KCUA Vision
In This Issue
News from KCUA and Kansas credit unions
Governmental Affairs
Regulation and Compliance
Education and Training
Marketing and Communications
Shared Financial Solutions
***Don't miss out!***

Easy Money for your Members. Easy Program for your Credit Union. 

Enroll now! Several Kansas credit unions have passed on savings to their members, and earned money in return.
Read more  Sprint logo  

Dates to remember:  


November 17, 10 AM
12 Shoestring Sales & marketing Ideas to Drive Sales in 2011 Quickbite 


November 24  

Offices Closed for Thanksgiving 


November 25 

KCUA office closed; Expandachek resumes business  


November 29, 10 AM  


November 29, 10 AM 

Conducting your 2011 ACH Audit Webinar       


November 30, 2 PM 

Legal Issues in Collections Webinar   



KCUA 2012
Annual Meeting 
& Convention 

April 19-21

Hyatt Regency

Wichita, KS


Watch your mail

for more information

Credit Union Career Opportunities

Check out job opportunities in Kansas, or post your job opening.

Discovery on Demand
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November 15, 2011  
Stay Connected:
Like us on Facebook  Follow us on Twitter  View our photos on flickr View our videos on YouTube
Filene Research Institute Asks Credit Unions to Take Survey
Filene is conducting a first-ever, North America-wide study of credit union governance practices to identify governance models best suited to achieving growth in the 21st century. Filene is asking for widespread participation to ensure statistically sound research.
Read more 
Kansas Credit Unions See Increase in Membership Prior to Bank Transfer Day

Kansas credit unions benefited from the grassroots efforts of one young woman's idea to encourage people unhappy with their financial institution to make a switch to a community bank or credit union. Includes link to list of all media coverage surrounding rising fees and Bank Transfer Day. Read more


Wichita Business Journal: Credit unions, local banks see boost from Bank Transfer Day. Meritrust Credit Union's Bob Corwin and KCUA's Marla Marsh are quoted. 


Credit Union Times: Bank Transfer Day: CommunityAmerica Counts $7.5 million in Loans.


KCUA in the News 

Wichita Business Journal: Credit unions, local banks see boost from Bank Transfer Day.


The Wichita Eagle / Kansas.com: Five Questions With Marla Marsh.  



KCUA Hosts Statewide CUnext Meet-up

Young credit union professionals met in Wichita last week for the first statewide CUnext Meet-up. Read more

KCUA Councils Have More Than 50 Members. Why Should You Join?
Our Lending Council has 22 members from 17 credit unions...our Marketing Council has 10 members from 10 credit unions. And our super CUnexters are 20 members strong. What's the value in joining a Council?

Watch our Council video. Visit the KCUA Council page.  

Kansas Credit Union Association Council Video
Kansas Credit Union Association Council Video


Governmental Affairs     


CMN Launches Holiday Icon Campaign
Credit Unions for Kids national Holiday Icon campaign kicks off TODAY with the rollout of the Holiday Icon program. Read more     


GAC 2012 logoGAC 2012: March 18-22
Keynote speakers include former secretary of state Condoleezza Rice and journalists Bob Woodward and Carl Bernstein. Hotel room blocks available. For information or to make a reservation, contact Haley DaVee, 800-362-2076, ext. 3101. 

Regulation and Compliance

Financial Crimes Enforcement Network's (FinCEN) current proposal will require the electronice filing of BSA reports no later than June 30, 2012. Read more


The U.S. Department of the Treasury will end over-the-counter (OTC) sales of paper savings bonds on December 31, 2011. Electronic savings bonds remain available for purchase through TreasuryDirect, a secure web-based system operated by the Bureau of the Public Debt. Read more    


Consumer Financial Protection Bureau Seeks Help to Simplify Mortgage Closing Documents

The CFPB is asking for public feedback on two alternative prototypes, which are designed to clearly explain the final details of the loan and closing costs. Read more

Compliance Calendar pdf icon  

Education and Training

Credit Unions Gain Insight to Key Strategies to Reach GEN Y  

Credit unions gathered this month to hear key strategies for reaching young adult members from Filene Institute's speaker and advisor Brent Dixon. Read more

Marketing and Communications


Simple Ads Best for Reaching Non-Members

Recent focus groups and research by Attune indicate credit union ads that are simple, show personal benefit and avoid credit union lingo are most likely to reach non-members. Read more.


CUNA NewsNow: Social Media Added Wow Factor in CU movement
Social media played a key role in the chain of events from Sept. 29 through Bank Transfer Day--the kind of role that communications academicians and consumer behaviorists will study for years. Read more. 


Emarketer Article Reports Brands Ignore Customer Complaints on Social Media 

According to a new poll that reports a "disconnect" between companies and customers' complaints, banks should have responded to customers' complaints raised on social media. Read more.

Shared Financial Solutions


CUNA Communication Update for November 2011  

Read about financial results for the third quarter, CUNA's lending platform and upcoming events. Read more


Five Elements of A Good Auto-Loan Refinance Campaign 

In the wake of the consumer movement to shift deposits from big banks to credit unions, credit union loan-to-share ratios are likely to drop significantly. And raising them will be difficult, given the continuing poor forecast for loan demand. Even so, this new liquidity-and boost in the public's awareness of the credit unions-create a unique opportunity. Reach out now to members who can save money by refinancing existing loans from other lenders. Read more


Agility Recovery can Rescue You 
Whether it's a broken pipe, fire or tornado, Agility Recovery to the rescue. Agility responded to more than 500 disasters over the past two years. See why more than 1,000 financial institutions have joined Agility. Read more 


TraceSecurity Delivers Security Solutions to Credit Unions
TraceSecurity helps credit unions small and large achieve, maintain and demonstrate IT security compliance, while significantly improving their security posture.  Read more 

***Don't miss out!***

Easy Money for your Members. Easy Program for your Credit Union. 

Enroll now! Several Kansas credit unions have passed on savings to their members, and earned money in return.
Read more  Sprint logo