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News from PDSS Inc.
"Leading the Future in Product Development" 
February, 2008- Vol 1, Issue 2
In This Issue
Innovation: Its Role in Lean and Six Sigma
Feedback on Our January Issue
Skip's Book Recommendation: "Myths of Innovation"
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Please share this issue with interested colleagues. Thank you!

Greetings!
This month our featured article is about the role of innovation within Six Sigma methodology. We also spotlight one of PDSS President Skip Creveling's book recommendations on the topic of innovation.
 
Also, see the feedback on our article about the "belting" of Six Sigma practitioners.
 
Have an idea for an article or a question? We'd love to hear from you! Simply "reply-to" this email.
 
Also, please consider sharing this with a colleague. If this was forwarded to you, be sure to join our list!
Innovation: Its Role in Lean and Six Sigma
 

Are you using formal innovation tools in Lean and DMAIC Six Sigma projects? The opportunity for innovating during a Lean or DMAIC Six Sigma project cannot be overemphasized. During problem-solving it is important to be creative, adaptive and innovative. There are ample opportunities to innovate within both Lean and Six Sigma projects. And combining Lean and Six Sigma multiplies those opportunities!

 

Innovation in Design for Six Sigma-it's already built in:

Innovation has been a major component of Design for Six Sigma because of the heavy focus on coming up with new product and process concepts. Necessity is said to be the mother of invention. DFSS projects always start by identifying an opportunity by gathering customer needs, converting them into a clear, stable, ranked and prioritized set of product requirements - then the team innovates by generating numerous concept designs to fulfill the key requirements and hybridizing the best elements of each into a final, superior concept.

 

Innovation in Lean Projects:

If the objectives of a lean project are waste reduction, increased flow and efficiency, customer-focused value enhancement and a push toward perfection, how could they be met without being creative and innovative?

 

In a lean project, the gap between value in the customer's context on the one hand, and the removal of waste on the other, is the "hot spot" for innovation.  These gaps are to be found while searching a given process flow diagram for places to insert value-added steps or actions. The call of Lean should be - remove waste and add value by way of innovation and creativity!

 

Innovation in the DMAIC Six Sigma Process:

There is plenty of opportunity to innovate during the Improve step of the DMAIC problem solving process. When better to be creative and innovative than during the Improve step of a Six Sigma project. In fact, the Improve phase could be renamed the Innovate phase.

 

The "I" in the DMAIC model stands for

  • Improve when a project needs a fairly obvious corrective action to put the process back where it belongs. The projects' process requirements have not changed, and the emphasis on the improvement is to "put it back" because it had drifted from a desired target.

OR

  • Innovate when a project encounters new requirements, and a simple shifting back to target is not the solution. The target and its acceptable range of performance is new or different enough to justify changes in the design of the process - not radical, but enough to require innovation.

It's reasonable to give a DMAIC Six Sigma project team the freedom to discriminate between a shorter, easier Improve step or a longer, more creative and exploratory Innovate step.

 

To teach individuals to be creative and innovative is easy to do. A very well-defined set of tools, methods and best practices are readily available for helping any kind of person or small team become more productive when they are innovating. There is a plethora of books and workshops to improve innovation skills.

 

One example is the method called TRIZ or, in English, TIPS. This approach is called the Theory Of Inventive Problem Solving. TRIZ is the Russian acronym that spells the same words. TRIZ is learned while applying it on a real project and is best done in a small team environment when you have conflicting critical requirements that both have to be met in some meaningful way. Both TRIZ and the free-form innovation methods enhance collaborative innovation inside of small teams.

 

Many Lean and DMAIC Six Sigma programs are beginning to include these methods. Let's build on that trend by emphasizing innovation in our Lean and Six Sigma problem-solving methodologies and breathe a bit of new, invigorating life into them.

 

This article was adopted from PDSS President Skip Creveling's upcoming book whose working title is The Transformations of Six Sigma, to be published in 2008.

 

Have a comment on this article? Please "reply-to" this newsletter email

Feedback on Our January Issue

Feedback on the article "Six Sigma Belt Certification-One Size Fits All-NOT"

 

Thanks to all who responded to our first newsletter's major topic about the appropriateness of certifying "belts" in Six Sigma programs. We received many comments. The following is a sample:

 

From a colleague at a global medical technology company, "Regarding the certification, you have presented some sound arguments against it; here are my two cents representing the other point-of-view:

The monthly training sessions are fast-paced and they fly by. Trainees are interested, convinced this is the right thing to do, and want to leverage their learning. The challenge is their transformation from trainees to "proficient practitioners". In addition to leadership support, the critical, catalytic role of facilitator/coach in this transformation cannot be overemphasized. Those who play this role need to have advanced skills and be available on an as-needed basis. Advanced MBB certification may help play a role in identifying and retaining these key individuals.

Similarly, in a successful program, motivated individuals take initiative to master selective and appropriate tools and provide leadership to their project/programs. These individuals/teams need to be recognized and encouraged as role models. Here again, certifications (GB and/or leading to BB), when used appropriately can serve a useful purpose. First to create 'seeds of success', for a program to take roots, and later on to drive the cultural change, so to critical to make this 'the way we do business' and create sustainable growth.  

These certifications can compliment other monetary incentives. These certifications are like 'college degrees', serve as credentials that add value and are transferable. In today's ever-changing global economy, individual 'knowledge worker' values these accomplishments, both for the professional satisfaction they provide and the potential role they may play in their career."

 

And this from a colleague at one of the "Big 3" automakers: "I could not agree more that we should not force to fit the "belts" system and rigid tools into the process and product design process. The best designers are free association thinkers. This is the source of creative designs and innovations. A process to teach them to see contradictions and identify resources to solve them is all they need."

 

Thanks again-keep those e-cards and e-letters coming!

Skip's Book Recommendation: "Myths of Innovation"
The Myths of Innovation
by Scott Berkun by O'Reilly Media, Inc.
Hardcover
List Price: $24.99
Our Price: $14.01
Buy Now
 
We appreciate your feedback and suggestions. Simply "reply-to" this email. Thank you!
 
Sincerely,
Carol Biesemeyer
Business Manager and Newsletter Editor
Product Development Systems & Solutions Inc.
About PDSS Inc.
Product Development Systems & Solutions (PDSS) Inc.  is a professional services firm dedicated to assisting companies that design and manufacture complex products.  We help our clients accelerate their organic growth and achieve sustainable competitive advantage through functional excellence in product development and product line management.
 
Copyright 2008, PDSS Inc.