| Greetings!
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This issue includes two articles that demonstrate the benefits when franchisees and franchisors work together.
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Creative Franchise Marketing Can Help Boost Franchise Sales
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The Benefits of a Franchise Preferred Vendor Program
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| How Much Money Can You Make as a Franchisee?
When investigating a franchise opportunity, one of the most difficult pieces of information to get from the franchisor is how much money you might make. This can be frustrating because you are not going to invest in a franchise until you have a good idea of what you can earn. Find out the ways to learn how much money you can expect to earn as a franchisee. |
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| Ed's Rant
Most articles written for people interested in purchasing a franchise indicate the importance of speaking with existing franchisees before completing the transaction. I believe very strongly about this issue. If you're looking to purchase a franchise speak with franchisees before and after you attend Discovery Day. Make sure you focus on three key areas:
- Does the franchisor deliver as promised?
- Is the franchisee meeting their financial expectations?
- What does it take to be successful in operating the franchise?
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As a reminder, many people are reluctant to admit that they have made a mistake, so be sure to speak with enough franchisees to obtain good feedback.
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