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April 2010
Exiting News for Insight...
After five years in business Insight has finally decided to do the traditional "brick and mortar" thing.  We are pleased to announce that we will have a new office here in Navarre on Hwy. 97 to call home.  This is a big step for us as we have always prided ourselves on our "virtual agency" status.

This move is intended to help us operate more efficiently internally and WILL NOT change how we serve our clients externally.  One of our founding principles that has attributed to our success is the willingness to go to clients and meet them on their turf.  This is simply an operational change to enhance our already incredible team dynamic. 

I would like to also take this opportunity to thank my wonderful team of people - without you this growth wouldn't be necessary or possible.  You are all FABULOUS!

Best Regards,
Sabrina McLaughlin, APR
Director of Decisions

Insight to Sponsor "Stop the Hurt" Golf Tournament
Kids House logoWe are happy to announce that Insight is the presenting sponsor for the Santa Rosa Kids' House "Stop the Hurt" charity golf tournament for 2010.
 

The event will take place Friday, Sept. 17. Registration will open at noon and there will be a shotgun start at 1 p.m. at Tiger Point in Gulf Breeze.
 
For more information, visit www.SRKidsHouse.org
Burn Baby Burn: Gen Y'ers Burned by Accusations of Career Burnout
burnoutListen up 20-somethings: we've got a real problem. As you may have noticed, we already have a bad rap for acting "entitled". Now we've been faced with a new charge: being more prone to workplace burnout. Do I think this is fair? Absolutely not. Do I think that some of my peers are guilty of this accusation? Sadly, yes.

Even Insight's very own Sabrina McLaughlin was quoted in Marie Claire magazine expressing her dissatisfaction of our generation's tendency to be more susceptible to workplace burnout - click here to read the entire article.


As a 20-something that is by no means suffering from career burnout, I would like to offer a little advice that comes straight from my personal playbook. Click here read the rest of Christina's article.
Insight Limelight:
GCS Building Solutions
New GCS logoJoin Gulf Coast Shutters May 18 from 4-7 p.m. for a kickin' block party as they officially become GCS Building Solutions, Inc.
 
Not only are they bringing in the new name they're also celebrating a new look...and who doesn't like a totally fabulous makeover?
 
The block party will feature drinks, food catered by Carrabba's and live music and will take place at GCS Offices - Miramar Plaza (12889 US Hwy 98 W, Suite 111A in Miramar Beach)
 
If you are interested in attending RSVP to Shannon Howell
by May 14 at showell@gcsbsi.com or 850.269.1066.

We at Insight would like to express our gratitude to GCS for letting us be a part of this exciting transformation. Congratulations to Ed, Melinda and the rest of the GCS family!
Another Insight Limelight:
Broxson Outdoors
Broxson Outdoors LogoWe are pleased to announce that our friends James and Rachel Broxson will be hosting the grand opening of Broxson Outdoors on Saturday, May 15 from 9 a.m. to 5 p.m. 

In fact, they are pulling out all of the stops. World renowned golfer, Milton's very own Boo Weekly will be there signing autographs along with author and tv personality, Ronnie "Cuz" Strickland from Mossy Oak from 11 a.m. to 3 p.m. Nichols Seafood of Milton will also be there with fantastic food. 

Don't miss it - autograph signings, drawings, food, fun and a sneak peak at the new store. It is located at 2209 Hwy. 87 in Navarre!
IN THIS ISSUE
Santa Rosa Kids' House Golf Tournament
Just Tweet It
Insight Limelight
Another Insight Limelight
Follow Us On Twitter
Creative Ambitions
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Questions?
Have an article idea for the next issue?

Newsletter Editor:
Christina Copeland

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Insight  Marketing evolved in early 2008 from the well established PR Girl, Inc. firm opened by agency principal Sabrina McLaughlin, APR in the spring of 2005. Today, Insight has clients in industries that include non profits, small businesses, governmental agencies, educational institutions and large corporations. 

As an award winning agency we have taken home top prize in some of the most competitive arenas in our industry for our campaigns and landed our clients on the pages of the largest newspapers in the country with our public relations. The bottom line... we talk the talk and walk the walk.

With two offices in Northwest Florida and one in Arizona, Insight is becoming one of the area's most reputable and successful agencies.

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Follow us on Twitter

Tweet, tweet!  Be sure to check us out on Twitter. 



Click on the Twitter logo to go to our page.  We post daily and offer great suggestions on books and cool marketing trends that will keep you "in the know."  We also will post general business information that we find helpful!  Be a part of our Twitterverse! 

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Creative Ambitions:  Fashion Show Event
101 Starboard Lane

The Creative Ambitions Night of Fashion is not only meant to benefit the Boys & Girls Clubs of the Emerald Coast, but also to display the work of local designers and models on Friday, May 7, 2010.  Click here for more info.