Co-op: More Than a Four-Letter Word Jacqueline Hannah, General Manager
Thank you to the over 650 of you who took our Common Ground shopper survey in January! I've been waiting with baited breath to get the survey results back and find out what you collectively really think about the co-op as it is and as you hope it will be in the near future. At the time of this writing I am still waiting as the fine folks at the Survey Research Center process the results. So, what I hoped would be a column sharing those results and what I've gleaned from them will instead be about a four-letter word.
The four-letter word I have in mind is not a "dirty" one, but instead is a word of community and strength: co-op. Okay, okay, there's a hyphen in there too, but work with me here! There are seven international principles of cooperatives that all co-ops are based around. The sixth principle is "cooperation among cooperatives." Sounds real dry, I know, but it is instead one of the most powerful ideas I've ever seen in action.
When I joined the Common Ground staff in the early fall of 2006, our co-op was having some difficult times. By 2007 we were informed that we'd have to move the store out of its 35-year home, the Illinois Disciples Foundation, because the building was being sold. It was going to take a lot of money we didn't have to pull that off. How were we going to get lenders to lend to a business that didn't have a profitable history? How do you dialog with over a thousand members about the changes to come and make sure their desires shape a new, larger store? Heck, how do you pick out thousands of new products to fill all of those new shelves? When I hadn't a clue what I was doing and felt in over my head, I called Francis Murphy, the general manager of the Neighborhood Co-op Grocery in Carbondale, IL, and relied on his sage advice gleaned from over 20 years of co-op experience. When we didn't know the first thing about building up a produce department from one little decades-old cold case to what it is today, our produce manager, Jessy Ruddel, went and trained at Viroqua Food Co-op in Viroqua, Wisconsin. When we were grappling with how to run a store almost three times the size of the one we'd started in, we spent a day with the entire management team at Outpost Natural Foods in Milwaukee learning tricks of the trade. Food co-ops all over our region reached out to us and offered us hours of training and advice at no cost to us at all, because they believed in what we were doing, because Common Ground is a co-op. You could honestly say we owe the survival of, and a good chunk of the success of, our beloved co-op to the power of co-ops working together.
Common Ground is now in a place to turn around and pay forward to other struggling and new co-ops what was given to us so freely, as well as to take our place at the table working together with the strong co-ops that helped us. Some of you have been curious about the new, brightly-colored cups and bowls in the deli and the new paper bags at the register that say "co+llaboration, we're stronger together" on them and list the names of dozens of other co-ops on the sides. Is Common Ground part of a chain now? Nope! We're now a member of the National Cooperative Grocers Association (NCGA), a group of over 150 food co-ops working together to strengthen all independent food co-ops. How do we do that? By sharing experience, by planning group trainings, and by doing group purchasing. Watch this month to start seeing the power of what co-ops can accomplish together: Common Ground will soon launch "Co+op Deals", a new sales flier full of bi-monthly deals that NCGA co-ops broker together to get great sale prices to their customers. The program launches Valentine's Day and I think you are going to be pretty excited about the results of co+llaboration when you see them!
As our co-op grows, so does the cooperative movement. Your once greenie staff is now serving as a resource to three groups trying to start new Illinois co-ops (in Peoria, Macomb and Charleston!) and to one Indiana start up project (in Terra Haute). The folks from Macomb will be visiting your co-op this month to get the grand tour and the benefit of Common Ground's experience. Completing the circle of cooperatives is real, powerful community in action. |
From Your Board of Directors
Angie Isaacs, Board MemberThe Boar d spends a lot of time thinking about Common Ground's Ends - those four little sentences that spell out what the co-op is going to accomplish. (Well, other than being the best little food store Chambana has ever seen - that goes without saying.) If you've never read our Ends, stroll back to the deli and look up. They're right there on the wall between the local dairy and the fresh, fair trade coffee. This year a lot of our collective brain power is being spent thinking about the upcoming expansion, but that doesn't mean we aren't thinking about our Ends - far from it! We've set aside time at every Board meeting to think about how we can use the expansion to achieve our Ends. This month we've been thinking about our fourth End - our local food chain is more equitable, robust and environmentally sound. There are a lot of reasons you might want your co-op to emphasize local food - local food isn't shipped across the country, so less energy is expended to get it to your table, and it builds the local economy by putting money straight into the hands of local producers. Research has shown that when money is spent at a local business, more of that money stays in the local economy - an effect called the Economic Multiplier Effect. That's because local businesses and local producers are more likely to spend their money locally. Common Ground is a great example of this. When you make purchases at Common Ground, your money isn't going to pay marketing executives in another state - your money pays a living wage and benefits to 35 community members. Common Ground also puts money into the local economy by selling goods produced by over four dozen local and regional producers. Last year your co-op sold over $400,000 of locally produced foods! That's money that goes to the hard working farmers and producers in our area. That's a great start but the Board knows we can do better. The Expansion means more floor space and more resources, but it also means more opportunities to make our local food chain more equitable, robust, and environmentally sound. More floorspace means more room to offer food and goods from local producers. A bigger Co-op also means more resources to educate our owners and the public about the importance of buying locally-produced goods. But is there some other way we can use the expansion to achieve this End? At this month's Board meeting we'll be discussing the Economic Multiplier effect and how your co-op can use our Expansion to make our local food chain more equitable, robust, and environmentally sound. Come join the discussion and help shape the future of your co-op!
| Have any thoughts, questions, or comments about this article or for your Board of Directors? Email the board at board@commonground.coop.
|
The Sustainable Food Scholarship
Sarah Hoyle-Katz, Education Coordinator Education - what is it, really? Some claim it is simply the provision of information to a passive audience. Though some parts of formal education have taken this turn, I think education, the ideal, is quite different. Education is learning and sharing what tools are available to help you engage critically with the surrounding world. In the ideal world, education is far from a passive experience. In this spirit, we have undertaken a new initiative: the first annual Sustainable Food Scholarship. Each year, the scholarship -a monetary contribution towards college tuition- will be awarded to a different high school senior who wants to apply his or her education to food sustainability. The Sustainable Food Scholarship is an educational initiative in two ways - most obviously, in helping a young adult gain a college education, but also in nurturing him or her to be a resource in our community. Here at Common Ground, we don't think of education as just learning - it is also sharing. Therefore, at the end of the academic year, each Scholar will share with us what he or she has learned and how he or she will apply that knowledge to food sustainability. We hope this will be the start of a lifetime of learning and sharing. We need your help with this - we want to make sure this scholarship goes to a student who is passionate about the sustainable food movement. You might know this student, or your friend could. Let anyone who might be interested, or who knows someone who could be interested, know this is an opportunity - any college-bound high school senior within 100 miles of Common Ground can apply to the scholarship. We'll start accepting applications on February 15, and continue to accept them through March 31; applications will be available in store and on our website. If you have any questions about the Scholarship, or would like to contribute to it, please email me. I look forward to receiving the applications and watching this Scholarship -and our Scholars- grow. Good luck to our applicants! |
|
|
FEBRUARY EVENTS
click here for more details
Healthy Finger Food Sampling
Led by General Manager Jacqueline HannahSaturday, February 5, 11 am-12 pmFREE! No registration required.Class Location: Common Ground Food Co-op Growing Your Own Food: Gardening Tips From a Farmer Led by Co-op Owner Karen LinderTuesday, February 8, 6:30-8 pmFree, but pre-registration is required. Class Location: Common Ground Food Co-op Owner Appreciation Day! Monday, February 14, ALL DAY!Location: Common Ground Food Co-opCommon Ground Story Time Led by Marketing Manager Joy RustWednesday, February 16, 10:30-11 amFREE! No registration required.Class Location: Common Ground Food Co-opEating Healthy on a Budget Led by General Manager Jacqueline HannahWednesday, February 23, 10-11:30 amFree, but pre-registration is required.Class Location: Common Ground Food Co-op
|
|
|
|
|
|
February Sales!
 |
| Check out our current sales here!
|

| COMMON GROUND GIVES BACK
As part of our mission to BUILD COMMUNITY.....
COLLECTIVELY WE HAVE RAISED OVER $300
FOR THE LAND CONNECTION! Thanks to everyone who participated in our monthly round up! |
|
MEET A VEGETABLE
 | | KALE
Kale is the BEST VEGETABLE EVER. Whether you're eating it for the taste or for your health, you really can't go wrong. It's available year-round, though it's most abundant in fall and winter, and comes in lots of colorful, delicious varieties. In the kitchen, kale is incredibly versatile: the young leaves are delicious raw in salads, and the bigger leaves can be sautéed with garlic and sesame oil, added to soups, or coated lightly with olive oil and salt and baked into chips. AND kale is a total nutritional tough guy: high in fiber, calcium, vitamins A, C, and K, and low in calories. What's not to love?
|
OWNER APPRECIATION DAY!
 | | Monday, February 14 ALL DAY!
Come on out for our biggest Owner Appreciation Day EVER! We'll have live food demos from noon - 1pm and from 5-6pm with local farmers and producers from Pekara Bakehouse, Prairie Fruits Farm, Triple S Farm, V-Jerky, and Alexandria Wright with her Peanut Brittle. We'll also sample many other foods throughout the day. Every owner who makes a purchase will get a FREE fair trade chocolate heart as well as other goodies! We'll be unveiling many new delights at Common Ground for the celebration as well. Oh, and of course, almost everything in the store will be 10% off for owners - don't miss it!
|
Local Food Recipe: Spinach Raisin Salad
Sarah Hoyle-Katz, Education Coordinator
What I love most about this salad is its versatility. As is, it works great as a nutrient-packed side salad with a hint of sweetness. With the addition of other ingredients -tuna and mayo, or kidney beans cooked with curry- it turns into a hearty main dish. Don't like walnuts? Other nuts and seeds substitute really well - try sunflower or pumpkin seeds, or a handful of sliced almonds. The possibilities are endless! 1 cup grated carrots ½ cup raisins ½ cup chopped walnuts 4 cups packed spinach, rinsed Combine ingredients and toss well. Enjoy!
|
|
|
|