structure

Bruce MacDermott

 

M.B. Jessee Painting and Decorating

                    Ricardo de Jesus       

 

Register early for the monthly chapter meetings to get your opportunity for "Marketing Moments!"             

2011 REMMIES Winners Showcase 
Each month we feature photos of a current REMMIES winner: 
 
 
Entire House $250,000 to $500,000
First Place:  Houseworks, Inc.
 
 
 
 
 

Member Recruitment Incentive Program

New Member Incentive Program from NARI National
 

  

Recruit New NARI Members ~ Reap Real Rewards

 

How to Participate

Recruit new NARI members to receive cash rewards.  Previous members are considered new only if they have been inactive for over a year.

 

Eligibility

All active individuals from NARI member companies in good standing have an opportunity to receive cash for recruiting new members.  Honorary Lifetime members are also eligible.

 

Program Period

Credit will be given for new member dues payments received at NARI National between October 1, 2011 and September 30, 2012, and accompanied by recruiter identifying information.

 

Rewards

All recruiters have a chance for rewards depending on the number of new members recruited.

  

To be eligible for compensation from the Member Recruitment Incentive Program, a Recruitment Verification Form must be completed by NARI members for any new members recruited. The form is available below.  Please see the form for a complete list of program rules and regulations.  Please return the form to NARI National via email, fax or the US postal service. 

 

NARI New Member Recruitment Form

 

Checks will be made payable to individuals and mailed directly on a quarterly basis as award levels are reached. Chapters will be notified so they may announce at monthly meetings and provide local recognition. The individual with the most new recruits will be awarded an additional $500 and will be presented with a certificate of honor at the Fall House of Delegates meeting.In the case of a tie for the most members recruited, the additional $500 reward would be presented to the individual with the most recruits, whose new-member information and payment arrived at the national office earliest.

 

A Leader Board will be published on the NARI website on a monthly basis.   (Please Click Here to be Redirected to NARI National)

  

Recruit # of New Members

Receive Cash

5

$200

10

Additional $500

15

Additional $500

20

Additional $500

For each additional 5

Additional $500

One individual with the most new recruits at the end of the program year

$500

 

 

 

SFBA NARI Members Win Regional CotY Honors 

 

 

NARI National Logo - Blue      

 

 

NARI National has announced the Regional CotY Awards winners for 2012. The San Francisco Bay Area Chapter is proud to announce that three of our members are Regional CotY Winners:

 

 

Entire House Over $1 Million

McCutcheon Construction, Inc.

Berkeley, CA

 

McCutcheon Logo

 

 

Residential Historical Renovation/Restoration

 

Custom Kitchens by John Wilkins, Inc.

Oakland, CA

 

 

 

Commercial Interior

Teevan Restoration

San Francisco, CA

 

 

 

 

McCutcheon Construction, Inc. and Custom Kitchens by John Wilkins, Inc. applied and were also winners of our local REMMIES Awards and received those honors at our annual REMMIES/Leadership Awards Dinner held at the Sir Francis Drake Hotel in San Francisco on November 9, 2011.
 

 

 

Congratulations To Our

Winners!

 

 

For The NARI National Press Release, Which Includes a

Complete Listing of Regional Award Winners, Please Visit:

 

 

 

New SFBA NARI Members

We Welcome the Newest SFBA NARI Members:

 

 

 

 

Cerami Builders, Inc.

Berkeley, CA

 

 

  

Lunt Marymor Company, Inc.

Emeryville, CA

 

 

 

 Welcome Black-Blue Image (Animated)

 

 

Welcome to the SFBA NARI Family!

  

Executive Director's Corner

SFBA NARI Launches New Website

 

By Judy Tufo

Executive Director 

 

 

San Francisco Bay Area NARI is excited to announce the launch of our new website!  We are pleased with all the positive comments that we have received so far!

 
We invite you to take a look at the site with all the new and different features, and let us know what you think!

In the coming weeks, we will be adding more information on the site, including new blog postings and related articles.  We encourage you to visit the site often.
 
Chapter members, please check your membership listing, including category choices, and let me know if edits are needed.  You are allowed up to 5 choices with your regular membership.
 
To log into our new site, please go to:
 
                                                     
                                                                                                                                
Please email (judy@sfbanari.org) or call (415) 391-2886 with questions or comments.  All comments are welcomed.  
Legal Advice Column

Contractors State License Board Enforcement Chief

David Fogt Speaks

  

By Bryant Byrnes, Esq.      

 

 

On January 12, 2012, David Fogt made a presentation at the monthly NARI dinner meeting.  A former contractor, he is a 22-year employee of the Contractors State License Board (CSLB).  He spoke on a broad range of topics, including unlicensed contractors.

 

Mr. Fogt presented some basic facts.  There are 302,000 licensed contractors working in an admittedly slack economy.  There may be as many as an additional 60,000 unlicensed contractors also working as part of California's destructive shadow economy.

 

Over 20,000 complaints are received a year by the CSLB. There are 130 investigators.  70%  of the complaints are against remodel contractors.

 

Consumer Complaints to the Board:  The Process

Once received, the Board first reviews a complaint to determine if it has jurisdiction.  If so, it then sends a contact letter to the contractor requesting a response.  Next, mediation is attempted.  If the dispute cannot be resolved in mediation and further investigation is warranted, it is passed on to an investigator.  The batting average of success of closing files is seventy percent within sixty days.

 

CSLB Arbitration

CSLB arbitration proceedings were also discussed as a means of dispute resolution.  Mr. Fogt discussed the process and stated one great advantage - it is paid for by the Board, as opposed to private arbitration where the parties must pay.  (My personal experience with CSLB arbitration has been positive.)

 

Eternal Questions

The inevitable queries about T&M were asked - acceptable or not?  The answer was that the Business and Professions Code states the contract must have a fixed price, in "dollar and cents."

 

In response to a follow-up question, Mr. Fogt did say that if a contractor has a "not to exceed" amount in dollars and cents - a specific sum - that would constitute compliance providing interim payments do not exceed the value of work performed. 

 

If the bane of remodel contractors occurs - new conditions such as dry rot - what to do?  Mr. Fogt said new conditions are properly subject to change orders.  If a client won't agree to the change order, then termination is an option.

 

Unlicensed Contractors

Much of the presentation regarded unlicensed contractors - the problem and the current attempts at solutions.  The Board has 30 investigators that work as the Board's SWIFT team chasing these fellows.  Complaints and leads are encouraged.  Upon receiving these, they attempt to go to the job site of the unlicensed contractor immediately. 

 

The Board stings alone result in over 1,000 formal disciplinary actions a year, the majority of violators are arrested and released with a Notice to Appear in criminal court. 

 

What is new and showing success is the Contractors State License Board's partnering with other various governmental agencies who also have an interest in shutting down the underground economy.  Among the various agencies participating in joint task forces with the Board are the Department of Insurance, EDD, Division of Labor Standards Enforcement and a number of county district attorneys.

 

Mr. Fogt noted that some counties are more cooperative than others.  He felt the relationship with some large counties could be more active and productive.  (San Francisco District Attorney - are you listening?) 

 

The Contractors State License Board is not only always receptive to tips and complaints, but also further suggestions as to how to chase the bad fellows.  

 

#  #  #  #     

 

Previous Articles.  For my previous articles, please visit SFBA NARI's website and click on the link "News and Articles."  They are also available on my website under "Articles."  As always, my discussions are summary in nature and intended to simply give the reader a heads up on various topics and issues.   

  

Bryant H. Byrnes, Esq. practices construction law in the San Francisco Bay Area and is counsel to the SFBA NARI Board of Directors.  Questions?  His website is www.bryantbyrnes.com.  Feel free to contact Bryant by email at bhbatty@pacbell.net  

BuilderLink Webinars

 

 

BuilderLink Webinars

 

   

 

Click Here For A Complete List of Webinars

 

 

 

NARI National Online Courses,

Webinars and Social Media 

NARI Online

 

    

Webinars and On-Demand Video 
 
Participate in live webinars, or watch on-demand from NARI's growing library.

nari webinars

 

 

 

NARI Radio

 

NARI Radio provides on-the-go education and information, 

and is also available on iTunes.

 

 

 

Explore All NARI Programs, Blogs, YouTube and

 NARI on Facebook and Twitter! 

 

 

Click Here for All NARI Education Programs 
 

Build it Green Upcoming Training and Events

  

  

For a Complete Listing and Descriptions of  Build it Green Trainings and Events for February 2012, please click on the link below:

 

 

Click Here - Build it Green Events & Training   

   

Advertisers and Sponsors Corner

 

 

Golf Tournament Sponsors 

Club Pro Sponsor

  

 

 

Hole In One Sponsors

 

 

 

  

 

 

 


 

  

 

 

 Custom Sponsor

  

Caesarstone Logo 2011

  

 

Thank You for Making The

6th Annual SFBA NARI Golf Tournament

 A Huge Success!