5 Practical Tools to Help Pubs Beat the Budget
They say that knowledge is power, well here's five bits of information that will help you beat the budget - if you use them.
1. You need to know what is required: The Pub Duty Rise Calculator from our new regular contributor Publican Sam (How To Run A Pub) will show you in six easy steps how much of the latest beer duty increase you can afford to absorb and how many extra pints (or bottles) you'll need to sell to make the same overall gross profit as you were making before the duty rise.
Watch this demonstration video to see just how easy it is. With recommended sales price, GP% calculation you can create a mixed sales price policy that will suit both your pub business and your customers.
2. You'll want to save a bit of money. According to the Morning Advertiser Pub Market Report 2012, 75% of respondents to their survey said that the biggest cost increases in the past year was electricity bills, followed by gas bills.
This article by Publican Sam has over 50 ideas to help you save money on your utility costs and cover five high consumption centres in your pub.
3. You want to advertise but you have no spare cash - You want to make a bit of money without spending any. We've all been there.
You can get listed on thePub and Bar FREE iPhone app. Dedicated to pubs and bars it has over 1,000 customer downloads so far and it's growing rapidly.
The app allows you to advertise your sport on TV, regular and one-off events, food, real ale and theme nights. Customers are begging us to get more pubs signed up. Your future customers are there for the taking. If you're not being active you are being passive and you can't make cost an excuse for this one. Get listed today.
4. Whatever spin we put on it - bottom line is you need to sell more. One way to do that is group and function bookings. It's not that unusual for the Pub and Bar Network to be delivering £20,000 plus worth of bookings to its subscribing venues in a single day. And, you get to keep all the profits without paying 10% plus in commissions to agents.
You may not have a ton of spare cash to invest but a £15 per month investment will deliver unbelievable ROI and it comes with a 90 Day Money Back Guarantee. You don't get bookings, you don't have to pay. Sign-Up here or contact me direct 07951 776 435 or info@pubandbar-network.co.uk
5. Ok, this strictly doesn't qualify and it may be too late to do anything about it this year, but with over 18,000 signatures so far, sign the e-petition to get rid of the beer escalator in 2013. |
