Fulfillment Internet Newsletter
Page Ranking, Retention, Conversion October 26 2009
In This Issue
Page Ranking
Retention & Conversion
Behavioral Retargeting
 Behavioral
Retargeting


Keep Track of Your Visitors and Bring Them Back

When visitors come to your site a cookie is placed on their computer. When they visit other sites, your name in a banner pops up. Statistics show that after seeing it at least 7 times, they come back to you.
more on Behavioral Retargeting
 

Why You Need to Know About Source Code

When search engines look for the best sites to match the customer's request, how do they pick the best site?

One criteria is they search your site to see if the words the customer is using dominate on your site to a greater extent than on your competitors' sites.
The First place they look is your Source Code.
 
See more on Source Code

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Page Ranking 

Fulfillment is a competitive industry and most companies understand the value of having their name delivered first when the customer looks for a provider.

Key words are pivotal in this industry where the most commonly used term by users and Providers contains the word "Fulfillment".

How does a company get great organic page ranking when everyone is using the same keywords in their name and content copy? more on Page Ranking
 

Retention and Conversion are Crucial After Your Visitor Finds You.

After all the efforts to get a visitor to your site, more than 60% bounce before taking action. Less than 10% take action.

Visitors have certain expectations and lots of fears as they surf the internet searching for a site that provides a solution for their problem. What are people looking for when they arrive at your site more on Retention and Conversion
 
 
What Social Media is
Teaching Us

Even if you have decided it is not time to participate in Social Media, your company  should realize how it has affected what visitors to your site expect and how expectations have changed in the last few years. more on Social Media


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Mark Kaplan
Internet Marketing Inc.com
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Mark@MarkKaplan.ws

1-800-646-0717