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Volume 7, Issue 2 February 2011 |
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Greetings!
Big things are happening at the Convention and Visitors Bureau this month. New tours at the Missouri State Pen, a live streaming video of downtown Jefferson City and the mayoral candidates give their thoughts on tourism. Enjoy,
Sarah Stroesser
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Upcoming Meetings
February 1
· Discover Jefferson City Foundation Meeting February 8
· Hotel/ Motel Council Meeting February 9 · Diplomat Meeting
February 16
· Athletic Events Committee
February 21
· Office Closed- President's Day |
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Missouri State Penitentiary Tour lineup expanded to include twilight tours, ghost tours and more
March 1 marks the first date of the 2011 Missouri State Penitentiary tour season, and along with the new season comes several new tour types.
In 2011, the Jefferson City Convention and Visitors Bureau will not only offer a two hour historic tour and a four hour in-depth tour of the MSP, but also will offer twilight tours, specialty history tours, photography tours, ghost hunt tours, ghost tours and paranormal investigations.
The Bureau has received countless phone calls from people interested in these types of tours and is very excited to finally be able to respond to the demand from the general public.
Twilight history tours, $17 per person, will include the same information as the regular history tour, but will be given in the evening, from 6 p.m. to 11 p.m. Participants will be given a lantern in order to navigate the prison at night. Read more... |
Downtown video camera installed- watch the action!
See what's happening downtown anytime you want, from anywhere you want.
The Jefferson City Convention and Visitors Bureau now has a live video stream of downtown Jefferson City on its web site. The camera is installed on top of the historic Lohman Opera House and looks east. Want to see the Thursday Night Live stage at Madison and High, traffic in front of Carrie's Hallmark, crowds at Living Windows, all from your computer? Well now you can by going to www.VisitJeffersonCity.com/locations/downtown-jefferson-city-video.
Visitors to Jefferson City can call their family members back at home and tell them to log on to the Bureau's web site, then they can wave to them through the camera.
"It's a fun way to promote Jefferson City to visitors and residents alike," said Steve Picker, Jefferson City Convention and Visitors Bureau executive director. "So many events and activities take place downtown and this will be a unique way to show off our community to those who want to see it."
Wren Solutions provided the camera and Naught-Naught Agency sponsored the internet connection. The Missouri Trucking Association has graciously allowed the Bureau to place the camera on its roof. |
Mayoral candidates share thoughts on tourism in Jefferson City
At the candidate forum on Tuesday, January 25, the mayoral candidates were asked the following question: The Jefferson City Convention and Visitors Bureau has very successfully developed tours of the Missouri State Penitentiary over the last two years. Under your leadership, how much focus will you place on tourism? What role do you see the CVB playing in the development of MSP?
Watch a video of their responses here.
We asked each of the candidates for mayor to share their thoughts on tourism and the Convention and Visitors Bureau's role in promoting it. Here are the responses (in order of response):
George Hartsfield
Tourism
· Create a marketing plan to include the Kirkpatrick Building (the State Archives), Rotary Park, new visitors' center, St. Peters Church, the Capitol, Governor's Mansion, Supreme Court, Jefferson Landing, Lewis and Clark and other capitol memorials, the Benton Murals, Cole County Historical Society Museum, a restored Capitol Avenue, the railroad depot, the redeveloped and preserved MSP with adjacent riverfront development, Soldier's Memorial and the Missouri Highway Patrol Museum.
· Create a Harry S Truman whistle-stop museum from the railroad depot.
· Market the area as a Missouri Heritage Venue---including the Churchill Memorial and the Truman home and Library.
· Facilitate the creation of enhanced meeting and exposition space in or near this Capitol Historic District.
· The value of the redevelopment of the MSP site and the area around it, including the riverfront, cannot be overemphasized. It has tremendous potential and must be a priority in our economic development program. Please read my position paper dedicated to MSP redevelopment.
Neighborhoods, Historic Preservation, and Economic Development After years of study, travel, discussions, and reflection, I have come to realize that the historic preservation movement is about much more than saving old buildings. I have witnessed the economic impact of preservation in numerous cities throughout the nation, including several in Missouri. There have been recent successes here in Jefferson City like O'Donoghue's, Ecco, Prison Brew, the one hundred block of Dunklin Street, and Warwick Village to name some of them. It is also about reversing the downward spiral in older neighborhoods. Put another way, it is about counteracting urban decay. The Old Town board of directors and coporate structure are a major part of Jefferson City's effort to restore and support the "core" of our city. It deserves everyone's support and encouragement. Forthright and honest communications can do wonders as can a willingness to listen and be open-minded. These lessons I have learned the hard way and very slowly. But, I have learned them nonetheless.
Eric Struemph "We all know what a great place Jefferson City is, thanks to the JCCVB, the word is getting out! Because Jefferson City is the state capital, we have built in tourism opportunities as people visit the Capitol Building and have business with legislators and other state officials. We must make the most of these opportunities and show those in town on business reasons to come back for conferences and leisure activities. A couple of the most obvious potential "draws" available to us are the Missouri State Penitentiary and a conference center. Jefferson City will be working closely with federal, state and county entities in the coming years to ensure we make the most of the MSP site. It is a historical gem and we have a rare opportunity to preserve history while developing for our future. I take this responsibility very seriously and look forward to watching what has been a dream for many in our community come to fruition. Jefferson City voters will decide if a lodging tax is an avenue to a new convention center for Jefferson City. Whether they pass the tax or not, we must pursue developing a conference center. Jefferson City has been discussing a conference center for about 80 years. The time for action is now! Jefferson City is home to dozens of trade associations, major corporations, state government, health care and educational communities, and numerous other entities that would love to host state and regional activities in Jefferson City. Our central location, our eager workforce and our hospitality make Jefferson City ideal for conferences. We must band together, take action and build the facility."
Leonard Steinman
"People don't know Jefferson City is the capital of Missouri, they think St. Louis or Kansas City is. We need to get the word out about Jefferson City. I have promoted Jefferson City all over the nation; I have spent time in all 49 states. The Missouri State Penitentiary is an important attraction in Jefferson City. I think the tours can be expanded; we need to promote that James Earl Ray was in the Missouri State Penitentiary. MSP was not a state penitentiary at first, it was a federal penitentiary. The tours should point out the old surplus building and the old women's prison. Another topic that should be highlighted is the 1954 riot. I meet people at the Capitol all of the time and tell them to go inside and see our Capitol museum. We have one of the state museums in the country. Our capitol is exactly 1/3 the size of the United States Capitol. As far as promoting Jefferson City goes, I do what it takes to promote. I walk around and talk to people on the streets and let them know what Jefferson City has to offer. I think Jefferson City needs to be promoted coast to coast and to do that I would meet with a local tractor trailer operator and have them put advertisement for Jefferson City on the side of a tractor trailer. Those tractor trailers travel across the country and people look at them; they don't look at billboards when they are driving fast on the highway, but they would notice a sign on a tractor trailer."
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Announcements
Don't forget: A new lodging tax initiative will be included on the February ballot. A "Yes" vote will increase the lodging tax from 3% to 7%. The additional 4% will be used to fund construction of a new conference center in Jefferson City. Only the 13 hotels in the Jefferson City city limits are required to collect the lodging tax from their guests. The lodging tax is only paid by those who spend the night in Jefferson City hotels; therefore, it is very unlikely that Jefferson City residents will directly be affected by this increase. |
Tell us about it...
Are you submitting your events for inclusion on the CVB's Calendar of Events? The Calendar of Events is one of the most popular pages on the web site! To enter an event, click here. This is a completely free service the CVB offers, so get out there and enter in your information! Submissions are not guaranteed.
Call Sarah at 573-632-2820 with questions. | |
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Monthly Statistics
Marketing Report
Visitor Requests January 1,243 YTD 1,243
Web Site Unique Visitors January 4,656 YTD 4,656
Web Site Visitors (Total) January 5,546 YTD 5,546
STR (Smith Travel Research) Report
December 2010 % Change 2009 Occupancy 33.8% 2.9% Room Rate $62.63 3.6% Year-to-Date % Change 2009 Occupancy 49.1% -3.1% Room Rate $67.79 -0.7% Diplomat Volunteer Hours
January 4
2011 Total 4
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Print off this coupon and redeem it at the restaurant of the month. Limit one per reader. Not valid with any other offers or discounts. No cash value. |
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Thank you for your interest in Jefferson City. We look forward to sharing more about our wonderful community in the future. Feel free to contact the Bureau with any questions you may have! | |
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