Having just returned from the West Coast Event and Balloon Arts Convention in Orange County, CA, I can report that creativity and drive to excel in the area of balloon decor and entertainment is alive and well in this industry. The enthusiasm was contagious as attendees were treated to excellent workshops and great evening entertainment. Congratulations and many thanks to producers Amanda and Tom Armstrong and Francie Rosen for a professional and top quality event. I look forward to seeing many of the same familiar faces at future educational events. 

The State of the Industry meeting held on the final day of classes revealed that the economy has forced many to get very creative and diversify their business offerings. (See attached article about How to go from Survival Mode to Growth Mode ) It also revealed frustration within the industry with compliance with the California Balloon Law . Joe Siefried of Mayflower Distributing and longest standing member of the IBA, explained that the International Balloon Association was incorporated in 1990 because of this law and implored that as an industry we must continue to stand together to protect our livelihood and the right to do business. It was with great financial sacrifice and the dedication of many distributors that IBA was formed in 1990 and with the blessing of those same distributors it has expanded its arms to include all industry members today. IBA Members should take great pride in knowing that they can count themselves a part of something greater than themselves - an organization that stands for them and their professional affiliation to the balloon industry. 

Please know that the IBA continues to provide support in your business efforts with research on critical issues, resources for professional development and up-to-date information about the industry as well as discounts and services that directly benefit your bottom line .

 

Stronger and Better Together,

Marty Fish

Executive Director
Marty@ibaonline.net