Q. We really need to get some new customers quickly. What is the best way we can do that?
A. First of all, do you want new customers or "new business"? Are you already working your database and regularly marketing to past and present customers...advising them of new products, services, and special offers? If so then it's time to add in a plan to develop new customers.
How you do that depends on your type of business. Retailers, restaurants, places with fixed locations open to the public do well with social networking such as Facebook and Twitter.
Service industries or manufacturing will do well with e-newsletters and traditional marketing such as targeted mailings or advertising.
My best advice is to implement marketing that is sustainable long-term instead of waiting until the last minute to to market. Successful marketing is a building process and it is unlikely you will see overnight success.
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Building Small Businesses Through Effective Marketing Strategies since 1999! |
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Greetings!
Is your business where you want it to be? Are there too many day to day challenges and too little time? Relax, there is help available. Read below to learn about a brand new and uniquely different management tool. |
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MAKE TOMORROW A BETTER DAY! TALK IT OUT!
Owning and running a business is challenging and sometimes it's hard to see the forest for the trees. Often when I meet a new client, I discover that they may be experiencing obstacles to growth beyond a lack of marketing.
When my colleagues and I discussed our similar client experiences, we realized how valuable it would be to collaborate and provide business owners with a broader and more diversified approach.
Greg Fadorsen of Fadorsen Financial, Jim Gray of JPG Advisors, and I have formed the Small Business Advisory Team. Together we bring expertise in the core areas of finance and banking relations; operations, engineering and planning; and business development-marketing and public relations.
Unlike business coaching or consulting firms, we are available to further help the business owner by implementing our recommendations if desired.
If you would like more information or to order a brochure, please email dmyers@marketingwithvision.com. |
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"Construction of an Entrepreneur", News Herald 10/31/10
"Minding Their Stores Together", Crains Small Business, 11/8/10
Chuck Glover, President, LMI Group, "The Entrepreneur's Insight", WELW 1330, December 13, 2010...click here for complete interview.
Whether it's television, radio, print, or the internet, publicity for your organization is a win. Let us know if you would like more information on this powerful marketing strategy. |
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Does your business qualify for an award?
One example that is open to nominations now is the Ernest & Young Entrepreneur of the Year Award for 2011. We can nominate your company and build your credibility. Client LMI recently won Weatherhead 100, NEO Success Award, and Fast Track 50. Read more about this marketing strategy at "The Building Process"
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